Do You Email Your List Everyday?

by amuro
60 replies
Do you email your list everyday?

Although I do agree doing so is important, what I don't agree is that some marketers say one thing to people like you and me but do another themselves.

Like for instance, spamming their list even when they told us we should not.

I do email my list. But not everyday. But when I have something of value to share.

Can be a product or service I tried or personal experience which ultimately relates to an internet marketing or even personal development lesson I learn.

I now came to realize why it is important to have a squeeze page, blog and autoresponder.

Besides making money, it is to build relationship with your subscribers.
#email #everyday #list
  • Profile picture of the author himanuzo
    Don't to send emails everyday. Because your subscribers will get bored. Sending emails 1-3 times per week is enough.
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  • Profile picture of the author guitarizma
    Banned
    Originally Posted by amuro View Post

    I do email my list. But not everyday. But when I have something of value to share.
    That's is what matters most. Don't treat your list as "email readers" and "buyers". Treat them as humans and don't mail them when you've nothing important to say.
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    • Profile picture of the author Joe Benjamin
      Originally Posted by guitarizma View Post

      That's is what matters most. Don't treat your list as "email readers" and "buyers". Treat them as humans and don't mail them when you've nothing important to say.
      Originally Posted by himanuzo View Post

      Don't to send emails everyday. Because your subscribers will get bored. Sending emails 1-3 times per week is enough.


      Neither one of you clearly know what the
      hell you're talking about.
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      • Profile picture of the author salegurus
        Originally Posted by Joe Benjamin View Post



        Neither one of you clearly know what the
        hell you're talking about.
        So why don't you enlighten us?
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        • Profile picture of the author Joe Benjamin
          Originally Posted by salegurus View Post

          So why don't you enlighten us?

          It's simple.

          I think of it like courting a girl.

          If I want her, *I* have to dress myself up,
          smell good, etc (opt-in page)

          2. I *initiate* contact (marketing my opt-in
          page)

          3. She CHOOSES to give me her number so
          we can talk and possibly date at a later time
          (conversion)

          4. I follow-up with her immediately while she's
          *hot and ready* for me.

          (oooo...this is getting saucy)

          ...simultaneously, I'm NOT to being pushy, over
          -bearing or "needy" in any way.

          So I constantly add VALUE each time we talk
          to lead up to our date by keeping the focus on
          her the entire time.

          So although I'm contacting her more frequently
          then men who give up too easily because after
          opting in she "cooled off"...

          ...she appears to be chasing me and the value I
          have to offer.

          She appreciates, even LOVES my tenacity and
          consistency and persistence.

          I'm determined by any means to get what I want
          out of this relationship and, for as long as she is
          still answering my calls, calling me or asking, "So,
          when are we going to see each other again"
          (subscribers staying subscribed)...

          ...I will ASSUME they're looking forward to what
          value I have to offer and I NEVER assume I'm a
          bother.

          In other words...

          ...if she's not "down with the program", she's free
          to leave...

          ...and if she has NOT...then why hasn't she?

          Step 5: Ultimately, if I like her enough, I want to
          take her to the bed room...romance her a little...
          and...

          *ahem*

          You get the idea.

          So yous see...

          ...I'm going to constantly give her REASONS to
          stick around me to the point where, if I were to
          disappear suddenly she'll be upset, even down
          right PISSED I left abruptly.

          If people don't like what I have to offer, good. I'm
          GLAD they don't. Leave. Syanera. Adios.

          It's not FOR them.

          If a woman doesn't like me, I'm going to know very
          QUICKLY when she doesn't...so following-up persistently
          gets those WILLING to take action to take action
          FASTER...

          ...and those who never had the intention to leave
          just as quickly.

          Bottom-line:

          I weed out the ones who weren't committed or
          interested in what I offer at all QUICKLY...


          ...and just AS quickly I attract those who ARE
          interested in my offer.

          If I pussy-foot and dance around the offer, denying
          people the pleasure of 'seduction' because I'm afraid
          they're not going to like me because I'm giving them
          every possible way to take my offer every chance I
          get...

          ...I won't get results.

