Help on choosing a product

by Rob22 13 replies
Hi, I am quite new to affiliate marketing and I'm having trouble deciding which products to promote. I'm aiming to set up sites focusing on contextual offers and get them ranking nicely with SEO. I've read a lot of WSO's on the topic and ideally I'm looking for new products that seem quite popular and are currently advertised in magazines and TV, but all I can find are older products that are doing well (for example **** Berry, green coffee bean) or newer products that don't seem that great. Is it a mistake to focus on an older product as Google is already saturated already with that product as its already been advertised a lot? Any advice on how to find a new profitable product? Thanks in advance!
#main internet marketing discussion forum #choosing #product
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  • Profile picture of the author In the know
    Originally Posted by Rob22 View Post

    Hi, I am quite new to affiliate marketing and I'm having trouble deciding which products to promote. I'm aiming to set up sites focusing on contextual offers and get them ranking nicely with SEO. I've read a lot of WSO's on the topic and ideally I'm looking for new products that seem quite popular and are currently advertised in magazines and TV, but all I can find are older products that are doing well (for example **** Berry, green coffee bean) or newer products that don't seem that great. Is it a mistake to focus on an older product as Google is already saturated already with that product as its already been advertised a lot? Any advice on how to find a new profitable product? Thanks in advance!
    Hi Rob 22,

    Its interesting you mention **** Berry and green coffee bean as examples for products on a possible list to promote, as these are inherently "physical" products as opposed to information products.

    Is this what you have set your heart on?

    My company turns over around $1 mill pa on physical products but the strategy we use is very different to our information products sales.

    I think that once you gave this some thought then 2 very distinctly different routes to earning will become apparent.

    To answer your question about products becoming less topical, **** and Green Bean Coffee are weightloss enablers, which is an evergreen niche.

    Regards

    Dan
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  • Profile picture of the author Martyn_MN
    What I always recommend to new affiliates is focus on niches/subjects that you have some interest in.

    You are going to spend a good amount of time writing about a given topic, you therefore want some degree of interest in it as this will help when it comes to writing. Once you have made some success of that, you could then expand into other markets that are a little newer to you.
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  • Profile picture of the author Ed Holden
    I'm having the same problem! I've learned so much from this forum and feel that I am ready to take some decisive action but I'm stuck at the 'choosing a niche' stage.

    I know that it is advisable to choose a niche in which you already have some interest but also advisable to choose a niche in which people have a pressing need and are willing to spend money to solve it. How do you reconcile these two?

    Rob - how about marketing an informational product that reveals the benefits of **** Berries? If you feel that the market is already saturated then why not go for a niche within a niche and focus on a particular group that could benefit from **** Berries?
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    • Profile picture of the author naidyphoon
      Hey Ed I've got a free report in the War Room on niche selection which I believe will help you choose a profitable niche. Having said that if you stick with niches in the three big markets : Health,Relationships, and Making Money, you won't go wrong.
      Originally Posted by Ed Holden View Post

      I'm having the same problem! I've learned so much from this forum and feel that I am ready to take some decisive action but I'm stuck at the 'choosing a niche' stage.

      I know that it is advisable to choose a niche in which you already have some interest but also advisable to choose a niche in which people have a pressing need and are willing to spend money to solve it. How do you reconcile these two?

      Rob - how about marketing an informational product that reveals the benefits of **** Berries? If you feel that the market is already saturated then why not go for a niche within a niche and focus on a particular group that could benefit from **** Berries?
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      • Profile picture of the author Ed Holden
        Originally Posted by naidyphoon View Post

        Hey Ed I've got a free report in the War Room on niche selection which I believe will help you choose a profitable niche. Having said that if you stick with niches in the three big markets : Health,Relationships, and Making Money, you won't go wrong.
        Thanks naidyphoon, I have downloaded your report and absorbed all of the valuable information within, I would definitely recommend it to anybody else who is at the same stage as me. Your advice to "follow the green" sounds good to me!

