I notice the same or similar guarantees. This is a missed sales opportunity most online marketers blow (I.M.O), that is ... if they "really" believe in their product.
What would get my attention would be a slightly over-the-top guarantee. A guarantee where the marketer accepts more "painful risk" other than I'll return your money if you're not satisfied (yawn).
Another is ... no phone number. Here's a way to instantly stand out. Why? Because most will make sure they have all their sales points in, but they'll leave their phone number out.
How many traditional businesses could get away with that? You're right, none. Maybe because most who sell online don't see themselves as a business?
Yes, they want you to buy from them, they just don't want to have to talk to you. Hmm!
It still seems to be an unwritten "old school" rule that if you're a small homebased business or affiliate marketer etc., you can get away with only leaving an email address. When in fact test have long confirmed the more contact information you leave the more trust you inspire. And the bar is quietly and constantly raising! But still you'll see most online marketers only leaving an email address.
Trust me, this is a quick and no-cost way to stand out from the competition ... most internet marketers overlook. With competition and skeptical consumers at an all-time high -- details like these will matter more!
I have many more details that rob marketers of extra sales, but I don't want to hog this.
What do you notice most marketers missing that could secure a sale or even an extra sale, but they always leave out (or do)? Any thoughts or opinions?
Thanks for sharing!