Marketing tips and suggestions in Launching a WP plugin

11 replies
Hello everyone,

I trust all is well.

I am really hoping you can share your experience and expertise on this.

A very good friend of mine contacted me about a wp plugin he created. I tested the plugin and it's revolutionary in my opinion. It works like a charm. It is so unique.

We want to launch it here as a WSO, however our problem is we don't have that much experience when it comes to marketing. So even if the plugin is outstanding, without good marketing, I think it's useless in my point of view.

We are aware of having a very good sales copy, but are there still important things that we should know?

We highly need your tips and suggestions about this whole thing. How can we get a good feedback of the plugin?

What's the best WSO payment processor in your opinion?

Your input will be highly appreciated.

Sincerely,
Savvy
#launching #marketing #plugin #suggestions #tips
  • Profile picture of the author Katie Rich
    Giving it to a few people so they can provide a review is one way.
    Listing it with incentives on JVZoo, to find affiliates is another. A lot of people seem use JVZoo to launch their WSO.
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    • Profile picture of the author savvy linguist
      Originally Posted by Katie Rich View Post

      Giving it to a few people so they can provide a review is one way.
      Listing it with incentives on JVZoo, to find affiliates is another. A lot of people seem use JVZoo to launch their WSO.
      Hello Katie,

      Thanks a lot for your input. I am noting it down.

      I will discuss it to my partner about providing review copies to few WF members. That sounds very agreeable to me.

      Thanks again.
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  • Profile picture of the author BWHadam
    fully describe your product, offer money back guarantee, offer few review copies to senior members. if all is good, go ahead with the sales, promote your WSO in signature links and fb. good luck
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    • Profile picture of the author savvy linguist
      Originally Posted by BWHadam View Post

      fully describe your product, offer money back guarantee, offer few review copies to senior members. if all is good, go ahead with the sales, promote your WSO in signature links and fb. good luck
      Thank you for your input.

      I am taking into account what you have written here.
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  • Profile picture of the author savvy linguist
    Hello Warriors,

    Is it ideal to setup a membership site for this plugin?

    What's the best method when it comes to delivery of the plugin?

    Again, your input will be very much appreciated.

    Cheers,
    Savvy
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    • Profile picture of the author Go4DBest
      Originally Posted by savvy linguist View Post

      Hello Warriors,

      Is it ideal to setup a membership site for this plugin?

      What's the best method when it comes to delivery of the plugin?

      Again, your input will be very much appreciated.

      Cheers,
      Savvy
      Yes, creating a membership site for this plugin is a way to go. There are membership plugins that also handle the delivery.

      Be sure to make a good FAQ page and a support page. Customer service is very important.
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      • Profile picture of the author savvy linguist
        Originally Posted by Go4DBest View Post

        Yes, creating a membership site for this plugin is a way to go. There are membership plugins that also handle the delivery.

        Be sure to make a good FAQ page and a support page. Customer service is very important.
        Thanks for your input. We will surely add FAQ page and a contact page for our support.
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        • Profile picture of the author savidge4
          I am going to be honest here, Don't put it up as a WSO just yet. Goto Wordpress.org, and find out how to register a plugin. This process includes them going over the code. It also includes being listed in Wordpress.org plugin search. Once that process is done, THEN think about releasing as a WSO.

          PS I write and sell plugins and have never run a WSO. Just having the Wordpress.org listing has been more than enough for me. But if the plugin is more IM related I might try offering it that way as well.
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  • Profile picture of the author CyberSEO
    The best way to promote your premium WP plugin is... WordPress.org. Make a light freeware version and upload it into the repository. I don't want to be an a$$ but WSO hasn't worked well for me.
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    • Profile picture of the author savvy linguist
      Originally Posted by savidge4 View Post

      I am going to be honest here, Don't put it up as a WSO just yet. Goto Wordpress.org, and find out how to register a plugin. This process includes them going over the code. It also includes being listed in Wordpress.org plugin search. Once that process is done, THEN think about releasing as a WSO.

      PS I write and sell plugins and have never run a WSO. Just having the Wordpress.org listing has been more than enough for me. But if the plugin is more IM related I might try offering it that way as well.
      Thank you so much for these solid points. Your honesty is very much appreciated.

      Originally Posted by CyberSEO View Post

      The best way to promote your premium WP plugin is... WordPress.org. Make a light freeware version and upload it into the repository. I don't want to be an a$$ but WSO hasn't worked well for me.
      Your suggestion is very valuable. I can't thank you enough.
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      • Profile picture of the author unclederek
        I would also set a launch date and make a JV video demoing your plug-in... Then recruit JV's on muncheye, perpetual launch, warriorjv, etc...

        Good Luck,

        Derek
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