Which model would convince you ?
I am preparing a course on self help. It is a course of 20 weeks that has to be followed in order to overcome certain feeling.
I read a lot on these forums and self help and health programs should do well, as everybody wants to feel better. People that are concerned would be easy to convince to take the program.
Now in order to get them on the train I have different "models" in mind.
Which one would you consider ?
I will create different squeeze pages and let the variations run and the numbers speak. My ambition is to convert in the middle of the funnel.
1. Enter email and get a free report : classic one.. where subscriber is "auto enrolled" in the first courses ; PRO : higher conversion - CON : freebie style.
2. 2 week free trial without cc = in this two weeks , they get the first courses + are encouraged to take the subscription at discount
3. 1st month at $1 afterwards full price : PRO : Creditcard is collected, if they don't stop subscription starts. Only 1 sale action to do
4. Download free report and than OTO with subscription model : however there they haven't seen the first lessons and can't judge if this is for them. previews of the videos and lessons could help.
Thank you for your comments !
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