
What business analogies, idioms of rhetorics have had a large impact on how business is thought of?
What are some great business analogies you've heard that have impacted you and how you think about business?
Some examples: the term: 'flywheel', static vs noise, Uber being the Airbnb of cars, using a crane to lift buckets, start-ups being like 'building a plane while flying it', and then there are the great business minds of Buffet, Jobs, Rockefeller etc, who have no shortage of great analogies.
Whether you recognize it or not, effective analogies drive marketing, strategy, negotiations, and in sum draw connections that audiences remember. I'd love to hear if anyone has any great ones of their own or that they know of!

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Matthew Stanley -
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