How did you develop your first product ?

15 years ago

My product is completely self-written. It's been in development for a year. I'm probably not the person you want to emulate.

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yesacpow

15 years ago

I build a list in my target market,

build a good relationship with them

Ask them their problems

Research and find answers to their problems. (your product) If you can't do it, you can always pay someone to do it.

Originally Posted by dyaonna

I want to develop a product. So I wanted to know how did you develop your product ? Did you do an interview ? Did you write it yourself ? Any advice. thanks

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ShayB 15 years ago

I wrote my first product myself. It was a short e-course on how a home biz person can get local press coverage for their business.

I asked some home biz mamas what topics they would be interested in and that was one of the responses.
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OSContent

15 years ago

I managed a team of freelancers for more than a year before I created my first product. This made the process a lot easier, as I got to see how seasoned Internet business owners created and marketed their own products before I tried to do it myself. It also helped that the team of freelancers I was working with had done similar projects for other clients.

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Andyhenry

15 years ago

I wrote mine myself. I bought about 20 books on the subject, researched online and then took 3 months to write it.

I sold about 400 copies over the following year, but these days I could do the same in 2 weeks and would not do it all myself.

Andy

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nothing to see here.

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shermancox

15 years ago

I was in seminary...I took a term paper and modified it for beginning preachers....

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Michael Franklin

15 years ago

Dyaonna,

Research is so key before you develop your own product.

A good idea is to check marketplaces like ClickBank to look at products in your category/niche. Look at their sales pages and ask yourself, "Based on these sales pages, how can I outdo this product?"

Ask yourself:
*What information can I offer that this product doesn't?
*What additional bonuses can I include that would make it even more appealing?
*What demographics can I target that this product is not even targetting?

And, if you want to take it one step further, spend some money on some of these actual products so that you can get feel for the actual product. Then, you will have a better idea of how you can create a better product....Think of it as creative espionage.

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fxteam

15 years ago

In 06 I wrote an ebook on a system I had been using and added some videos.
Won't mention the niche I'm still in it =)

I used a freelance site and hired someone to write my sales page.

I found a low price graphic designer and had my cover and mini site designed.

I setup everything to clickbanks satisfaction and submitted by ebook for approval.

6 months later I had made 60k.

Short and sweet version of my first ebook I put together.

Regards,
Eric

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Nick Brighton

15 years ago

I spend about 2 weeks doing intense, relentless research myself.

I then outsource the product creation (I wrote my first niche product, but that's the last time I'll write a book myself for a while!).

Then I spend my time working closely with staff, to make sure everything is going according to plan.

Then I write my own sales copy.

Then a mixture of self promotion and hired promotion.

Rinse and repeat every 6-12 months.

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ktpasco

15 years ago

I built a complete membership site called the Ultimate Affiliate System. It consists of screen capture videos, audios, Skype calls and mindmaps. Pretty cool stuff.

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ShayB 15 years ago

What I have told my kids is this:

What do you know that other people would pay to learn?

True story: A friend of mine had sent a file to a client, but the client was having trouble downloading the file as a jpeg file.

After a few emails back and forth, the problem was that the client did not know to right-click on the image to save it. She was trying to click on "File" and could not get it to save it as a jpeg file.

Just because you know something does not mean everyone else knows it, no matter how basic the info.
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quiksecurenet

15 years ago

Developing/Creating/Producing a product is the same as asking what business to run. Here is what you need to do.
-Research for demands.
-Say to yourself something like
"If this thing is available, it would make my life easier".
-Then, do something to make it available.

The important thing is
Identify the demands then find/create the products
AND NOT
Find/create products then search for customers.

But another very good point to remember is do something that is somehow related to your hobbies or expertise.

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Dally137

15 years ago

The concept of product has changed. So I thought that I should know my customers and see what was the various forms of demands. After that I chosen my first product.

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2 replies

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NickCook 15 years ago

I am in the process of creating my first product (an ebook)... 2 things that really helped are :
1. Get some mindmapping software to help organise your ideas (especially in the brainstorming phase)
2. get a guide on product creation. It will help you to organise the structure and create an outline/template which you can follow.
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The Expert 15 years ago

I was told that people were doing well selling ebooks and such on ebay back in 2007 (before ebay curtailed that) and so I went to ebay and looked at some things people were selling. Usually there was 3 or 4 versions of any one thing being sold by different sellers.

