Marketing Lessons from the Food Industry...

by tpw
2 replies
There are three key techniques that the food industry uses to market foods:

1. Everyone believes what is on the label;
2. Emphasize human progress; and
3. The Secret Weapon...

You may find this funny, interesting, and shocking!!

The twist at the end is certainly shocking and disturbing, but I felt that the "how to market" aspect of the video was something that we could all benefit from observing...

#food #industry #lessons #marketing
  • Profile picture of the author dana67
    Originally Posted by tpw View Post

    1. Everyone believes what is on the label;
    Some things on the label you can't even pronounce lol.

    Great post and interesting video.
    {{ DiscussionBoard.errors[9255624].message }}
  • Profile picture of the author Lance K
    Everyone believes what's on the label
    Emphasize Progress
    "The power of willful ignorance cannot be overstated"

    Maybe the food industry marketing pros have been consulting on all those WSOs with income claims that people keep talking about.
    "You can have everything in life you want if you will just help enough other people get what they want."
    ~ Zig Ziglar
    {{ DiscussionBoard.errors[9255695].message }}

Trending Topics