          -- Joe --

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      • Profile picture of the author Adeel_Chowdhry
        I'm really surprised by the SILLY "assumptions" many people have made in this thread.

        Email everyday, multiple times a day even.

        Then maybe one day, you too could buy a few Lamborghini's!

        If you aren't, then someone else is, and you're going to be forgotten pretty soon.

        If your list doesn't like you, write better emails and create engaging content. Create a few videos now and again, show them pictures of your toe or your pet cat. Mix it up.

        Heck, even if English isn't your first language and you can't write for squat, STILL email something out, even if its a sentence and a link! (I've done that so many times)

        If you're worried about the unsubscribe rate, instead... you should be asking the question, HOW CAN I GET MORE LEADS!

        Other peoples' opinions isn't going to put food on the table...nor buy you a supercar. :-)

        GET MAILING.
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    • Profile picture of the author Stuart Walker
      My follow out emails go out every day for first 2 weeks then every 2 days after that with broadcasts going out when a new post is added to the site or I have something else I want to tell them about (news, announcements, promo message).

      My unsubscribe rate is very low, my subs are happy, and my open and click rates keep increasing.
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    • Profile picture of the author Cgray
      Originally Posted by guitarizma View Post

      That's is what matters most. Don't treat your list as "email readers" and "buyers". Treat them as humans and don't mail them when you've nothing important to say.
      SHOULDN'T YOU TRY TO SHARE SOMETHING OF VALUE EVERYDAY, I MEAN EVEN IF YOU SCHEDULE IT IN YOUR AUTORESPONDER YOU CAN HAVE IT GO OUT.
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  • Profile picture of the author amcg
    I do monthly though it's a B2B company and customers i'm emailing. I think the answer is; check your data/analytics. If you're getting results sending email frequently keep doing it. Likewise, if your customers prefer email less frequently, do that.

    Email marketing is 90% data, 10% intuition IMO.
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  • Profile picture of the author Nail Yener
    It's all about the purpose of the list. I mean what the subscribers are expecting from you. If you are sending daily news/deals/updates/tips about a certain topic and that is what your list's purpose is, then your subscribers will expect and accept an email from you every day.
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    • Profile picture of the author Arthurwar
      Banned
      [DELETED]
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      • Profile picture of the author growitinvestit
        I email at least 2 times a day it helps me make $5000+ a month but im adding100+ people on my list daily
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  • Profile picture of the author Max Anderson
    I usually email 1 - 3 times per week...

    As always it highly depends on niche and list tolerance
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  • Profile picture of the author Jreed
    I can give you my point of view. I don't build a list to make relationships. I'm not connecting with 10's of thousands of people nor do I desire to.

    I build and email my list to make money. I email every day and everyday I make money.

    I am currently averaging about $100 additional a day in residual income, as I write this my monthly income is $3490. if you want proof it is plastered all over my fb group.

    Do I piss people off? Of course.
    I get all kind of emails. telling me to do things to myself that I don't think is possible.

    I also get emails from people who beg for free money.

    I also get emails from people who say thanks for sharing.

    and then I get signups to my offer.

    And that is what it is all about. Making money.

    If you want to make new friends cool, but I email every single day without shame.

    All they have to do is hit the unsubscribe button.

    My technique is different than someone who is running a blog and is taking a Pat Flynn approach.

    I don't know the people I'm emailing ,they probably don't know me and that works just fine as far as im concerned.
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  • Profile picture of the author EveGood
    Nope, I would never email everyday. I tend to become blind to the senders in my inbox who bang on at me every single day. But I do look forward to receiving the emails that have good content and something relevant to say. So, I try and do unto others...
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  • Profile picture of the author talfighel
    Originally Posted by amuro View Post

    Like for instance, spamming their list even when they told us we should not.
    Spamming their list?

    Do you even know what spam is?

    When people subscribe to their list, they can email them anytime and whenever they want to.

    Spam is when you buy leads who don't know who you are and send emails to them. I don't think that they are spamming.
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  • Profile picture of the author Dennis Millbrath
    You should send everyday for best results, but that is a lot of work. I try to send to my list once or twice a week. I may step it up in the future if I can get more time.
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  • Yes, I email my list every day. Sometimes twice a day. I couldn't care less about the people who don't like getting daily emails, because let's face it, I build lists to make money, not to pander to the people who are signed up to too many crap email lists, and who aren't smart enough to understand that there are NO empty inbox's.

