Clickbank Cart Abandonment and Contacting those who do?

Absolutely.

Of course.

The question isn't about whether prospective customers should be opted in if possible. That goes without saying. It's about by whom they should be opted in. Affiliates understandably tend to want their traffic, the potential customers they've generated, being opted in to their list, rather than to the vendor's. We have other things to promote to them, just as some vendors do. We're the ones who already have a trust-based relationship with them, after all, not to mention that it was our skills, time, energy, effort and money that generated the lead in the first place.

Nor does it even have to be an either/or situation: all the bases can be covered by the vendor simply by having two different landing pages: one without the vendor's opt-in, for the more serious pro-affiliates who wouldn't touch a leaky sales page even with someone else's barge-pole (you can see 30 or 40 of them posting in this fine thread, explaining why in some detail ), and one with their opt-in, if they want it, for their own use and/or for the use of any affiliates who don't have lists of their own, want the vendor to do the follow-ups and don't mind risking losing some commissions thereby.

An independent research study (about 4 years ago, now, granted) has shown that affiliates were losing some commissions from about 85% of randomly-selected leaky sales pages. Those certainly aren't very nice odds, for the affiliate. I'm much more comfortable with something closer to 0%, myself, and (like countless other pro-affiliates) I choose the products I promote accordingly.

Vendors who care about cooperating with their affiliates offer them a choice. It's easy enough to do (and of course that's also among the reasons why so many do it).

Other vendors, determined not to give their affiliates a choice (in spite of some their potential affiliates "wondering why"), perhaps get the affiliates they deserve. I might have that wrong, though: maybe they deserve the affiliates they get.

And to the extent that we're not, I take your point.

Yes indeed. I see the difference. But in reality I strongly suspect that it's not nearly as clearcut as that description suggests. It's common for people to "do everything but pay", for quite a variety of reasons, some apparent and others less so.

I'll speak only for myself: I don't want the vendor to have the email addresses of my subscribers before they've paid. Not even 30 seconds before they've paid, because I can still lose the ones who don't pay, that way.

Yes, I'm not questioning that at all: I don't doubt that "total sales" are probably increased, that way. I'm less convinced that "total affiliate commissions paid" are increased.

In theory, yes; and I take that point. Call me a skepchick but it seems distinctly possible, to me, that the theory and the reality don't necessarily quite match, in so far as affiliate commissions are concerned.

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Here's an abridged marketing solution from many years of experience. For nearly every Clickbank product I've promoted, vendor sales pages are poorly written, with severe negative impact on initial conversion rates including frequent cart abandonment.

For best conversion results, consider directing prospects to your own presell page and begin building a prospect list for followup. Particularly with higher end sales and those with recurring payments, it will take several exposures (usually from many different affiliates) before a significant percentage of prospects finally make a purchase decision.

That question was answered yesterday.

The answer is "Yes, and some vendors do that".

It's your product and it's up to you.

As an alternative approach to improving ClickBank order form conversion you could consider adding your own branding and graphics to the form and use some enticing wording for the product title

Details here

https://support.clickbank.com/entrie...tom-Order-Form

https://support.clickbank.com/entrie...-Images-Titles

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