Tactics For Getting Traffic Through Articles

14 replies
Hi,

I have decided to start focussing some efforts into writing articles to increase traffic (obviously) but its also a good way to prove my authenticity to people. Not to mention low cost. So seems like a winner.

I have a lot of good ideas for articles too.

However, I wanted to pick the experts brains on the best way to make this work for me?

My initial question is do I have to turn my site into a blog in order to achieve this? To be honest a blog isnt what I had in mind I am building a very uncluttered site purely focussing on a sales page and want it to be very uncluttered with a few pages.

Is it enough to have articles out on the web driving traffic to your sales page?

Whats the best way to go about this? What works for you? Just any tips really, id be grateful.

Thanks
#articles #tactics #traffic
  • Profile picture of the author UnkwnUsr
    Driving traffic with articles is pretty much dead so if I were you I would just go ahead and create a blog. You can save a few articles to shop around as guest post. Make sure they are original as most blog owners won't accept duplicate content anymore.

    You can use the articles from your blog on a few trusted article directories. I wouldn't submit to more than the top five, you don't want it to look like you're just spamming every article directory available. In your resource box I would focus on signing them up to a list. Then you can keep them coming back to your blog and hopefully get a potential customer.
    {{ DiscussionBoard.errors[9413575].message }}
  • Profile picture of the author Nathan Kruz
    Just putting out some articles on the web won't cut it. By doing this, you are not building trust. If you are into writing, then a blog is the way to go. Drive traffic to your blog and obviously promote your product. Also, if you do plan one solely posting articles on the web, then you would have to write alot of them. But I don't recommend this strategy.

    I recommend building a nice looking, quality WordPress blog. If you need any help with building your site, I am a web designer and I would be willing to help

    Hope this helps

    BN
    Signature
    ----> LIMITED!! [FREE REPORT] How To Generate 1,200 Visitors A Day FREE! <----

    Step-By-Step Traffic System :: Free For Limited Time!
    {{ DiscussionBoard.errors[9413578].message }}
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by Tommyg123 View Post

    My initial question is do I have to turn my site into a blog in order to achieve this?
    Not necessarily. It's one possible option (but it's not what I do, myself, and I have absolutely no plans to, and I recommend that you don't, either, for all sorts of reasons).

    Originally Posted by Tommyg123 View Post

    Is it enough to have articles out on the web driving traffic to your sales page?
    When you want to use articles to generate traffic, everything depends on where they're published, Tommy.

    You need them to be published in places where the traffic you want to attract is already looking (those places are not article directories!!).

    The only traffic they're ever likely to attract sitting just on your own site, is a little bit of gradual, eventual, search-engine traffic - and that's dreadful traffic, anyway, if you're an affiliate marketer like me: What are the best Traffic Sources To Make Money From Affiliate Marketing?

    Using content to attract traffic is all about who reads it. You have to take your articles to the traffic (after initially publishing them on your own site, of course). It's no good just "building it and waiting for them to come". (Few will, and they won't be the right ones.)

    Originally Posted by Tommyg123 View Post

    Whats the best way to go about this? What works for you?
    I'm biased, but I'd start here: http://www.warriorforum.com/main-int...ml#post5035794

    And if you want more, there's as much of it as you want, beginning here: http://www.warriorforum.com/main-int...ml#post9267905

    .
    {{ DiscussionBoard.errors[9413580].message }}
  • Profile picture of the author Tommyg123
    Wow that's disappointing. It made perfect sense to get articles out there with links pointing to my site. I'm trying to figure out ways to prove I am an expert in order to drive sales
    {{ DiscussionBoard.errors[9413584].message }}
  • Profile picture of the author gcbmark20
    Hi,

    Owning a blog that has tons of fresh new HIGH quality posts being added to it
    over time can bring in lots of FREE targeted traffic.

    From there you can build your own lists via your blog by adding an opt in
    form to it from the side bar.

    Then you can build relationships with your subscribers.

    And turn them into REPEAT buyers.

    Then into raving FANS of yours that go onto maybe buy HIGHER
    TICKET items with you?

    Just a thought.

    Best Regards,
    Gavin
    {{ DiscussionBoard.errors[9413585].message }}
  • Profile picture of the author JensSteyaert
    As said above article marketng isn't what it's used to be, but that doesn't mean it can still have some value.

