Is the IM niche the ultimate niche?

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I have been doing internet marketing for the past year and most of the books I have read tell me that I should look for a hungry market that will be more than eager to give their money to me. I think the IM niche is one of the few niches that really fit the hungry market if you are selling digital products.

If you guys were to tackle a new niche, what do you think is the best niche out there aside from IM?
#niche #ultimate
  • Profile picture of the author Adrian Cooper
    Originally Posted by geoffcruz View Post

    I have been doing internet marketing for the past year and most of the books I have read tell me that I should look for a hungry market that will be more than eager to give their money to me. I think the IM niche is one of the few niches that really fit the hungry market if you are selling digital products.

    If you guys were to tackle a new niche, what do you think is the best niche out there aside from IM?
    IM is not the "ultimate niche" - it is not even a niche as such.

    It is very tough to crack - you can find more money and fulfilment elsewhere.
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  • Profile picture of the author Andyf
    Sounds like you're at the same point I'm at.

    It's a tough decision...one that I've been really thinking about also. After reading a lot of posts and then watching countless "Guru" videos, it seems that to make real money, you have to go after a market that is hungry for some type of product and is also willing to spend $ for that product. Pretty common sense I guess.

    But, the real hard part is making your way into the real competitive markets. I think many people quit because their first shot into this IM stuff is at a real competitive market and then when nothing happens after a month or so, they quit.

    Maybe it's best if you are just starting out to tackle a smaller, non-competitve niche where you can make a little money but learn a lot. But then, you have to move on a play with the big guys I guess if you want to make more $. That's where I'm at right now. It's time to move on for me too and I'm trying to figure out what niche to get into next.

    To answer your question, the IM niche is probably the biggest. But, I bet it's way too competitive. I'd look at the Health and Fittness niches. Huge markets also where people are spending a lot of $ and probably always will be.

    Good luck...

    Andyf
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    • Profile picture of the author Alexa Smith
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      • Profile picture of the author brettkbrett
        Any niche could sell information products, like you said, you just have to find what they want and give it to them. There is information needed for everything.
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      • Profile picture of the author geoffcruz
        Originally Posted by alexa_s View Post

        IM isn't a "niche".

        All niches are collectively part of IM.

        I think perhaps you're referring really to the "IM tuition niche"? That's (arguably) a "niche", but a mega-sized and mega-competitive one.
        Hi Alexa,

        Apologies if i am wrong, what i mean is the whole IM umbrella of niches is like the ultimate market you can get into to, but like you said a very very competitive one
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    • Profile picture of the author Adrian Cooper
      Originally Posted by Andyf View Post

      Sounds like you're at the same point I'm at.

      It's a tough decision...one that I've been really thinking about also. After reading a lot of posts and then watching countless "Guru" videos, it seems that to make real money, you have to go after a market that is hungry for some type of product and is also willing to spend $ for that product. Pretty common sense I guess.

      But, the real hard part is making your way into the real competitive markets. I think many people quit because their first shot into this IM stuff is at a real competitive market and then when nothing happens after a month or so, they quit.

      Maybe it's best if you are just starting out to tackle a smaller, non-competitve niche where you can make a little money but learn a lot. But then, you have to move on a play with the big guys I guess if you want to make more $. That's where I'm at right now. It's time to move on for me too and I'm trying to figure out what niche to get into next.

      To answer your question, the IM niche is probably the biggest. But, I bet it's way too competitive. I'd look at the Health and Fittness niches. Huge markets also where people are spending a lot of $ and probably always will be.

      Good luck...

      Andyf
      The big money is in the small niches.

      Preston Reuther makes millions per year - last time I heard - teaching people how to make jewelery from bits of wire.

      People like Frank Kern made all their money up top a couple of years ago in small niches.

      This is Frank's legendary site about how to teach a parrot to talk, on the way back machine - don't think it is up now.

      Talking Parrots - How to teach your parrot to talk...GUARANTEED!

