How to determine my exact target market?
I created a digital fitness product, and have a good idea of the gender and rough age group that it would appeal to but how do I ensure this is correct and really get detailed demographics for my target market?
I can't talk to everyone and ask if they are within the age group for this product and "by the way how much do you earn" to get an idea of the income class I should be targeting. Also, it's very hard to get people to take online surveys.
Would anyone have any solid advice please? Thank you.
P.S. People have said "read reports" but where are these reports and how can they help with something specific.
I can't talk to everyone and ask if they are within the age group for this product and "by the way how much do you earn" to get an idea of the income class I should be targeting. Also, it's very hard to get people to take online surveys.
Would anyone have any solid advice please? Thank you.
P.S. People have said "read reports" but where are these reports and how can they help with something specific.
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CynthiaC -
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CynthiaC -
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