what conversion rate can I expect from Amazon associates in Gardening ?

9 replies
High I was thinking of setting a site up for outdoor garden gifts. What is the conversion rate like ? It is limited down a bit but still with popularity items. I thought since Gardening is popular some might of dipped into this one before perhaps ?

An ideas from your gardening exploits ? Or if your an actual gardening site that could be really helpful. I am not from the US but thought any countries experience on this might be good to ask about.

Thanks !
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  • Profile picture of the author Alexa Smith
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    Originally Posted by SEO newbie 2 View Post

    What is the conversion rate like ?
    As with all affiliate marketing, that depends primarily on the affiliates (where they get the traffic from, how they pre-sell, and how much their subscribers/visitors trust them), not on the products or the niche.

    One thing's for sure: there will be affiliates with conversion-rates around 20% or even higher and others with conversion-rates around 1% or even lower. Where you fit, between those two figures, is going to depend mostly on what you do, and on your skills, not on what you sell.

    See if this thread helps/interests you: http://www.warriorforum.com/main-int...ml#post6608638

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  • Profile picture of the author webmaster2015
    You'll have to test it yourself. Just because one person gets a certain conversion rate doesn't mean you will. There are a lot of factors involved, for instants, the northern half of the world is going into winter soon, there is not to much gardening going on during the winter. Someone who tries it in the spring might have a great conversion rate and someone who starts in the fall might not have any conversions.
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    • Profile picture of the author JohnMcCabe
      Guaranteed, 100% Completely Accurate, But Useless, Answer:

      Expect a conversion rate somewhere between 0% and 100%. Based on the information you gave, that's as close as I can come...
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  • Profile picture of the author Steve B
    Originally Posted by SEO newbie 2 View Post

    I was thinking of setting a site up for outdoor garden gifts.

    End of summer - perfect timing!

    May I ask . . . why is someone else's conversion rate important to you?

    There are so many variables that go into the equation, none of which you know when somebody quotes a number, it makes me wonder why someone's conversion rate is at all helpful to you?

    Steve
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  • Profile picture of the author vampirerocks123
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    • Profile picture of the author salegurus
      Originally Posted by vampirerocks123 View Post

      Gardening is good but not so converting in amazon right now. How am i saying it? I have built over tons of amazon sites using my service (More details at /LINK REMOVED if needed). Believe me go for ELECTRONICS that is where the money is.

      If you are still interested in gardening niche, gardening equipments may work well..
      You are not allowed to advertise your site in your post!
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  • Profile picture of the author SEO newbie 2
    Salegurus I can see where you are going with that but I have no site yet. Steve B I am advanced planning for next year not winter. Thanks for the useful answers from everyone. I had not realised that it was possible to get conversions on anything. I thought some things were to competitive for instance the market might be saturated. A factor I think people look at. If you are brave enough and have the ability any market is possible with enough resources is my guess from what your saying. Thus the question I asked looses some merit in asking. One point to be aware of is seasonality I agree. Then have a blog, review and a pre-sell page for each product should push a funnel. I havent fully worked out my page orders having said that as I have no experience. I no blogs must come first and I'd of thought that would be for peaking interest only. If it didn't then the review would more and then perhaps a presell would be after the review as I mentioned for individual products clicked on. The sales page would I presume be on the Merchant site if youve picked a seller with a good sales page. I think the important thing is probably imaging how you would be if you were the person reading and moving through the process until reaching conversion at the last point. Thanks all , any further discussion is of course helpful to me if you'd like to help further.
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    • Profile picture of the author Alexa Smith
      Banned
      I'm going to risk irritating you with another reply, here, because I think you've said rather a lot that's inaccurate, just above, and for that reason I strongly suspect that you're substantially misdirecting yourself, at the moment.

      Originally Posted by SEO newbie 2 View Post

      Salegurus I can see where you are going with that but I have no site yet.
      Salegurus was responding not to you, but to a spammer whose post has now been deleted.

