They lived everywhere in that town. What Michael have to do was to make sure the people in the list name get subscribed to his newspaper.
He got a few people to subscribe to the newspaper, but not so many. As time going on, he found a patern. There was two groups of people who will subscribe to the newspaper :
1. People who just moved
2. New married couples
Both groups above just changed their live that making them will buy everything. After realised that patern, he was thinking how to get to know this names. He asked people and got the answer : The Mayor
Then, Micael hired another boy to help him to go to Mayor office everyday, to get the names of people moving in and getting married. Michael focused all of his energy to sell the newspaper to this names.
His namelist getting small but the sale rose up multiples time. He made more money than his friend at his age.
After holiday season, Michael got commision more than his teachers.
Today, Michael is a Billionaire. He getting rich because he learn something when he started he entreprenuership. Targetter list !
You may heard about this Michael. His full name is Michael Dell, the leading PC company in the world.
Things to learn :
1. Never sell everyhting to everyone. Focus to people who wants your product
2. Dell is a huge company today. Though, they got offices to manage the sales. Each office has its own target market.
Credit : Translated from my local forum.