    Everyone gets emails every day. For a person to say they don't like getting daily emails, I say "you're a moron." It's not daily emails you don't like getting, it's crap daily emails you don't like getting... and you have the control to stop signing up to, and staying on... crap email lists.

    I'm getting sick and tired of the idiots on here saying you shouldn't do something, even though it's obvious they've never tested it. Every email NOT sent is money NOT made... period!

    To anyone who has an opinion on this, but hasn't tested it, pull your head out of your arse and join the real world. Your assumptions don't stand for Jack in this business. Testing is the only way see what works and what doesn't.

    Personally, I don't want anyone on my list who a) don't like getting daily emails (even though they get them anyway - and b) don't have the attention span to read long emails (I guess we shouldn't write long emails either, eh?)
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    • Profile picture of the author brutecky
      Originally Posted by Declan O Flaherty View Post

      Yes, I email my list every day. Sometimes twice a day. I couldn't care less about the people who don't like getting daily emails, because let's face it, I build lists to make money, not to pander to the people who are signed up to too many crap email lists, and who aren't smart enough to understand that there are NO empty inbox's.

      Everyone gets emails every day. For a person to say they don't like getting daily emails, I say "you're a moron." It's not daily emails you don't like getting, it's crap daily emails you don't like getting... and you have the control to stop signing up to, and staying on... crap email lists.

      I'm getting sick and tired of the idiots on here saying you shouldn't do something, even though it's obvious they've never tested it. Every email NOT sent is money NOT made... period!

      To anyone who has an opinion on this, but hasn't tested it, pull your head out of your arse and join the real world. Your assumptions don't stand for Jack in this business. Testing is the only way see what works and what doesn't.

      Personally, I don't want anyone on my list who a) don't like getting daily emails (even though they get them anyway - and b) don't have the attention span to read long emails (I guess we shouldn't write long emails either, eh?)
      A little harsh but 100% truth in just about everything you said.
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  • Profile picture of the author Mark Singletary
    A question for those that do email daily: Have you tested not so frequent intervals such as weekly or monthly?

    Mark
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    • Profile picture of the author martbost
      I treat my lists as gold. I probably spend more time with my lists getting people to unsubscribe as I do gathering new daily lead flow. I am only interested in the ones that TRULY wanted to be there in the first place.

      I also highly segment my lists and know who is interested in what, which addresses how often I email them.

      KNOW your lists and keep them organized. As for emailing them daily, if there is an upcoming product launch or event that one of my buyers lists would be interested in, I prep the followups with them for each day. For instance, I try to tell them at the end of one email what to expect on the next one. On the next one, I remind them what I told them I would be sending them. It tends to keep them more engaged.

      Every email marketer has different approaches, but the only time you have to worry about subscribers getting "Bored" is if you don't make the content engaging and worth their while. Ask yourself when you send one of your emails if you would just delete it or would it catch your attention.

      Just my 25 cents worth...

      Marty
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    • Profile picture of the author Mark Singletary
      Originally Posted by Mark Singletary View Post

      A question for those that do email daily: Have you tested not so frequent intervals such as weekly or monthly?
      Since no one answered my question (and no one has to) I'll put in my best couple of guesses/observations.

      1. Most if not 100% have NOT tested this option at all. In order to do so, they would have to go a month or a week without sending anything to their list. And one "cycle" (month/year/10 days/etc.) may not be adequate for testing purposes. Then, let's say after testing it for several cycles at a monthly frequency they'd also have to compare that to several cycles of a 3 week frequency or weekly frequency or whatever.

      2. Those that do things willy-nilly (no rhyme or reason) are no worse off than those that use testing as a defense/reason but that haven't actually tested things fully.

      In fact, it's the exact same situation. One set of people goes by their feelings such as not liking to be bombarded by email so they choose to email less frequently. One set of people goes by their beliefs along the lines of if a prospect isn't reading your email they may be buying somebody else's stuff so we better send all we can send.

