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Need Help! Best online marketing for Lifestyle Audio Brand

by mokology
1 replies
Hey Guys!

Ron, WF newbie, needing some 2c from the more experienced vets out there. We're a Lifestyle Wireless Audio company, MSSV (pronounced Massive) and we're having some trouble driving traffic and an audience to our social media both on FB/instagram accounts. What are the best tools/channels you've worked with on building your brand presence online organically?

goMSSV.com
facebook.com/goMSSV
inst

Kudos,

Ron | MSSV
#audio #brand #lifestyle #marketing #online
  • Profile picture of the author Steve B
    Most marketers will point you toward Facebook, YouTube, Twitter, and all the largest social media outlets.

    If I were you, I would spend some time doing market research at the largest audio companies that cater to your same demographic audience. See the channels they use, the places they advertise, the media outlets they engage. It's no secret that the big boys spend heavily in creating and promoting their brands - surely you could take a look at where they are focusing their efforts in order to reach a similar crowd. Don't re-invent the wheel or assume that branding for an small audio company has to be different.

    You may not have the huge budgets the gorillas have, but you can learn lessons from how and where they are doing their branding by being observant.

    Good luck to you,

    Steve
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