Kindle e-books question: What is the best approach if you have a series of books in 2 niches?

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I just finished some ebooks and never sold on Kindle before. I got them formatted correctly using KindleGen, but I'm trying to figure out what is the best way to start selling.

So I'm pretty sure 2 names is a must but then in Author Central do I create 2 accounts? I'm pretty sure in KDP that is just 1 account?

As for the books, they are series so my first guess is KDP 5 days free then have my VA post on all the free ebook announcement sites and do the press releases etc..

Any ideas or feedback or link to a place that has this order worked out? Thanks
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