      Both, without proper testing, are guesses based on feelings.

      3.Those that say less frequent emails are wrong in some way (losing money proposition) surely don't believe that long time, respected, and apparently successful marketers such as Dave Ramsey (1 x a month), Paul Myers, Terry Dean, Jimmy D. Brown, Amazon, Microsoft, Neil Patel, Yanik Silver, etc. somehow are willingly leaving tons of money on the table by not mailing daily. Maybe they don't know that emailing 10-30 x more would get them a lot more money or something????

      4. Those that say that daily emails are wrong in some way, as someone mentioned it above, are probably on the wrong lists. There are a number of marketer's emails that I get on a daily basis (and some more than one email a day) and read many if not most of them as soon as they come in. A couple examples include Brian Tracy, Men's Health, Early to Rise, and Craig Ballantyne but there are others.

      While I look forward to emails from these people that send stuff daily, have never unsubscribed, and have taken action on their emails, I personally have unsubscribed from or ignore many if not most of the typical churn and burn, hit them hard lists no matter their frequency frequently encouraged here. For example, most of the free tools/reports that I have signed up for on the WF in exchange for an email are on the ignore/unsubscribe list.

      Mark
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  • Profile picture of the author davidaclark
    It is not the frequency of mailing that matters, it is the quality of the content. If it is good content then people will open and read more often and remain on your list for longer.
    Some of the emails I get are totally unbelievable, Just "I have this download for you." and a link. Am I going to click on that link without having any idea what the product is? I don't think so.
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  • Profile picture of the author beasty513
    I send an email to my list every 2-3 days after initial contact.

    Everyday would get me more unsubs.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by talfighel View Post

      Spamming their list?

      Do you even know what spam is?

      When people subscribe to their list, they can email them anytime and whenever they want to.

      Spam is when you buy leads who don't know who you are and send emails to them. I don't think that they are spamming.
      What you think and $1 will get you a cup of coffee in a paper cup.

      If you told them you would email daily, fine.

      Once you exceed the permissions given, you are spamming, whether it meets some legal definition or not.

      Not long ago, I signed up for a "weekly newsletter". What I got was: NO newsletter, daily (sometimes more) affiliate pitches, daily (or more) solo ads and NO working unsubscribe link. Tell me again how I gave permission for that bullshit...
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  • Profile picture of the author Malteaser
    I think it is important to e-mail them everyday. I make sure that I e-mail value driven posts 98% of the time to keep them engaged

    People really appreciate it and actually get back to me saying they enjoy reading my posts.

    Touch on people's core values and what they can do to improve their life!
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  • Profile picture of the author Sarevok
    I email nonstop. Muahaha.

    (And my spam complaint is near 0%).

    My advice to newbies, or those questioning their email frequency?

    It depends on your business plan and overall method of lead acquisition.

    If you're paying top dollar for your leads and need to make a FAST ROI it's reasonable to email daily... Right?

    :]

    And to those who can afford the luxury of emailing less often, more power to you.
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    • Profile picture of the author fosu
      I do email every day at the start for 2 weeks approx. to keep them remember me guys)) I am here, than after 2 weeks I start to slow down and email every 3 days....
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  • Profile picture of the author Trey Morgan
    I don't email my list just to email them, I email my list when I have something of value to say or give them. So, on average I would say I email my list every other day.
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  • Profile picture of the author jamescanz
    Originally Posted by amuro View Post

    Do you email your list everyday?
    Yes, yes, yes and YES!

    (unless of course, there happens to be a DDoS attack goin' on)

    Because when your subs aren't reading your emails...

    They are reading someone else's
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  • Profile picture of the author christophercuna
    Do unto others as what you would have them do to you.

    I don't like getting daily Emails with not value. Why should they?
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  • Profile picture of the author cyberzolo
    I don't but I feel like I should cuz you have to keep promoting your offers and keep list active.
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  • Profile picture of the author KattyHowells
    How do you know that "some marketers say one thing to people like you and me but do another themselves. / Like for instance, spamming their list even when they told us we should not."?