      He made a lot of money from that site.
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      • Profile picture of the author MaskedMarketer
        Originally Posted by apc01 View Post

        The big money is in the small niches.
        don't forget mass markets.. big money in that too, but not as noob friendly.
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        • Profile picture of the author Adrian Cooper
          Originally Posted by MaskedMarketer View Post

          don't forget mass markets.. big money in that too, but not as noob friendly.
          True - but tough to target with any precision.
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        • Profile picture of the author geoffcruz
          Originally Posted by MaskedMarketer View Post

          don't forget mass markets.. big money in that too, but not as noob friendly.
          Hi MaskedMarketer,

          Can you elaborate on this mass markets? Thanks!
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    • Profile picture of the author geoffcruz
      Originally Posted by Andyf View Post

      Sounds like you're at the same point I'm at.

      It's a tough decision...one that I've been really thinking about also. After reading a lot of posts and then watching countless "Guru" videos, it seems that to make real money, you have to go after a market that is hungry for some type of product and is also willing to spend $ for that product. Pretty common sense I guess.

      But, the real hard part is making your way into the real competitive markets. I think many people quit because their first shot into this IM stuff is at a real competitive market and then when nothing happens after a month or so, they quit.

      Maybe it's best if you are just starting out to tackle a smaller, non-competitve niche where you can make a little money but learn a lot. But then, you have to move on a play with the big guys I guess if you want to make more $. That's where I'm at right now. It's time to move on for me too and I'm trying to figure out what niche to get into next.

      To answer your question, the IM niche is probably the biggest. But, I bet it's way too competitive. I'd look at the Health and Fittness niches. Huge markets also where people are spending a lot of $ and probably always will be.

      Good luck...

      Andyf
      Hi AndyF

      You are right, that is exactly where i am right now, i am trying to find a niche similar to IM but not as competitive. We all know that the internet marketers really spend money on info products just to be in the know with the newest techniques.

      Health and fitness is also a great niche, ill try to look into that also.
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  • Profile picture of the author CDarklock
    I like this niche. Then again, I've been studying marketing stuff for over 20 years, so I actually enjoy marketing and have developed a real passion for the field. And since I'm still working on my first product (it had better be good, it's a competitive niche!), just because I like it doesn't mean there's money in it - I've only recently started seriously heading for product release.

    And always look for the niche within the niche. I don't target the whole IM niche - I target a specific part of it, namely those who have been displaced from the normal workforce - whether by choice or otherwise - yet carry a level of business experience. Rather than helping technical people go into business, I'm helping business people get technical.
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    • Profile picture of the author MaskedMarketer
      Originally Posted by apc01 View Post

      True - but tough to target with any precision.
      Thats exactly why its a mass market

      Originally Posted by geoffcruz View Post

      Hi MaskedMarketer,

      Can you elaborate on this mass markets? Thanks!
      mass market is just a bigger untargeted market.

      health and money are some of the biggest money making markets out there. and then theres the adult market which is huge.

      a lot of infomercials out there are targeted towards mass markets.
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    • Profile picture of the author MaskedMarketer
      Originally Posted by CDarklock View Post

      And always look for the niche within the niche.
      great advice.

      especially when the person getting into this sub niche has experience, knowlege, interest, and/or passion for what they are doing.
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    • Profile picture of the author geoffcruz
      Originally Posted by CDarklock View Post

      I like this niche. Then again, I've been studying marketing stuff for over 20 years, so I actually enjoy marketing and have developed a real passion for the field. And since I'm still working on my first product (it had better be good, it's a competitive niche!), just because I like it doesn't mean there's money in it - I've only recently started seriously heading for product release.

      And always look for the niche within the niche. I don't target the whole IM niche - I target a specific part of it, namely those who have been displaced from the normal workforce - whether by choice or otherwise - yet carry a level of business experience. Rather than helping technical people go into business, I'm helping business people get technical.
      Hi CDarklock,

      very interesting, so you target a part of the market that is desperate to make extra money online due to their unemployment? That can be very profitable, but how do you get to those people?
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      • Profile picture of the author CDarklock
        Originally Posted by geoffcruz View Post

        so you target a part of the market that is desperate to make extra money online due to their unemployment? That can be very profitable, but how do you get to those people?
        I'm not targeting a situation, but a history. There are a lot of people today who are thirty to fifty years old, have spent ten and twenty years working for someone else, and are just now figuring out that this world isn't where their grandparents grew up.

