Create Uncontested Market Space and Make the Competition Irrelevant
What the heck is the Blue Ocean Strategy? If you have read the book by Chan Kim and Renee Mauborgne then you will understand how this thought process works. But does it really work? Can we really make the competition irrelevant and have ridiculous success?
YES - if you are doing what everyone else does, expect their results (which isn't always bad!) but if you want to create bombastic success, whatever that definition is, you have to think differently.
What do you do? What makes you different? Why is it making you different? Sometimes we get caught up in activity rather than generating results because we are trained to 'get moving' and 'do something with our lives'. How many of you reading this have a clear, thoughtful path of where you want to go and WHY you want to get there?
I won't guess at the number but histoircally it is not very high. When you strive to make the competition irrelevant, how are you going to do that - because it is not going to be easy.
But nearly every market I have looked at in my 18 years in the business of building businesses, there is always a way. Most people are lazy, take advantage of it! Take the time to look at your business or market or life differently and you will be surprised at the results.
What is your Blue Ocean Strategy? What can you do differently to create different results? How can you reach out and help more people?
Whatever your thing is, WHY DOES IT MATTER TO SOMEONE ELSE??
Don't become irrelevant!
scottpickard
YES - if you are doing what everyone else does, expect their results (which isn't always bad!) but if you want to create bombastic success, whatever that definition is, you have to think differently.
What do you do? What makes you different? Why is it making you different? Sometimes we get caught up in activity rather than generating results because we are trained to 'get moving' and 'do something with our lives'. How many of you reading this have a clear, thoughtful path of where you want to go and WHY you want to get there?
I won't guess at the number but histoircally it is not very high. When you strive to make the competition irrelevant, how are you going to do that - because it is not going to be easy.
But nearly every market I have looked at in my 18 years in the business of building businesses, there is always a way. Most people are lazy, take advantage of it! Take the time to look at your business or market or life differently and you will be surprised at the results.
What is your Blue Ocean Strategy? What can you do differently to create different results? How can you reach out and help more people?
Whatever your thing is, WHY DOES IT MATTER TO SOMEONE ELSE??
Don't become irrelevant!
scottpickard