I picked one of these niches that solved a specific problem, bought all their stuff, then re-created it in an easy-to-follow online video.

I re-packed the same information in a new/better way and then stuck myself in front of a market that I already knew was buying. That's how I got started.
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mikemcmillan

15 years ago

Dyaonna, in my own case I ALWAYS create a sales page for my ebook BEFORE I write it. I create an actual web page, but you could just do it in Word or something like that. Doing this forces one to think about the key benefits your ebook must include.

It will force you to think about what bonuses you might want to include. Write the world's best sales page for your ebook. Then, your sales page represents a blueprint for the copy you want to include in your ebook as you write it.

This may sound intuitively backwards, but it really does help. I've done this over 50 times and it really is very helpful. Essentially, you are reverse engineering your ebook from the sales page you create.

Good luck!

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TeamGlobal

15 years ago

Hi dyaonna,

I often find myself developing things to make my life online a little easier. It could be a series of niche WordPress themes, a plugin, a particular way of doing things, etc.

If I create something that makes my life a a little easier I figure that it might just make others lives a little easier as well. Then I sell the solution to those who are having similar challenges.

All The Very Best,

Tony

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flattop 15 years ago

I have and am getting a couple of interviews via mp3 from a couple of experts and will be developing them into ebook and rolling with that. I am swamped with my JOB right now, lol so its gonna be a bit yet.

To Your Success,
Clint Anderson
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MemberWing

15 years ago

I solved my own problem.
As it usually happens tons of other people happened to have a the same problem.
Both products easily pays my mortgage.

Few times I tried to follow "other people ideas" and usually ran cold feet after a short time. Solving your own problem takes care of more focusing and dedication and ultimately success.

Gleb

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Michelle Adams 15 years ago

I bought an ebook trying to solve a problem I had, it didnt' help me and most of it was plagiarized rubbish...I got my ClickBank refund. I ended up solving the problem myself over a period of 12 months so I wrote an ebook on how I solved it. I was lucky though that so many other people had the same problem! These days I know better to check there is a hungry demand for any product I'm thinking of producing before I start writing. Good luck with your project.
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Steve L

15 years ago

Originally Posted by MemberWing

I solved my own problem.
As it usually happens tons of other people happened to have a the same problem.
Both products easily pays my mortgage.

Few times I tried to follow "other people ideas" and usually ran cold feet after a short time. Solving your own problem takes care of more focusing and dedication and ultimately success.

Gleb

what this guy said

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Justin Humphries

15 years ago

If you are an expert in the niche you want to create a product in, then I say do the product yourself. You could do an ebook, or an audio file. Maybe you could have someone else interview you (you as the expert, the interviewer as the market) that way you can address concerns those in your market may have.

You can always do an audio and then have a transcription service do the typing for you so you could have an ebook and an audio version. (or at least it would save you time writing the ebook yourself)

I personally wrote my first ebook myself and actually had some training videos to go along with it. It was a little time consuming, but bit by bit it was pieced together and I didn't have to pay anyone else to do it for me. If you have some extra money to spare, save the time and get your prodcut out there quickly.

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rbthanders

15 years ago

I no longer develop products, and just try to help other people with theirs, but my first was a collectors resource for a very small collectibles niche.

I created the resource, and then created a scaled back version and offered it to all of the retailers in this collectibles niche to give away for free to their list.

Since there wasn't really ANY information available online on these people's obsession, it did pretty well for a first attempt!

If I personally were going to do something again, I would seriously think about sticking with the same model.

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Willie Crawford

15 years ago

One of my first products was a cookbook that I wrote using
Microsoft Word.

Other early product were interviews with industry experts
that I had transcribed, and then packaged the audio and
transcript and sold from SEO optimized webpages. For
many of these products, I did practically no promoting, the
SEO did the trick :-)

Doing audio interviews is STILL my preferred way of
creating a product.

Willie

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barbling 15 years ago

I simply sang my own song when writing my first product, The Internet Recruiting Edge. In other words, I wrote like I talk and teach and didn't shackle myself with "that's just not DONE that way!" ideas.

My mentor also gave me input as to what the niche in question would love seeing. I proceeded to answer those questions and about 39 others, and the rest is history.

Remember, your first product is NOT your last. You can expect to hone and grow your writing/product creation skills as the years go by.
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How did you develop your first product ?

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