    First of all, emailing every day is not a good option. It's true, it very much depend on the quality of the list you have - but when you're missing the right frequency, you'll soon notice your subscribers get bored or annoyed.

    It's already been proved that open rate drops down naturally after a while so if you keep pushing, you'll just make things worse. Meanwhile, it wouldn't hurt to keep attracting new subscribers regularly.

    P.S. it really doesn't matter if others decide to spam their lists, it only matters what you decide. There are repercussions for everything you do.


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  • Profile picture of the author imlicious
    Besides making money, it is to build relationship with your subscribers.
    Hi Amuro,

    I agree with you.

    The money is not in the list. It is in the relationship with your list. Many people get this wrong at the start.

    Regards,
    Edmund
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  • Profile picture of the author cheehien
    the optimum frequency is DAILY e-mail. But it depend on your Niche, so Niche like special hobby, fishing. Normally they will outstation for few days. so for this case, weekly e-mail is advisable
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  • Profile picture of the author midolyon
    I'm not with the idea of emailing people daily because they'll think that you are spamming them.

    If you want to try something new, put yourself in the place of your subscribers:
    "Would you like to see emails everyday from the same person"

    And even if you would, what will you write in your daily emails. You should only share important stuff so that you'll gain their confidence.
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  • Profile picture of the author rmolina88
    If you're going to email every day, let your list know from the very first initial email that you are, so they know what to expect and you can weed out the people who don't want to be on your list when they unsubscribe.

    As for me, I don't email every day, but there are tons of successful people who do.
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  • Profile picture of the author Trummer
    I start with mailing every day, if someone subscribes, but don`t do it all the time later on.
    When i send emails i try to have a good mix of valuable content and promotions.
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  • Profile picture of the author artflair
    I email my freebie list everyday with a tip and a link to one of my products.
    My buyers list is typically getting 2 emails per week - one about my newest blog post, the other about the best product of the week (in my opinion...)
    It works well for me
    Art
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  • Profile picture of the author mathewboly
    Generally I do not send Email Daily. When there is anything important to inform, during that time I send email. You should not send daily without importance, because your subscribers will get bored.
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  • Profile picture of the author Lee Murray
    Joe Benjamin, I really enjoyed your likening this process to that of courting a female. That's brilliant, and I'd never thought of it in such terms. Me likey mucho, yo.

    I have my own analogy that I'd like to share...

    I think of my lists (in the IM space anyway) as something of a game show series. Namely, the Price Is Right.

    This is a DAILY broadcast that is almost EXCLUSIVELY one giant commercial. Yet it has a loyal fan base who would LOSE THEIR SHIT if even one episode was withheld from them.

    Why?

    Because it's ENTERTAINING to them. It gives them some escape, some excitement, and even some hope that dreams can come true. Do they buy the products they see advertised on said game show? OF COURSE THEY DO! Otherwise, the show wouldn't have remained on the air for so many decades.

    And again, try reducing the frequency of these broadcasts... and these folks will be downright angry. They're hooked. They can't get enough of this hour-long commercial that entertains and delights them so.

    There's a ton of value in getting people results, obviously. But there is also TONS of value simply in entertaining them.

    Strive to craft entertaining emails that bring people joy. Be fun, charming, informative, provocative, and available to help. People will love your dirty stinkin' guts.

    Then, go ahead and test any hypothesis you may have that mailing out weekly (or every few days) is the better option. Torches and pitchforks will likely be the result.

    Just sayin'.
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  • Profile picture of the author stackthemoney
    Every Day for sure..always adding value..and promote 1-2 times per week max.
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  • Profile picture of the author WillR
    No one has something important to say every day of the week. So emailing your list daily is a no no for me. I only email them when I have something that is going to add value to their lives.
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  • Profile picture of the author Brent Stangel
    It depends on the specific list. Some demographics respond to daily, others don't. You have to test to see which works best for your list.
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  • Profile picture of the author celente
    Email marketing is working better in 2014 as it ever did, no matter what newbies in here say.

    Its about saying something that is not SPAMMED or sent to spam folder in other words.

    Before you click send, are you sending something you would want to receive, are you putting a spin on it, and including a story? IF so, then click away.

    I think if you are not sending an email everyday, it should be regular .

