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Squeeze Page vs Hot Actionable Info

by IMToThePoint
12 replies
Hey guys I am a huge fan of Andre Chaperon and I like his methods one in particular the way he presells products by driving traffic to a page that helps out those that are guided through a series of steps first that visitors can take action on and then an optin page or a link to a sales page to buy a related product.

One example of this in particular was his Affiliate Bully course, he basically went through the steps of setting up yourself as a clickbank affiliate and gave basic steps on how to get up a running and then a link to a sales page that provided more in depth information.

Its a great system, in my opinion at least anyways.

So question here is what are your thoughts on sending traffic just to the normal squeeze pages where there is a headline, subheader and then just the option to opt in versus an Andre Chaperon method of preselling with actionable information and then providing an optin or link to direct sales page for more information?
#actionable #hot #info #page #squeeze
  • Profile picture of the author jamescanz
    Originally Posted by ADavidson View Post

    So question here is what are your thoughts on sending traffic just to the normal squeeze pages where there is a headline, subheader and then just the option to opt in versus an Andre Chaperon method of preselling with actionable information and then providing an optin or link to direct sales page for more information?
    This is something I do often, but it's with traffic that already knows me.

    Either way, it works very, very well...

    Where the end goal is a purchase (usually with a few bonus incentives)
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    • Profile picture of the author IMToThePoint
      Originally Posted by jamescanz View Post

      This is something I do often, but it's with traffic that already knows me.

      Either way, it works very, very well...

      Where the end goal is a purchase (usually with a few bonus incentives)
      I love the idea of it in general, it makes a lot of sense too. People are already looking for information on a particular topic, they are coming to your page to see what you have got to offer and to see what you are about.

      Its a way of building up trust and creating a relationship by first off giving the visitor actionable steps and information what they came to your webpage for straight up so they can see you are there to help and then the option of buying or opting in.

      I think that he said it is a way of filtering out the freebie seekers and those who are not really serious and a great way to build a buyers list.
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      • Profile picture of the author Steve B
        Why don't you try both approaches and see which one works the best for your particular offer? Everyone is different, every offer is different, targeted traffic will even act differently. What other people do or like on this forum is really no guarantee that you'll have the same experience or success. That's why I say, the best way to see what works for your situation is to test both approaches with a sufficient sample and let the results guide what you do thereafter.

        Just one question to ask yourself: What happens to the traffic that decides they don't want to be in the Chaperon funnel when they see they are being pre-sold?

        Good luck to you,

        Steve
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  • Profile picture of the author JensSteyaert
    Both methods work equally goo imo.

    However, if you're not a good writer and you don't have the ability to grab somebody's attention straight away, i would suggest first capturing their email address. This way you don't lose potential leads who got distracted (for whatever reason).
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  • Profile picture of the author markhere
    Building an email list gives you more opportunities to connect with the user and also cross-promote other products down the line even if they not interested in your product. So I would definitely go with squeeze page
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    • Profile picture of the author IMToThePoint
      Originally Posted by markhere View Post

      Building an email list gives you more opportunities to connect with the user and also cross-promote other products down the line even if they not interested in your product. So I would definitely go with squeeze page
      I agree he does have both just used that one as example.

      I like the idea of giving information first to help people out that way they can see it works straight up and then opt in and in theory would be more likely to buy
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  • Profile picture of the author John Pagulayan
    Now I'm not sayng you follow my lead but I tested this on one of my products before and here's what i got with the traffic coming in from FB ads:

    Squeeze page opt in rate: 214 optins @ 47% optin rate with 1 FE sales
    3 page presell posts (andre chaperon style): 204 optins @ 13% optin rate with no FE sales

    In a sense, my squeeze page killed it!

    However, the interesting part is that after 12 days:

    Squeeze page sale from email sequence: 5 more sales
    Presell page sales from email sequence: 17 more sales

    Now could it be bcause they are more pre-sold? I don't know. Because the PDF I'm giving out for them to opt in on the squeeze page is the same content of the presell pages.

    I just thought you needed a more by the numbers answer to your inquiry.
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    • Profile picture of the author celente
      Originally Posted by John Pagulayan View Post

      Now I'm not sayng you follow my lead but I tested this on one of my products before and here's what i got with the traffic coming in from FB ads:

      Squeeze page opt in rate: 214 optins @ 47% optin rate with 1 FE sales
      3 page presell posts (andre chaperon style): 204 optins @ 13% optin rate with no FE sales

      In a sense, my squeeze page killed it!

      However, the interesting part is that after 12 days:

      Squeeze page sale from email sequence: 5 more sales
      Presell page sales from email sequence: 17 more sales

      Now could it be bcause they are more pre-sold? I don't know. Because the PDF I'm giving out for them to opt in on the squeeze page is the same content of the presell pages.

      I just thought you needed a more by the numbers answer to your inquiry.
      See, that is awesome and always important to test. And to keep testing. I found it interesting.

      Great stuff.

      My guess is with more headline testing, videos, etc, and all that, you would be able to double that list business fast. It is important that in 2014, the more you TELL, the MORE YOU SELL. And also the MORE QUALITY you give away the MORE PEOPLE WILL GIVE BACK TO YOU! Isnt that funny, cause most people think its the opposite.
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  • Profile picture of the author celente
    Realistically with me and my students, I have tested basically everything with this.

    Nothing, and I mean NOT ONE DARN thing works better than building a squeeze page and doing backend email marketing and shaproning (how I call it) your buyers list.

    In all our testing, this brings in the most money.

    Do not get me wrong, CONTENT is good, and google craves good content. But if you are serious about making money online online, you need to think about list building and how to market via email. Pound for pound its the best investment you can make.

    One of my students is making a full time living off a list of 900 strong, yes only 900. So its a classic example of where it at, no matter what anyone in the warrior forum tells you. I am just telling you off experience, and case studies conducted. Hope it helps.
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  • Profile picture of the author DonDiego
    Can someone link some nice example of the method?
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  • Profile picture of the author Edwin Torres
    I've tried his "reverse squeeze page" methods but didn't get the results I wanted. In the two times I tried it, I made them go through like 3-4 pages of content before the squeeze page and the other time I only had one long page and at the bottom was the optin form.

    I know other people swear by it.

    I guess the trick is to make the next step irresistible. Make your squeeze page end in a cliff hanger so have no choice but to opt in. For example have your squeeze page have a video where you show them the results of a strategy you're going to share with them, and you have to make them opt in to learn what that method is.

    That should work well!
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  • Profile picture of the author IMToThePoint
    I see couple you guys have mentioned trying it on 3 page presell pages although andre does this he states thay just one page would work to.

    I guess it's how much influence you can have and how well you guide that person to their expected end result
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