      Originally Posted by SEO newbie 2 View Post

      I had not realised that it was possible to get conversions on anything.
      Well, nobody quite said that ... but it's possible to get conversions on anything that anyone else is ever getting conversions on, and also on some other things that nobody's getting conversions on at the moment (typically because nobody's trying to, at the moment).

      Originally Posted by SEO newbie 2 View Post

      I thought some things were to competitive for instance the market might be saturated.
      Not sure I believe in it, at all. What's a "saturated market"? How many television sets/smartphones/freezers are there in the US? Nearly everyone has them? But how many of each will be sold, this year? Are those "saturated markets"? What is a "saturated market"??

      Markets grow.

      As economists keep telling us (and this is one of the things about which they're demonstrably right), "supply creates its own demand".

      Originally Posted by SEO newbie 2 View Post

      If you are brave enough and have the ability any market is possible with enough resources is my guess
      The ability, yes. Not necessarily "resources".

      But the ability, for sure: it's nearly all about skills.

      Originally Posted by SEO newbie 2 View Post

      Then have a blog, review and a pre-sell page for each product should push a funnel.
      There are still some people doing it that way, and some of them are probably still having some degree of success, but I don't really think this is the right kind of approach. If I were starting tomorrow, it's not something that would feature in my plans at all.

      Originally Posted by SEO newbie 2 View Post

      I no blogs must come first
      There's no "must" about it, at all.

      That's one option. (It isn't how I promote Amazon products at all.)

      Originally Posted by SEO newbie 2 View Post

      If it didn't then the review would more and then perhaps a presell would be after the review as I mentioned for individual products clicked on.
      I promise I don't mean it impolitely in any way, but I suspect that you have some rather firmly-held pre-existing beliefs about all of this, for someone with no experience yet?

      I also suspect (but am not nearly so sure, here) that you're probably thinking of "traffic" as "something that comes from search engines". If you are, that's going to hinder you overwhelmingly, in this context, and the sooner you change your perspective on it, the better: http://www.warriorforum.com/main-int...ml#post8659398

      I also suspect that you haven't yet carefully read this thread, and that it would help you a lot, partly by prompting you to realise that some of what you believe at the moment isn't actually true, and partly by offering a wide range of additional information that you don't yet know about: http://www.warriorforum.com/main-int...ml#post6608638 .

      Originally Posted by SEO newbie 2 View Post

      The sales page would I presume be on the Merchant site if youve picked a seller with a good sales page.
      Well, you were the one who specified Amazon in the title and in the OP.

      The sales page is on Amazon's site.

      But, if you're now thinking about things other than Amazon as well/instead, then yes: the sales page will typically be on the vendor's site. Affiliates pre-sell; vendors sell.

      Pre-selling doesn't mean "soft-selling". It doesn't mean "reviewing", either. It means "earning the trust of your subscribers so that when you recommend they should look at a sales page, they nearly all look at it". Affiliates are suppliers of already-targeted traffic.

      Originally Posted by SEO newbie 2 View Post

      I think the important thing is probably imaging how you would be if you were the person reading and moving through the process until reaching conversion at the last point.
      That's going to be helpful to you only to the extent that "you are your customer", i.e. that your own perspectives/attitudes/perceptions/background match those of your traffic. For very many marketers, it's quite a hindrance and not much help at all.

      .
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  • Profile picture of the author Beergut
    There is no substitution for testing. This will give your answer. Everything else is just a guess and ultimately a waste of time. There are just too many variables.
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  • Profile picture of the author SEO newbie 2
    Yes thanks I am just quoting a course I did mainly. There are many differing view all over the internet Part of it was devils advocate I must admit to see what answers I got. Many on forums I think do this to see what answers return these days I think. Your answers are really good so thanks. I often look at Quick sprout too but am very much in the process of learning still. I am aware there are no set ideas for sure from the 15 or so different sites and followings I have looked at. Affilorama is interesting too. They did a great course on seo recently. Traffic can be got from tons of sources and many don't optimise as a result. Again probably a preconceived statement but Im just learning as I go along as they say. I'll eventually get round to building my site for the first time. Good to here peoples views anyway. Testing to is the key I know although no substitution for building trust and looking after subscribers. Thanks
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