        The making money niche definitely appeals to me the most but I am hindered by integrity and didn't think I could enter this niche without having first made some money online myself. I'm now wondering whether I could use this to my advantage by blogging from the perspective of a somebody just starting out and providing reviews (and affiliate links) of systems that I have tried.

        Anybody got any thoughts on this?

        Rob - Sorry if I've hijacked your thread, have you made any progress? BTW as a fellow newbie I would highly recommend joining the War Room, there is so much valuable information in there.
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        If all it takes is time, effort, a burning desire, passion, gratitude, unwavering dedication, life-long learning, a moral compass, creativity, technical knowledge and the continuous pursuit of excellence then I will succeed at this.

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  • Profile picture of the author naidyphoon
    Hey Rob are you struggling to choose a product because you're intending to rank for the product name itself, for example Premium Garcinia Cambogia or Super Green Coffee Bean? If not it's pretty much irrelevant IMO. You can simply rank for long-tail, generic product categories. For example, best garcinia cambogia product or something like that.

    Originally Posted by Rob22 View Post

    Hi, I am quite new to affiliate marketing and I'm having trouble deciding which products to promote. I'm aiming to set up sites focusing on contextual offers and get them ranking nicely with SEO. I've read a lot of WSO's on the topic and ideally I'm looking for new products that seem quite popular and are currently advertised in magazines and TV, but all I can find are older products that are doing well (for example **** Berry, green coffee bean) or newer products that don't seem that great. Is it a mistake to focus on an older product as Google is already saturated already with that product as its already been advertised a lot? Any advice on how to find a new profitable product? Thanks in advance!
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  • Profile picture of the author Leon Zykos
    The best way to choose a product would be to first identify what is the pressing need that your audiences in your niche would be looking at to solve. You can look at a variety of research techniques like Amazon, quantcast etc to help you. Generally, you should always seek to promote offers that are of high demand to stand a higher chance of making money. The above steps will help you to identify that.

    Hope that helps.
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  • Profile picture of the author Mark Tandan
    While SEO and ranking are superb goals, they don't necessarily have to be your own traffic sources. So as previously mentioned, focus on niche selection first. If you wind up in a niche with a lot of competition, drill down a bit deeper and get more targeted.
    And then consider other methods of traffic in addition. Sure SEO and organic traffic are great and 'technically free' but require a lot of time and maintenance. Targeted paid traffic, while requiring an investment, doesn't take much time.
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  • Profile picture of the author clever7
    Before choosing a product, look for buyers. Look for forums in your niche and see what people are buying – and not merely what problems they have, because they may have these problems but perhaps they are not willing to pay anyone to find a solution.

    You should find people who are buying solutions for their problems, and then, sell them a similar solution.

    Go to eBay, Amazon, Clickbank, etc. and compare the top products. You can find a similar product in many other affiliate networks, like JVzoo and promote something different, but at the same time similar to what people already are buying from someone else.






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  • Profile picture of the author Rob22
    Originally Posted by In the know View Post

    Hi Rob 22,

    I think that once you gave this some thought then 2 very distinctly different routes to earning will become apparent.

    To answer your question about products becoming less topical, **** and Green Bean Coffee are weightloss enablers, which is an evergreen niche.
    I hadn't thought about informational products before as I was so focused on physical products, this has given me something new to think about, thanks Would you recommend focusing informational products on evergreen niches or are there no real especially profitable niches with those?

    Originally Posted by Martyn_MN View Post

    What I always recommend to new affiliates is focus on niches/subjects that you have some interest in.

    You are going to spend a good amount of time writing about a given topic, you therefore want some degree of interest in it as this will help when it comes to writing. Once you have made some success of that, you could then expand into other markets that are a little newer to you.
    Trouble is I don't feel like I've got many interests that can be that profitable (I'm mainly into PC building and upgrading etc) as they aren't really evergreen niches that people are always after.

