Email Sequence & Segmentation
So lets say my squeeze page headline and freebie offer is:
how to make $xx in 7 days (person optins in)
They receive my welcome email...every 2 days I send them an email.
some content and some promos.
This is where I and I'm sure others start to struggle:
So lets say after the welcome email and some content emails I send out a promo email.
That promo email just happens to be an FB product. So, a perosn buys that product, do i automatically segment that person into FB list?
Since they're in that new FB product purchaser list do I still send them the same content emails I do to my main list eventhough the content emails are about anything in the IM industry from: Video Marketing to finding a good niche.
Or do I only send them content emails on FB related things? I feel like then this becomes a lot of work when I start to have many different segmentation.
can I offer many different products to the main list if I do a "set up" to that product like...content email (Video marketing), content email (video marketing), promo email (Video marketing product) then later next week do a content email (benefits of selling on a webinar), content email ( benefits of selling a webinar), promo email (webinar product).
Can I do this? I feel like if i segment my main list into different smaller lists like:
-people who bought FB products
-people who bought video marketing products
-people who etc.
I feel like it would get really hectic for me. What do you guys think?
I know everyone says segmenting is the best way to increase the value of a subscriber but I would just like to have:
-One main list which offers a variety of products in the IM niche.
-segmented lists consist of: Freebie seekers, People who bought $47 product, High ticket item list, etc.
That way its specific to price of product purchased and not as specific like Fb products, article marketing products, etc.
That way I can use the same content emails and stuff.
Most likely, I am over thinking but I am a noob to this and apologize, I am just trying to get a feel for this before I start sending traffic through a funnel that won't convert.
thanks.
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The best thing you can do is put yourself out there.
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The best thing you can do is put yourself out there.