    Not too much to annoy them, but not too less, they they forget about you. Have to test to see what works.
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  • Profile picture of the author clever7
    I deleted my old messages and I'm writing new ones now. I can see that some messages are really successful, but not all of them. If a message is not successful, it becomes successful whenever I change the title. This was what I could notice with my new messages, which are far better than the old ones. I had written a series of email messages, and I abandoned this matter…

    I never thought about sending daily messages because I don't have time to read them and I don't like receiving them, but I will try it.

    As a matter of fact when I was a newbie I loved receiving daily messages… I didn't have anything else to do online at that time.

    Now that I’m a business owner for years I forgot how a newbie feels.

    Even though my field is not internet marketing, I see some people subscribing to my two email lists the same day. They must like daily messages.

    I’m preparing a series, but it’s not so simple to write informative, encouraging, and meaningful messages every day… I'm sending messages after two days in the beginning.






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  • Profile picture of the author DURABLEOILCOM
    Once a week. You harass people daily they will just unsubscribe or block you.
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    • Profile picture of the author Jreed
      Originally Posted by DURABLEOILCOM View Post

      Once a week. You harass people daily they will just unsubscribe or block you.
      Exactly and who cares. You can't be scared of losing subs. You pay for them to be on your list, so I'm glad when they leave. I add about 100 a day and lose 20 a day.

      If you make $100 a day by emailing every day, then your only goal should be to keep adding subs and keep sending emails.

      If youre trying to build a following, a relationship for what ever reason than email them when you feel like it.

      But if you really had that great of a relationship wouldn't they be happy to hear from you daily???

      I'm currently deployed and my wife would probably be upset if I just emailed her once a week.
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    • Profile picture of the author Cool Hand Luke
      Originally Posted by DURABLEOILCOM View Post

      Once a week. You harass people daily they will just unsubscribe or block you.
      Lol so you only "harass" your list once a week?

      I got some bad news for you bud: if you consider the emails you send "harassment" then you're in the wrong business.
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  • Profile picture of the author Sheryl Bagley
    Your list will tell you what is too much or what is too little. Try them and then measure the unsubscribe rate.
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  • Profile picture of the author IMMer1975
    I don't know what is right, and, as people have pointed out, it can vary by many factors, from your relationship with the list, the vertical and your end goal (burn and churn, or nurture).

    What I do know however is that me personally, I opt out very quickly on a daily email. And for those who say they don't care (the burn and churn crowd), consider that these opt-outs may be your high dollar spend clients.

    Again, everybody has different goals. Seems there is no "right" way and few if any have done an actual comparative test.
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  • Profile picture of the author Kevin Walker
    Hi Amuro, it all depends on your list as some will be OK with an email a day and other lists won't and prefer an email every other day or once per week. Individuals on each list will vary in their preferences as well so it's tricky.

    A good thing to do is to actually ask the list what they prefer or ask if they would link a weekly newsletter rather than an email?

    As for spamming your list, well it all depends on your definition of spam. Some people will complain about sales emails as spam and others will tolerate the most pushy and intrusive of emails. Again it all depends on your list and how well you understand them and their requirements and tolerances.

    Sharing value is important and also remember the 80/20 rule – 80% of your emails should be info emails and the remaining 20% are sales emails.

    A squeeze page, blog and auto-responder are the essential tools of any email marketer!! As well as building a good relationship with your list!!
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  • Profile picture of the author cindypark
    for me 3times a week will be more safe..maybe less unsub...
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  • Profile picture of the author mnoorani
    Once a day is entirely too much. I agree with those saying once a week.
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    • Profile picture of the author YaniB
      I'm somewhere in the middle. I think once a week is entirely too long; there are so many other marketers' lists that your subscriber will be on and hearing from more regularly that they may just about forget who you are if you only mail them four times a month (unless you send out a boatload of gold when you do).
      Everyday, on the other hand, is a bit much in my opinion. I think you only can do this successfully if you contact them everyday, but don't SELL THEM everyday. If you're providing an e-course or just giving great content, then when you DO sell them twice or three times a week, it won't come across as nagging or pushy.
      Just my two cents.
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