need your advice- what will be more converting?

2 replies
I'm about to start to build a list to promote in the beginning pay per lead offers (email submits) and then paid offers and I'm wondering which strategy will bring me more conversions:
1) putting links with descriptions to all the email submits( 11 email submits ) that i'm promoting as free bonuses in the thank you page (that will appear after someone enters their email to join my list) and then marketing these 11 offers again in my emails -2 offers per email that will be presented as free bonuses in the emails that I'll send that provide free information
2) removing the thank you page and putting 1 email submit as an OTO and then marketing all the 11 offers (including the OTO offer) in my emails - 2 offers per email that will be presented as free bonuses in the emails that I'll send that provide free information

which strategy will bring me more conversions?

thanks
#advice #converting
  • Profile picture of the author Alexa Smith
    Banned
    The answer is always going to be "you need to split-test, to know" (and to split-test over the complete series, etc.)

    But my guess is that removing the thank you page and putting an email submit as an OTO will work badly, overall, because I think it may well miss the opportunities you need, to maximize your open-rate and attention-rate for the subsequent emails. I think it's important to take steps, immediately people have opted in, to secure a high open-rate. (Perhaps especially for emails of this kind?)
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  • Profile picture of the author SuperKC
    Both are pretty rough -- if you opt them into 12 newsletters your going to get hit for spam hard.. and if you only opt them into one then your missing the opportunity to hit them with the other 11. Honestly.. I would retool your whole pan and really sit down and get creative with it. Come up with something with INNOVATION and dig in deep to find a solution. Your throwing some simplistic concepts up against the wall at the problem.. concepts everyone uses.. say to yourself.. "How can I get them to subscribe to all 12 willingly and be glad they did so.".
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