What do you email to your subscribers?

Just use PLR content, the work has already been done for you :p

Look around the forum, and see what questions people are asking.

Send your subscribers value.

Can you create a video?

Record an audio?

Can you capture your desktop?

Maybe even write a report or eBook.

The basic thing to remember is, just to provide content in
written, audio or the highest of them all [video] content.

Let your subscribers get to know you through each of these
and you will do fine.

Remember just to try and help them.

Infact send them a SURVEY. Just ask them the question:

"What would you like help with in (insert your marketplace here)"

And they will tell you what they want.

Then you can create that for them.

I email daily updates, what's new in marketing, updates on raising cane (part of my branding, I walk with a cane these days but try to get to the gym every day), stuff about my kids, my mooses, Honorable Husband, etc.etc.etc.

Become YOU. Brand YOU. Simply do what feels right for *YOU*.

Hope that helps!

I send value driven posts, tap into their core values and ask them to reach out to you if they struggle online. When they see you as a credible person and someone they can trust, they will buy from you once you promote your offer. In other words will buy from you because they either want to work with you if you are in the online marketing niche OR because they trust you if you are selling a product. Do not pitch before the 7th or 8th people. They will need to see an e-mail at least 6-7 times before they trust you

Tell stories and weave them into the recommendation I have at hand

A good way to go about doing this is by simply looking around you...

And creating a story using any object you can see.

If that's too complex, you can always talk about your struggles...

Stories like that tend to work very well and can also be inspiring to your subs

There's some solid advice above. But I'm going to tell you simply - email marketing is both an art and a (learnable) skill. Your job is to communicate value - period. From time to time that value will be in recommending a HIGHLY suitable product to your list, and you'll earn a commission for your efforts.

All this said, invest a small amount in a great email marketing course. I've studied a lot of them. I would suggest you look up a fella by the name of Sean Mize - he's kind of legendary in that regard. In fact, as I'm on his list, I actually open AND READ every one of the emails he sends. Should tell you something.

I send 100% commision products, and tell them i use it my self, thats basicly it, and i earn quite good on it

Creating a survey is the best option possible. You can't really know what they need unless they tell you this.

For survey I use 123ContactForm - you can have up to 5 forms for free. Give them a gift if they send a survey to you...

I agree to the above. I would also add this to the list: build a blog.

Blog is a great way to engage with your subscribers and build relationships.

Think of a blog as a real estate. Once you post something - it will stay there forever.

If you want to build the like and trust factor with your new subscriber - you just send him or her to your blog on the first or second autoresponder message.

The blog will do all the hard work for you.

Then just notify your list everytime you post something new. They will love your for that.

Catherine, WHY do you plan to send an email once a day? Is that what you've promised your subscribers? Or, do you think emailing once a day is what you're "supposed" to do?

The worst thing you can do is email your list when you don't have anything of value to say. If you try to force it, your readers WILL pick up on it. If you have any doubts as to whether you can email VALUE once a day, start with a slower pace. There's no law that says you can't email your list more frequently once you get more comfortable

And if you think ALL of the good marketers email once a day, I draw your attention to our very own Paul Myers. He openly admits that he only emails his list when he has something important to say. I may get a couple of emails from him in a week and then not here from him for another week. But you know what? When I see one of his emails pop up, I make sure to read it -- simply because he has put such an emphasis on only emailing when he's got something good to share.

Just some food for thought... good luck to you!!

Everyone has a different opinion about this. The truth is that some styles work better than others. Find what works best for you by testing, not by copying others.

Surveys are good, but you also can write informative articles. If a person has already purchased from you, it's good to send occassional updates of new product/service releases.

You can sign up for other successful marketers in your niche, then assimilate the same message in your words/style.

This is a difficult question without knowing a bit more about your market. Obviously, I would say, generally, if they are your email list you will want to build some sort of rapport with them. Be friendly and give away some personal details. Nothing turns me off email more than regurgitated "dude-speak" thinly valed marketing spam.

He's a list I use to generate ideas for outgoing subjects. I fill in the blanks and then write a short piece around it. Hope it helps. :-)

1. How to avoid __________
2. X Tips to ______________
3. Incredible Proof That __________ Does __________ !
4. When you’re _________, you’re ___________ (Example: When you’re relaxed, you’re powerful.”
5. You’re invited to __________
6. Whoa, did you know ___________
7. It’s not too late to _____________
8. Things have changed: Now _______________
9. Announcing _____________
10. Breaking news! _______________
11. The #1 principle to ____________
12. X mistakes to avoid when _______________
13. I love it when _________
14. Did you know that ___________ ?
15. I was shocked when I found out ______________
16. When _________ BACKFIRED
17. Do you hate _________? (E.g. “Do you hate cardio?” “Do you hate working a 9-5 job?”)
18. A strange trick that ___________ (e.g. A strange trick that netted me my first 100 subscribers)
19. I’m __________ … Are you with me?
20. If only you knew _______________ (e.g. If only you knew how to avoid SMART syndrome)
21. Please don’t hate me, but ____________
22. I need you to know, ___________
23. The cure for ______________
24. Feel free to copy my _______ inside
25. Last chance: Claim your copy of __________
26. Only _____ hours left to _________ !
27. My personal advice for __________
28. Why most ___________ fail at _____________
29. (action required) ______________
30. It’s crazy, ___________
31. Two words: __________ (Example: “Two words: Guaranteed. Profits.” “Two words: Easy. Workouts.”)
32. [New] ______________
33. I’m sick and tired of __________
34. I asked and I received: _____________
35. Finally, ___________________
36. What if I told you ____________
37. Instant ___________ you can start immediately
38. Wow, it worked! ____________
39. Ever wish you could __________ ?
40. Hooray, you _______! … Now what? (Example: “Hooray! You setup your website! … Now what?”)

Wow! That's a lot of infos!

I might need to rethink my strategy... Once again :S
I'm looking forward to FINALLY start!

I'm assuming you know how they got on your list, right? Did they get a freebie? Buy something? What was it? Chances are, they want more of that.

Learn. Do. Teach.

Follow this process, and you'll never run out of content to deliver to your list.

So, from all the guidance you get from this thread, you can teach your list what they should be sending to their lists (assuming your emailing other marketers).

Apart from the obvious question of why you feel you need to email them every day, the answer of what to talk about is simple:

You have a life - talk about it!

I learned a long time ago that the most responsive email I sent out were those that shared personal information. They moved me out from under the label of 'marketer' and into the realm of 'friend'.

That little secret is what moved my newsletter from providing a small hobby income to being one of the most responsive around and giving me a very healthy full time income.

People say to me "Oh, but you share all kinds of personal stuff that I would never be comfortable doing." My answer is that I am always in control of the personal information I share. If I'm not comfortable talking about something I don't. Simple.

Stuff you'd be interested in. Things you've done, movies you've seen, products you've used. Don't think about selling - think about informing, amusing and entertaining.

And remember that if you try to stay totally focused on whatever the declared topic of your newsletter is, you'll run out of things to say in no time.

Your readers might have signed up to read about your take on blue widgets, but that doesn't mean blue widgets are all they are interested in.

Treat them like real people with real lives and you'll find it very hard to run out of things to say.

And that brings us nicely back to the question of emailing every day. You don't need to. Send out your emails when you have something to say. That way your readers will learn to look forward to them.

I sometimes email every day. At times, if I have a lot to talk about I might even send out twice a day. But at other times I might go two, three days - even a week - without sending anything. Less can be more if it helps you keep the quality up!

Martin