Do you have an "AHA" Moment in your Internet Marketing career that changed your life?

13 replies
Defining Moments are those times in our lives that make a distinct shift in the way we see things and the way we live our lives from that point forward.

Some of us have very deep, personal defining moments, such as an illness, a financial crisis or a loss of a relationship of some kind.

Others have inspirational defining moments that we sometimes call "aha" moments, where we seem to be hit with some kind of amazing idea that changes our lives.

We all have them at some point or another. It all depends on whether you use them to move forward or whether you choose to ignore them and go backwards.

If you've had a defining moment that has changed your life, I would love to hear about it.

Please leave a comment below if you have one to share.

To all of our greatest success in 2011!

Seth
#actual #defining #defining moments #famous #finally #how to be success online #how to be successful #internet #learn #marketers #moments #real #succeed online #success online #successful
  • Profile picture of the author SethLarrabee
    My real defining moment for Internet Marketing was at the end of last year when my business partner made some very bad decisions with our construction company, on top of the bad economy for construction in South Florida, and the company ended up in financial trouble.

    That's when I finally made the decision to start building a real, sustainable Internet Marketing business.

    That's when I came back to the Warrior Forum to continue learn more and to contribute what I could to make this a better place to be.

    Looking forward to reading what one of your defining moments were!
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  • Profile picture of the author rcritchett
    Awesome thread man. You're right, choosing what to do with the defining moment is often the determinant of whether or not it's going to be actionable or helpful moving forward.

    I've had many over the last few years. I've become particularly conscious of how these AHA! insights are created, both from studying the neuroscience behind it and learning to quiet down my mind so that those moments can flow more naturally.

    So, one significant aha! that fundamentally shifted the way I was approaching my goals is that I realized that the old traditional way of goal setting could be improved upon.

    So, in other words, there are hundreds of more potent and creative ways to set goals that increase the chances of completion largely. For example, if you replace the word goals, with the word "outcome," it has a different connotation and thus, a different drive behind the action; outcomes imply inevitability whereas goals imply mere possibility.

    Additionally, we tend to follow through on things that we become attached to. I've consulted people that tell me things like "I write my goals down, but then I lose drive and never really follow through," and that has to do with a lack of attachment, emotionally, to the outcome.

    So.. engaging in typical strategies like visualization, and running through scenarios in your head of you both going through the motions and reaching the outcomes, are particularly helpful in following through. Lastly, what's worked for me tremendously is to NOT think rationally when it comes to goals, or outcomes. Though we'd like to think rationality runs the world, rationality restricts movement as much as it could.

    I'd rather be unrealistic and completely crazy in my expectations because it makes me actually try with every fiber of my soul, because my outcomes are larger than life.

    When I started to implement that way of thinking into the way I approached goals, or outcomes, I actually started hitting them more precisely and more frequently!

    Thanks for letting me share that! Great thread.
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    • Profile picture of the author Murt@gh
      Originally Posted by rcritchett View Post

      ..One significant aha! that fundamentally shifted the way I was approaching my goals is that I realized that the old traditional way of goal setting could be improved upon.

      So, in other words, there are hundreds of more potent and creative ways to set goals that increase the chances of completion largely. For example, if you replace the word goals, with the word "outcome," it has a different connotation and thus, a different drive behind the action; outcomes imply inevitability whereas goals imply mere possibility.

      Additionally, we tend to follow through on things that we become attached to. I've consulted people that tell me things like "I write my goals down, but then I lose drive and never really follow through," and that has to do with a lack of attachment, emotionally, to the outcome.

      So.. engaging in typical strategies like visualization, and running through scenarios in your head of you both going through the motions and reaching the outcomes, are particularly helpful in following through. Lastly, what's worked for me tremendously is to NOT think rationally when it comes to goals, or outcomes. Though we'd like to think rationality runs the world, rationality restricts movement as much as it could.

      I'd rather be unrealistic and completely crazy in my expectations because it makes me actually try with every fiber of my soul, because my outcomes are larger than life.

      When I started to implement that way of thinking into the way I approached goals, or outcomes, I actually started hitting them more precisely and more frequently!
      That is what I call a great perception! I am very impressed with your words my friend. That concious way of thinking can really make all the difference, and you clearly seem to be aware of it.
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    • Profile picture of the author SethLarrabee
      Originally Posted by rcritchett View Post

      Awesome thread man. You're right, choosing what to do with the defining moment is often the determinant of whether or not it's going to be actionable or helpful moving forward.

      I've had many over the last few years. I've become particularly conscious of how these AHA! insights are created, both from studying the neuroscience behind it and learning to quiet down my mind so that those moments can flow more naturally.

