How do you find time for the online-part of your business?

15 replies
I do Wordpress websites and I'd like to offer my customers, who are often small one-man businesses (like myself) more advice on how to organize their time.

I've done websites and webshops for people who have a lot to do aside from taking care of the online-part, whether it be some services for sale that took a lot of time or maybe a physical shop to take care of. And then of course there is book-keeping, orders, budgets, customer meetings and all the other stuff.

So many of my clients say they have difficulty in finding the time just to take care of their websites, like update their blog, or do new product images for the webshop, much less time for social media and other marketing online.

As said, I'd really like to give these small business-one-person-operation-customers more and better advice on how to run things once they've set up the online-part of their business. I figure there must be at least 3 components to a succesful time management 'prescription' here:

1) A solid, well-organized business - whatever it is you sell. Obviously for these small businesses the turnover isn't great but what I mean is that they have something to sell that actually sells and has growth potential. And they are not hopelessly in debt. Otherwise the distractions can be too great for doing something meaningful online.

2) An interest in and flair for learning the technical stuff, since you do have to do most of it yourself and you can't afford to pay for much - maybe a few adwords campaigns here and there but that's it.

3) A clear idea about what they need online (how big a website, what functions etc.) and what they need to do online (i.e. social media or other marketing).

But what are your experiences with this kind of organising your business and your mind to get everything done - including the online part? What advice would you pass on?
#business #find #onlinepart #time
Avatar of Unregistered
  • Profile picture of the author Risktaker89
    Everyone needs to learn the basics.

    And as they feel that they have less time, they can outsource the tiny but important things out.
    {{ DiscussionBoard.errors[11142684].message }}
  • Profile picture of the author tagiscom
    I would tell them to ditch the social media, and put money when they have it into Adwords.

    Social Media typically takes up a lot of time, for meager results.

    {{ DiscussionBoard.errors[11142914].message }}
  • I'm a store manager and run a solo ad business so between the two I have very little time. I'm not big enough to quit my job and don't feel comfortable outsourcing yet. To get everything done I write out a list of things that must be done and set a time limit for each task. When you set a time limit you get a sense of urgency to get stuff done. I have to be to work at 8am most mornings and sometimes work until 9pm. I wake up 1 hour earlier than normal and stay up an extra 1-2 hours to get things done. That's 14-21 hours per week to work on online business! If you stay on task that should be plenty of time to work on your business.
    {{ DiscussionBoard.errors[11142918].message }}
  • Profile picture of the author hsahadath
    Time and Tide Wait for None, we know. We spend the time to enjoy our life, doing our job and finish our responsibilities.
    Online is the most important option to promote any business from home. So we must find the time for online part of our business.
    I am doing online marketing and it is my profession so I have all the time for my business.
    Thanks, Mytechgoal.
    {{ DiscussionBoard.errors[11142929].message }}
  • Profile picture of the author mrjackpowers
    I think it's best to specialize in something you do really well and try to hire out the rest. If you know how to build relationships with clients and bring in work, you should have no problem finding people to fulfill it. Most people aren't very good at sales and would prefer to have steady work. If you can offer that, you could just rock the sales and leave the online stuff alone.
    {{ DiscussionBoard.errors[11142944].message }}
  • Profile picture of the author 111ideas
    No need to find time. Just outsource the online works to an expert and get more time to focus on your core business.
    Signature
    Download Images for Social Media (Whatsapp, Facebook, Instagram etc) 100% free.
    {{ DiscussionBoard.errors[11143351].message }}
  • Profile picture of the author hardwarker
    Every day I utilize about 1 hours from my day to work online since 2011. If there is a will, there is a way. I feel happy by my earnings. Nowadays I have been earning a good amount of money from my online sector. Thanks
    {{ DiscussionBoard.errors[11144175].message }}
  • Profile picture of the author siimland
    Determine what's your 5% - the most important thing for your business - and focus your time on that. The more confined you are, the less distracted you get. Everything else should be outsourced or limited.
    {{ DiscussionBoard.errors[11144215].message }}
  • Profile picture of the author JohnVianny
    Everyone who start an online business, if he's not a young boy, has a job.

    It's important cause otherwise u don't have enough money to invest in traffic strategies.

    So it's VITAL to have a dream board of what you want to accomplish, and visualize it and AT THE SAME TIME to have a list of task to do every day.

    It's better to compile 3 lists:

    one list of what you want to do in life, as an example to be an Internet Marketer.

    one list of what you have to do in the current month to gain your goals.

    one list with 7 tasks to get done every day. Better to compile this list the night before.

    So you can be organized....

    There's 3 types of time:

    Time INVESTED
    in your marketing

    Time Wasted when you lose time commenting on facebook, social posts about gossip, tv, etc

    Time Rubbed: when you are solvin other's psychometabolic problem, or let people take your time.

    So the key imho is treat your time as gold and online marketing as a serious business.
    {{ DiscussionBoard.errors[11144324].message }}
    • Profile picture of the author Ulrik Kris
      Thanks everyone who chipped in so far!

      I'm really pleased to hear about this from a variety of people in a variety of situations. For, after all, doesn't it all come back to some of the same habits and decisions - what we do to make the best of the time we have?