        People of my generation were raised to believe that you went about your career in a certain way, and that way was already broken. By the time we actually had careers ourselves, the companies where we worked had figured out how to exploit those beliefs to their own advantage.

        And now, we go into the IM field, and it's full of young people spouting off about things that just don't connect with us. They're holding up the same old "get rich quick" schemes that I first bought (and realised were crap) in 1986.

        Can anyone explain to me the difference between ClickBank and AmWay? Because I just don't see it.

        As far as how to get to these people... I don't know. I'm still trying to work that part out. But I know who they are, which is a large part of getting to them.
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        "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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        • Profile picture of the author geoffcruz
          Originally Posted by CDarklock View Post

          I'm not targeting a situation, but a history. There are a lot of people today who are thirty to fifty years old, have spent ten and twenty years working for someone else, and are just now figuring out that this world isn't where their grandparents grew up.

          People of my generation were raised to believe that you went about your career in a certain way, and that way was already broken. By the time we actually had careers ourselves, the companies where we worked had figured out how to exploit those beliefs to their own advantage.

          And now, we go into the IM field, and it's full of young people spouting off about things that just don't connect with us. They're holding up the same old "get rich quick" schemes that I first bought (and realised were crap) in 1986.

          Can anyone explain to me the difference between ClickBank and AmWay? Because I just don't see it.

          As far as how to get to these people... I don't know. I'm still trying to work that part out. But I know who they are, which is a large part of getting to them.
          Cool, thanks for explaining, that is another way of doing market research.
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          • Profile picture of the author CDarklock
            Originally Posted by geoffcruz View Post

            Cool, thanks for explaining, that is another way of doing market research.
            Glad to help; I'm of the general opinion that there is more than enough room in any market for as many people as would like to target it.
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            "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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  • Profile picture of the author sarafina
    It sure seems like the IM niche is the only one that is being pushed. Perhaps this is because everybody has their own little `teach a parrot to talk` niche and they want to hide it for themselves?

    apc01: That product Frank Kern distributed, that would have been his own creation no? Seems very unique, can`t imagine clickbanks offering something like that..I love your posts btw, very helpful!
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  • Profile picture of the author nicholasb
    there is no best niche or market it all depends on how you do your marketing, there is way more to it than what is just covered on the surface
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    • Profile picture of the author geoffcruz
      Originally Posted by nicholasb View Post

      there is no best niche or market it all depends on how you do your marketing, there is way more to it than what is just covered on the surface
      Hi nicholasb

      if you were gonna select a niche what is it then?
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      • Profile picture of the author MaskedMarketer
        Originally Posted by geoffcruz View Post

        Hi nicholasb

        if you were gonna select a niche what is it then?
        What he said:

        Originally Posted by nicholasb View Post

        there is no best niche or market it all depends on how you do your marketing, there is way more to it than what is just covered on the surface
        Geoff,

        Theres so many niches out there it can be confusing to pick one.

        Health, Money, Travel, Dating, Adult markets can all be profitable.

        A good starting point is to start with your past experience (work/life), what interest you, hobbies, passions, ect. Obviously you need to be in a niche that will make you money, but its a good starting point.

        You can also browse around Click Bank and see high gravity sites, use amazon to browse top sellers or other niches for information... Or you can go over to Offervault.com and check out some offers on CPA and affiliate networks to get an idea of niches.

        good luck
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  • Profile picture of the author nicholasb
    I have many niches in many markets including gardening, solar energy, grants.

    of course those are the broad market and I have each one narrowed down to a specific niche, I also help others start successful offline businesses and intergrate with online marketing,

    don't limit your self to being just an online marketer with online prowess teaching only make money online stuff,

    to me you are not qualified to teach anybody marketing untill you have a number of successful businesses not just in make money online
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