    Originally Posted by Ed Holden View Post

    Rob - how about marketing an informational product that reveals the benefits of **** Berries? If you feel that the market is already saturated then why not go for a niche within a niche and focus on a particular group that could benefit from **** Berries?
    That is a really good idea, that's a few people now that have suggested informational products as a good alternative to traditional physical product marketing. Research time methinks!

    Originally Posted by naidyphoon View Post

    Hey Rob are you struggling to choose a product because you're intending to rank for the product name itself, for example Premium Garcinia Cambogia or Super Green Coffee Bean?
    I had been intending to rank for buyer related keywords such as buy green coffee bean, best green coffee bean etc as you've suggested but my main concern was picking the wrong product to do this for and to end up focusing time and energy into a fruitless website that was targeting wrong.

    Originally Posted by Ed Holden View Post

    Rob - Sorry if I've hijacked your thread, have you made any progress? BTW as a fellow newbie I would highly recommend joining the War Room, there is so much valuable information in there.
    It's no worries Ed! I've gained a lot of information to look into now about how to do things differently. Thanks to everyone who has posted so far, really appreciate all the advice you've given me!
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    • Profile picture of the author Paydot
      We do very well with Green Coffee and **** products and they sell well, however I would suggest you pick something you are passionate about. You will find it much easier to spend hours in front of the PC if you like what you are promoting.

      What are you hobbies? You will find that many people enjoy the same and will be looking for information, products and services around that very topic
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  • Profile picture of the author MrLeisureUK
    personally I would recommend that you private label products such as the ones you mentioned (**** berry etc) rather than sell other peoples through affiliate marketing. Its a lot more work upfront but much much more rewarding.

    You will be lucky to get 20% commission on a $30 sale selling supplements via affiliate marketing = $6 but if you private labelled the product and sold as your own branded product you will get 100% of your asking price.

    Its much easier with your own branded product to jump into markets and undercut other sellers ans still make a nice profit. I know because I have done it and I'm doing it right now in the UK.

    Would you rather not have 100% of a $30 sale or 20%? No Brainer!!
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    **December 2015**
    I just left my 30 year career JOB after making 3 x more than my salary within 12 months doing Amazon FBA. Specializing in Private label health, nutrition and men's grooming products. Its the best business in the world, please check out one of my sites here www.grizzlyadam.co.uk

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  • Profile picture of the author Stuart Walker
    Originally Posted by Rob22 View Post

    Hi, I am quite new to affiliate marketing and I'm having trouble deciding which products to promote. I'm aiming to set up sites focusing on contextual offers and get them ranking nicely with SEO. I've read a lot of WSO's on the topic and ideally I'm looking for new products that seem quite popular and are currently advertised in magazines and TV, but all I can find are older products that are doing well (for example **** Berry, green coffee bean) or newer products that don't seem that great. Is it a mistake to focus on an older product as Google is already saturated already with that product as its already been advertised a lot? Any advice on how to find a new profitable product? Thanks in advance!
    Whilst it is still possible to build sites that feature one product and then rank them in Google it's much harder than it used to be especially for a newcomer who doesn't know the ins and outs of affiliate marketing, conversions and SEO.

    The best advice on this subject is from Spencer Haws at Niche Pursuits particularly this post,,,

    Niche Site Project 2 Overview | Niche Pursuits

    However even he talks about the limitations these types of sites have and the time and money that is now being spent on them.

    If I remember correctly he recently said sites of these types can take up to 6 months to see any real progress (rankings etc) and until that point you're just really sitting around praying that Google likes your site and ranks you.

    And remember there is NO guarantee you'll ever rank and even if you do Google can take it away from you at any time.

    I think that it's much better to get into a wider niche where you can promote variety of products to your audience rather than just have one site that can only really promote 1 product and has no room for expansion.

    These types of sites generally allow you to drive traffic from sources other than Google too such as forums, blogs, social media, video, email and so on.
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