How I Create Products For Huge Profits

7 replies
Hey everyone. As internet marketers, there is always a question about should I be an affiliate marketer, a product creator, use adsense, etc. Well, honestly as long as you have traffic coming in you can sell anyway you choose. The main thing to conquer at first is traffic.

Once you have that aspect of IM down, then you can start worrying about how to make big money. My business model is focused on product creation.

I love creating my own products because of a lot of things. First off, I completely control the quality of the product. I know that my prospects are getting great information and I know it's worth the price tag I put on it.

Also, I can control the price tag at anytime...if I want to throw out a 50% off special for the next 12 hours, I can! That's huge for your profits...as an affiliate, you don't control this.

My favorite reason for creating your own products is because you can build an army of affiliates to sell everything for you. At one point, you don't have to do any selling...you have everyone else doing that for you just for a cut of the profits.

Now that I explained why I love product creation, I can share my method that has generated awesome results.

If you've read my methods on traffic generation and content creation, you probably noticed that I like to do the work once then rehash the information in a bunch of other formats. This cuts down the amount of work time needed and gives your prospect the perception of higher value in certain mediums.

Here's my system:

My system from start of the website to all products being created is about 3-4 months. I take the time to learn what my prospects want and figure out if the niche is worth my time or not. The actual product creation process takes only a month but you can start making money within a couple days...so if you already have the website and some traffic, just jump straight into the creation part.

I start all my niches as an affiliate of the top products. The reason I do this is to establish what the niche prospects like and what they want to pay for. I buy all my products I promote to better understand those points exactly. Spend a lot of time on the niche forums to learn everything you can.

Once you have a large enough list that you can get a good response from when you ask them questions or you understand what the niche wants well enough, you can start the product creation.

Take a day to write up a special report that is about 10-20 pages long. Make it very specific on only one aspect of your niche. If you are in the dating niche, then one report could be on how to pick up women that make large incomes or something like that...very specific.

Start releasing one of these reports each week for about $7 to $17. You are going to get to see exactly what the industry likes to buy...what they really want.

Once I have a good sense of exactly what the niche likes and wants to buy, put all the reports into one large ebook product. Just rehash the information..make it fit together...things like that. Sell this product for $47 to $97...it's all going to depend on the niche...just test. Now what you have is a digital product that your followers are going to be interested in and could bring you a pretty penny...but why stop there.

Use the information from your large ebook and reports to make a video series to go along with the ebook. You can put all these together and sell a higher priced product....I sell them at $147 minimum. Put some good upsells in when you sell your ebook and you will see lots of sales. Are we stopping...no way.

Next thing I like to do to be able to sell an even higher ticket item is find 10 professionals in the industry. Network and make friends with these professionals. Ask them to do 30-60 minute interviews. Try and pick out there specialty in the niche and try and get all the great info you possibly can from them about that specialty. If you just ask, most are going to have no problem with it and will be proud to be part of an interview in the niche. Take these 10 interviews and add them to the product.

So what you have is 4-10 reports, a large ebook, a video series, and special interviews with professionals.

Break this into multiple packages on your sales page...upsell from reports to the ebook and so on....offer a monthly charge for 1 report delivered a month...the possibilities are endless and all should be tested.

In reality, it takes only a day to create the short reports...few days to rehash and combine it to the ebook....week tops for the video series...and 2-4 weeks to set up the interviews. So within 1-2 months, you can have a crap load of products to push and be making a nice chunk of change.

This is a great way to take a handful of reports that take a couple days to make, cost maybe $7 a piece and can be used to make packages you could sell for hundreds of dollars.

Travis
#create #huge #products #profits
  • Profile picture of the author Kevin_Hutto
    Great post... I also do a lot with product creation and do some things very similar to this...
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  • Profile picture of the author paul wolfe
    Travis

    Another really interesting post with some great content in it.

    Question: do you tell the 'experts' that the interview is going to be part of a paid product? Or do they ask? Do they expect a 'cut' or an interview fee? Be interested in your thoughts on that.



    Paul
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    • Profile picture of the author petelta
      I tell them all that I will be using the information in a paid product. If they want their cut, I just pay them a premium upfront. At one time, I couldn't afford to pay them so I would just keep asking other professionals until I found some that didn't want a cut.

      Most niche professionals are just going to be pumped that you are going to help spread their name in the industry. If you don't have the money to pay them, best to go after ones that aren't the big name gurus, but well known medium players in the industry

      Travis

      Originally Posted by paul wolfe View Post

      Travis

      Another really interesting post with some great content in it.

      Question: do you tell the 'experts' that the interview is going to be part of a paid product? Or do they ask? Do they expect a 'cut' or an interview fee? Be interested in your thoughts on that.



      Paul
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  • Profile picture of the author John Romaine
    Unless I missed it, you didnt mention surveys, which can be extremely powerful in terms of understanding exactly what your customers want.

    EDIT - I did miss it.

    Once you have a large enough list that you can get a good response from when you ask them questions or you understand what the niche wants well enough, you can start the product creation.
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  • Profile picture of the author Mike Antoni
    Nice. I haven't created any new products in a while. I think it's time to get back on the horse. Great tips there.
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  • Profile picture of the author Sandra Martinez
    Thanks for the post, product creation comes very easy for me, but I don't really have a system in place yet.

    Will save this.

    Sandra
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  • Profile picture of the author benrpalmer
    Thanks Great post
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