    But then again it's best you start building an email list, because then you don't have to worry about google updates as you'll have traffic on demand, plus you can build a great sales funnel which promotes your prooduct to increase conversions.
    {{ DiscussionBoard.errors[9413625].message }}
  • Profile picture of the author Tommyg123
    Hmm so what would be the most efficient way to boost my reputation and get my name out there? It sounds like the return on investment for article writing isn't great.

    Thanks everyone for your input
    {{ DiscussionBoard.errors[9413656].message }}
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Tommyg123 View Post

      It sounds like the return on investment for article writing isn't great.
      For me, it's fantastic. My entire business is built on it.

      With great respect to Jens, above, when he says that "article marketing isn't what it was", he's talking about things like putting articles in directories, and is obviously quite right about that ... but to an article marketer, that isn't really "article marketing" at all - that's just "article directory marketing" - which is certainly dead. But getting traffic through articles is, and remains, and will continue to be, a great way to get traffic. With everything I've done, in multiple different niches, over many years, using articles to get traffic has brought me the best targeted, most responsive traffic I've ever had - and floods of it. And it continues to. But you have to have the right sort of articles and get them published in the right places.
      {{ DiscussionBoard.errors[9413674].message }}
  • Profile picture of the author Tommyg123
    Thanks Alexa. What would be good places to try and get an article published?
    {{ DiscussionBoard.errors[9413696].message }}
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Tommyg123 View Post

      Thanks Alexa. What would be good places to try and get an article published?
      Wherever any potential already-targeted traffic in your niche might be looking. It's all about relevance. You want traffic that's interested in your subject, and already looking at someone else's website to read about it. (Or already reading an ezine, to find out more about it. Or indeed a newspaper/magazine: it's often more difficult to get an article in those, but if you can manage it, you can get sometimes thousands of targeted visitors when it's published. And they do need "content", all the time!).

      http://www.warriorforum.com/main-int...ml#post6575732
      {{ DiscussionBoard.errors[9413734].message }}
  • Profile picture of the author NicoleBeckett
    Thanks, Alexa, for (once again!) giving out such valuable advice. When it comes to article marketing, the misinformation that's floating around out there is downright scary.

    Bottom line -- there will ALWAYS be web searchers out there who are looking for answers to their questions and solutions to their problems. If you can provide genuinely helpful information AND get it published on authoritative sites that cater to your specific target audience, you'll have no trouble establishing your expertise.

    As with anything else, if you try to cut corners, you'll never see the results you want -- and then you'll be one of those in here shouting from the rooftops that article marketing is dead
    Signature
    Sick of blending in with the crowd? Ready to stand ahead of the pack? The right content writing services can get you there...
    {{ DiscussionBoard.errors[9413763].message }}
  • Profile picture of the author Kikrly
    [DELETED]
    {{ DiscussionBoard.errors[9413832].message }}
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Kikrly View Post

      First, articles need to be unique.
      Sorry, but this really is completely wrong.

      Articles (for article marketing purposes, i.e. "getting traffic through articles") don't need to be unique at all. The normal practice, with article marketing (as explained in so many of the posts above, and in so many of the other threads linked-to above) is to publish them on your own site first, and then have them republished as widely as possible elsewhere. That's how article marketing works.

      Originally Posted by Kikrly View Post

      They can have similar subject matter to a blog post that you put up.
      They should be blog posts that you put up (if you have a blog) or articles that you put up (if it isn't a blog).

      Originally Posted by Kikrly View Post

      In fact, articles should be about a subject that is similar to your business.
      Yup, I won't argue with you about that one.
      {{ DiscussionBoard.errors[9414037].message }}
  • Profile picture of the author hardworker2013
    You can install Wordpress on your website and post your articles there. There are lots of WP Plugins you can use to boost your Blog ranking in Google. If you write some good consistent
    and original articles, your blog will get indexed by Google in no time.
    {{ DiscussionBoard.errors[9414138].message }}
  • Profile picture of the author Randall Magwood
    Getting traffic from article directories is slow - but they have proven to be quite lucrative traffic. Most of the traffic from my articles and content comes from my list. I do that intentionally. It's a reliable source, plus it only helps to build credibility for yourself in their eyes. Being that "obvious expert" is important when selling information products.
    Signature

    {{ DiscussionBoard.errors[9414310].message }}

Trending Topics