Landing page and squeeze page difference

A "landing page" is the simply the page on which you arrange for any given kind of traffic, from any source, to "land". It's up to you what your landing page is, or what you choose to use as a landing page for your traffic. A landing page can be a squeeze page; it can be a sales page; it can be an article; it can be the home page of a blog; it can be a content-rich page; it can be anything you like. If it's where your traffic "lands", on clicking a link, then it's a "landing page". Don't imagine that all landing pages are trying to sell something, or trying to get people to opt in.

A "squeeze page" is one very specific type of opt-in page: it's a page which contains a prominently incentivized opt-in (usually text, but it can be video/audio instead or as well) and no other content. The idea of a squeeze page is that there are no other exits from it, no leaks at all, and (apart from the back button and the window-closing button) no option other than submitting contact information. Don't imagine that all pages with an opt-in on them are squeeze pages.

(For anyone still confused, the key words above are "and no other content": that's what specifically distinguishes a "squeeze page" from any other type of "opt-in page". )

And a "sales page" is a copy-filled page (again, it can be video, but classically it's text) designed to present the product/service, answer the objections, and persuade the visitors to buy it, from that page.

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