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Creating Scarcity By Increasing Prices

by Peter Adamson
10 replies
I am looking for a tool that will enable me to increase the price of my product, in a similar fashion to the WSO feature where the price goes up as time goes on.

The difference is that I want this to apply on a per visitor basis. That is, every new visitor to my offer page will see the base price, and it will go up after N hours or N sales for that visitor only.

Questions:
1. Is there a tool out there that does this?

2. If there is not, would anyone here be interested in such a tool?

3. How much should such a service cost per month? The price would likely increase with the number of offer pages.

Let me know!!
#creating #increasing #prices #scarcity
  • Profile picture of the author DylanCoogan
    I could be wrong, but can't you use WSO Pro for non-WSOs? In the list of features, it says, "Off-forum (self-hosted) sales" If so, you'd be able to use their built in scarcity feature.
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  • Profile picture of the author Peter Adamson
    With the solution you propose, if the price goes from $10 to $20 and you then visit my site you will see the price at $20. I want you to see $10 and start the cycle again. Two years from now I want the visitor to have the same experience, starting at $10. WSOs are global and do not offer a per-user experience AFAIK.

    The solution I seek would need to work for various payment methods, PayPal and others and shipment of physical goods as well.

    Does anyone know of a solution?
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  • Profile picture of the author JensSteyaert
    I think this wouldn't be too hard to develop, there are already timers that do this by dropping a cookie into the visitors browsers, so if the person revisits later the timer would have gone down. Here are people taking about this: https://processwire.com/talk/topic/3...using-session/

    I'm sure any decent coder can create that for you.
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  • Profile picture of the author Valdor Kiebach
    The trouble is that if you are like me and clear cookies every time you close your browser then a cookie based system is not going to work.
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  • Profile picture of the author RichardF
    Yeah, there's just no reliable way of doing this. It's not as easy as just "dropping a cookie". People these days don't use just device to browse the web. Say they'd move to their phone and check your site, they'd see the lower price and most likely become suspicious.

    (not to mention whether it's ethical to just pretend you're raising prices when you really aren't, but that's a whole other discussion...)
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  • Profile picture of the author jamescanz
    CountdownRocket is a great plugin that can help with that.

    You can set the amount of time between how long it takes for the price to rise, make it evergreen, etc...
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    • Profile picture of the author Peter Adamson
      Originally Posted by jamescanz View Post

      CountdownRocket is a great plugin that can help with that.

      You can set the amount of time between how long it takes for the price to rise, make it evergreen, etc...
      Thanks for this. I was planning on developing this but I wanted to see if there was something out there first. CountdownRocket pretty much does it. I goes beyond what I want graphically, but it falls short in that it is a WP plugin, and won't work anywhere else.

      I still might develop something. The fact that there are products out there pretty much establishes the existence of the market.

      CountdownRocket lets you use the IP or the cookie as you prefer, which is ideal.

      The fact that it is a WP plugin intrigues me. Do the vast majority of Internet marketers use WP for landing pages? Just curious. Maybe I'll do a poll... ;^)

      Thanks to all for your input.
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  • Profile picture of the author travlinguy
    Increasing the price increases urgency, not scarcity.
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    • Profile picture of the author Steve B
      This is probably just me . . .

      But when I see something for sale that I want but don't make the purchase at that time . . . and come back later only to see a higher price . . .

      I very rarely make the purchase at the higher price. I feel like I'm paying more than I could have (or should have) and the product is no longer a good deal for me.

      I know this reasoning doesn't make a lot of sense; but to my way of thinking, I won't buy at the higher price. I'll wait and see if the price comes down in the future.

      So I guess I'm saying, urgency can be a two-edged sword - it's great if you get in early, but if you end up having to pay twice as much as you could have, it's a real turn off.

      Good luck to you,

      Steve
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  • Profile picture of the author Ross Dalangin
    It's not hard to do and cookie is not the answer.You'll have to save the IP address and date/time of every visitor. Search it every time the page load. The problem would be if they use other computer with different IP.
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