listbuilding with kindle

by jumshi
5 replies
hi
guys
listcapture idea here

basically my optin is set set it up with 3 lists:

1 option is linked to 1 book,( free audiobook giveaway)

2nd is another book ( free audiobook giveaway)

however since i started my blog, i started a 3rd list which says 'sign up for my latest books and some cool stuff'

but im just wondering

1/ if i should put all the subscribers previously collected from the audio 1 and 2 into 1 list
2/ to make the free audios into free audio previews, rather than complete books as im selling the books on amazon as audiobooks
3/ what i should be giving away on the blog? free coloring books?
4/ if i should even bother with the free audiobook giveaway for book 1 or 2 and i can just use a generic free coloring book or free limited book offer ( unavailable on amazon)for the blog

please let me know what you think
thanks
J
#kindle #listbuilding
  • Profile picture of the author onpointinfo
    Not sure what you are trying to do, your question is dependent on what your objectives, for me to give you feedback, without understanding what your objectives are, is just blabbing my mouth with no real value, since I have not qualified and consulted you on what exactly do you wish to achieve with 3 different list.

    1) what is your top 1 goal
    2) what do you wish to achieve with 3 lists
    3) what can you not do with one list that you can do with 3 lists
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    • Profile picture of the author jumshi
      Originally Posted by onpointinfo View Post


      1) what is your top 1 goal
      2) what do you wish to achieve with 3 lists
      3) what can you not do with one list that you can do with 3 lists
      hi, thanks for the above - here are my answers

      1 to sell more books
      2.to build a readership i can regularly promote my books to
      3.send out different messages at different times, catering to each individual book purchaser, based on the first book that they bought, rather than treating all purchasers as same. its more complicated and means i have to keep track of 3 campaigns
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  • Profile picture of the author Ron Killian
    Well, you have to give them a good reason to sign up, other wise why would they?

    "Sign up for free stuff" probably won't be enough for most people to give you their email address. Likely to be very low optin conversion.

    Also, becareful having so many lists, you don't want to end up sending them too much too often. Just a thought

    Hard to read your post, so not what your saying with the rest.
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  • Profile picture of the author jumshi
    Hi Guys
    Thanks for both your replies. Sorry for the confused post
    Actually you both are right.


    re: GOAL

    You are right, if i can do it in 1 list, why have 3? Because 3 are harder to track than 1. Another issue is that im actually selling the FREE audiobook So im thinking that for the audiobook it should be FREE audiobook PREVIEW - what do you think? is that enough to get them opting in?

    Also for the main website

    re FREE GIVEAWAY

    But what do you think is a good offer for a kids website - free book? Free coloring book?

    Right now its called:

    '[Sign up for my 99c promo offers and cool free stuff!'

    Basically id be notifying them when a book is free or 99c

    Is that okay?
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  • Profile picture of the author Ron Killian
    Obviously, testing is the only way to know for sure. Personally I don't think either is really compelling. Just my opinion.

    I wouldn't sign up for "offers", like signing up to be sold to.

    Maybe, "Grab the First Chapter Free and Learn How to..."

    "The first chapter is Free! Enter Your Email Address Now."

    Okay, I am not master copywriter.

    Hard to tell you much without knowing the book, market, ect. Kids is too general.

    Like I said, you need to give them reasons so they have to have it.
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