      One thing I've thought a lot about, and which should apply whether or not you have any kind of business, is the 'dreaded' social media. I used to pride myself on throwing out our television 10 years ago and how I would not waste time on that. But recently I've become more and more uneasy because I have a rising awareness about how much time I spend on social media, with little or not benefit - not even joy. I mean, I can barely remember what I looked at 5 minutes later, if I just surfed Facebook randomly for 10-15 minutes.

      I'm trying to be tough on myself and plan what I will do online before I go online but I find it extremely difficult. There is a strong urge for me to just ... surf out there, freely, no restrictions and follow various side-tracks to my original task, if I see something interesting, etc. etc. You know what it's like!

      And I doubt that I could give such advice to any of my clients, about how to manage their time. Although perhaps I should.

      Thanks again, everyone.
      {{ DiscussionBoard.errors[11144976].message }}
      • Profile picture of the author tagiscom
        Originally Posted by Ulrik Kris View Post

        Thanks everyone who chipped in so far!

        I'm really pleased to hear about this from a variety of people in a variety of situations. For, after all, doesn't it all come back to some of the same habits and decisions - what we do to make the best of the time we have?

        One thing I've thought a lot about, and which should apply whether or not you have any kind of business, is the 'dreaded' social media. I used to pride myself on throwing out our television 10 years ago and how I would not waste time on that. But recently I've become more and more uneasy because I have a rising awareness about how much time I spend on social media, with little or not benefit - not even joy. I mean, I can barely remember what I looked at 5 minutes later, if I just surfed Facebook randomly for 10-15 minutes.

        I'm trying to be tough on myself and plan what I will do online before I go online but I find it extremely difficult. There is a strong urge for me to just ... surf out there, freely, no restrictions and follow various side-tracks to my original task, if I see something interesting, etc. etc. You know what it's like!

        And I doubt that I could give such advice to any of my clients, about how to manage their time. Although perhaps I should.

        Thanks again, everyone.
        I dunno, you could always tell them to do this while walking?


        Preferably near a cliff.


        Throwing the tv, out seems a bit excessive, they do have something good on a few times a year.


        {{ DiscussionBoard.errors[11145127].message }}
      • Profile picture of the author sandrarenee
        I find that in our culture in America here, we have a hard time 'gifting' ourselves with down time. I actually had a college professor tell me that I should give myself one hour a day to 'do nothing' - or, as I think of it now, to do something that makes you happy (because it will feed my soul).
        I have a hard time not being distracted on social media too! - if I do not set a timer, then I am in trouble and it leaves me feeling anxious because I know I am just following the 'eye candy' around - accomplishing nothing - there is something about it that is so addicting! Also, I realized about 2 years ago that I had some really bad habits - as in they were not helping me grow or thrive and they have been hard to change! As a child, I was more disciplined! So, live and learn.
        You are aware of it! - and that is the first step to changing it if you desire - and it takes DESIRE to change our lives. (plus, I have read that the idea of 21 days to change a habit is more a myth .. it is closer to 90 days. Also, it works better for me if I work at replacing a 'bad' habit with a 'good' habit - versus being focused on 'ridding' myself of the bad one... and habits are POWERFUL things!)
        There are lots of tools today to aid one in managing one's time.... one just has to consistently use them... and we can choose to do that everyday, even if we messed up today! For me, it has been a journey of training myself to be my own supporter and NOT my own worst critic. In working with clients, I would say you can give advice - share the tools... in the end, I think it is being the consistent support to them to APPLY them.... we all need more positive voices everyday - and an acknowledgement of what we DID do that is positive and good!
        {{ DiscussionBoard.errors[11179224].message }}
  • Profile picture of the author brettb
    More people should do a Project Management course. I did one earlier this year at my local university.

    Also I blog and work full time so I've found a great way to organise my thoughts is to write it all down in Trello. Then if I wake up 20 minutes earlier than I need to I can pull a card off the pile and do a micro-task.
    Signature
    {{ DiscussionBoard.errors[11145201].message }}
  • Profile picture of the author PTR
    Couple of immediate thoughts:

    Talk them through the importance of working 'on' the business (ie planning for the fututre of the business) as well as working 'in' the business (doing the day to day stuff). They should probably be looking at about an 80(in)/20(on) split once the business is up and running.

    During their 'on' period they should be considering their 5 and 3 year plans and then breaking things down to what they are going to do in the next 90 days. This all helps to add structure to their activities and shows them how small actions now link into bigger ones in the future. It will also help them to recognise the tasks that they might want/need to contract out (is someone with little technical knowledge better off struggling to update a website for 3 hours rather than contracting that out to a pro who will do it in an hour?)

    I would also recommend laying out a default diary for when they are going to do various tasks each day/week - again, to add a bit of structure.

    Similarly, the last thing to do each evening before stopping work is to look at what needs doing the next day so that mentally they are prepared and can hit the ground running.

    I think there might also be an opportunity for you here too - providing asn added time management element to your service!
    {{ DiscussionBoard.errors[11180954].message }}
Avatar of Unregistered

Trending Topics