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How to design a page for multiple CTAs?

by bayjason
7 replies
I've got a niche blog site that's doing well, but as I introduce more ways to monetize the design is getting cluttered. Here's what I've implemented thus far, on any given page:
  1. Educational lead gen widget
  2. AdSense
  3. Free lead magnet for mailing list
  4. Paid ebook that I wrote

That's a lot of stuff to shill at the same time. I want to keep it looking somewhat-classy because I use my name and image on the site.

Do you have any advice on how to design a site to display multiple CTAs? Any articles that might point me in a good direction? Thank you!
#cta buttons #ctas #design #monetization #multiple #page #web design
  • Profile picture of the author bayjason
    BTW one solution would be "don't try to sell so much stuff." But I hate the thought of having only 1 or 2 revenue streams in case they dry up. Diversification is important to me.
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  • Profile picture of the author Brent Stangel
    Why not just concentrate on getting people to subscribe to your list. Then you only have to promote one thing on the site (your optin bait) and you can promote as many as you like in your follow-ups.
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  • Profile picture of the author origin
    Ditto what Brent said, get them onto a list and sell them via a series of emails, create a sales funnel with upsells, cross sells, downsells...
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  • Profile picture of the author Brent Stangel
    But I hate the thought of having only 1 or 2 revenue streams in case they dry up.
    A list of subscribers and former buyers is not going to "dry up" unless you neglect it.
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    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
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  • Profile picture of the author bayjason
    Okay, I see what you guys mean. I've been building my list for a couple of months, so it's not large yet. But I'll be patient.

    Thank you for the advice!
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  • Profile picture of the author alvinhy
    KISS - Keep it simple stupid.

    Also I refrain from using adsense. Whats the point of having a website where people click the ads to drive them away from your site?!
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    • Profile picture of the author bayjason
      Originally Posted by alvinhy View Post


      Also I refrain from using adsense. Whats the point of having a website where people click the ads to drive them away from your site?!
      Because I can make an extra $200/month from people that are more interested in the content of the ad than they are in the content of my website. If they like my stuff, they'll be back.
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