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Lead Generation Software

by ExpertNovice
5 replies
Hi All,

We are looking into launching a lead gen business and we are wondering what crm software systems people use in this industry. From basic research it appears salesforce is the daddy in this industry but that comes at a premium. I'm wondering if people have experience working with alternative systems which may be more cost effective?

Any feedback/suggestions would be appreciated.

Thanks!
#generation #lead #software
  • Profile picture of the author Syed Raza
    Can you please describe in a little bit more detail because your question is not so much clear
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    • Profile picture of the author ExpertNovice
      Originally Posted by Syed Raza View Post

      Can you please describe in a little bit more detail because your question is not so much clear
      Hi Syed,

      I mean from the point of view of managing multiple websites and advertising campaigns within one crm system.

      We effectively have 50 websites which translates to 10 campaigns. This means 10 different clients and payment models. We are looking for a system which tracks, monitrors and manages everything from one location.

      I hope that explains things a little clearer.

      Thanks!
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  • Profile picture of the author GuerrillaIM
    If your targeting established companies then in USA and UK it is Salesforce although I built most my systems around Zoho as it is much cheaper.

    Both API's are pretty simple so you can write some code to throw your leads into either pretty simply.
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  • Profile picture of the author Tom Reed
    Salesforce is a good platform and usually fits well with mid-size and up companies.

    It's very common to drop $125,000 on an install so make sure you know hat you really need.

    Also consider starting with a more basic system until your model is proven and profitable.
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    • Profile picture of the author GuerrillaIM
      Originally Posted by Tom Reed View Post

      It's very common to drop $125,000 on an install so make sure you know hat you really need.
      ummm...


      errrr....


      well.....


      Sorry, lost for words.
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