      So, one significant aha! that fundamentally shifted the way I was approaching my goals is that I realized that the old traditional way of goal setting could be improved upon.

      So, in other words, there are hundreds of more potent and creative ways to set goals that increase the chances of completion largely. For example, if you replace the word goals, with the word "outcome," it has a different connotation and thus, a different drive behind the action; outcomes imply inevitability whereas goals imply mere possibility.

      Additionally, we tend to follow through on things that we become attached to. I've consulted people that tell me things like "I write my goals down, but then I lose drive and never really follow through," and that has to do with a lack of attachment, emotionally, to the outcome.

      So.. engaging in typical strategies like visualization, and running through scenarios in your head of you both going through the motions and reaching the outcomes, are particularly helpful in following through. Lastly, what's worked for me tremendously is to NOT think rationally when it comes to goals, or outcomes. Though we'd like to think rationality runs the world, rationality restricts movement as much as it could.

      I'd rather be unrealistic and completely crazy in my expectations because it makes me actually try with every fiber of my soul, because my outcomes are larger than life.

      When I started to implement that way of thinking into the way I approached goals, or outcomes, I actually started hitting them more precisely and more frequently!

      Thanks for letting me share that! Great thread.
      Hey Ryan

      You are SO right on about how you set your "goals" makes a HUGE difference in how they get done (or NOT)

      I also use the word OUTCOMES to describe my goals and use the word TASKS to describe the steps it takes to get to my outcome.

      You have a bright future, my friend!

      Thanks for sharing and see ya round the Forum...
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  • Profile picture of the author SethLarrabee
    Ryan, you ROCK, man!

    there are hundreds of more potent and creative ways to set goals that increase the chances of completion largely. For example, if you replace the word goals, with the word "outcome," it has a different connotation and thus, a different drive behind the action; outcomes imply inevitability whereas goals imply mere possibility.

    Best idea I've EVER heard for goal GETTING rather than goal SETTING!


    Additionally, we tend to follow through on things that we become attached to. I've consulted people that tell me things like "I write my goals down, but then I lose drive and never really follow through," and that has to do with a lack of attachment, emotionally, to the outcome.

    So.. engaging in typical strategies like visualization, and running through scenarios in your head of you both going through the motions and reaching the outcomes, are particularly helpful in following through. Lastly, what's worked for me tremendously is to NOT think rationally when it comes to goals, or outcomes. Though we'd like to think rationality runs the world, rationality restricts movement as much as it could.

    I'd rather be unrealistic and completely crazy in my expectations because it makes me actually try with every fiber of my soul, because my outcomes are larger than life.

    When I started to implement that way of thinking into the way I approached goals, or outcomes, I actually started hitting them more precisely and more frequently!

    And you tie it all in very nicely with the "HOW TO" make it all happen very succinctly.


    Awesome, my friend!

    Thanks for sharing!

    Seth
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  • Profile picture of the author bizmind247
    I would say I have had a few moments myself but 2010 really defined it for me...I learned that I would learn everything but never take ACTION. I start looking around and see all these people pushing and selling product in different IM niches and with local businesses. I would see these people knew as much or less than me. The main ingredient that separated myself from them is ACTION! I would look at products or listen to others about what they are doing with local businesses just to find out they are not any smarter or better than me, it was just me sitting on my hands constantly over analyzing things and going no where. I see & seen products coming out with stuff in it that I was doing 2 years ago already. Again, I would try to get things perfect or right and lacked ACTION that cost me a lot of money and time!

    So my defining moment was finally realizing that taking ACTION is key and that everything doesn't have to be perfect to get started because changes will be made no matter what once you get going.

    One other thing was learning to do it all by myself. Bring in partners that supplement your weaknesses. You can grow faster that way!

    Take ACTION!
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    • Profile picture of the author SethLarrabee
      Originally Posted by bizmind247 View Post

      I would say I have had a few moments myself but 2010 really defined it for me...I learned that I would learn everything but never take ACTION. I start looking around and see all these people pushing and selling product in different IM niches and with local businesses. I would see these people knew as much or less than me. The main ingredient that separated myself from them is ACTION! I would look at products or listen to others about what they are doing with local businesses just to find out they are not any smarter or better than me, it was just me sitting on my hands constantly over analyzing things and going no where. I see & seen products coming out with stuff in it that I was doing 2 years ago already. Again, I would try to get things perfect or right and lacked ACTION that cost me a lot of money and time!

      So my defining moment was finally realizing that taking ACTION is key and that everything doesn't have to be perfect to get started because changes will be made no matter what once you get going.

      One other thing was learning to do it all by myself. Bring in partners that supplement your weaknesses. You can grow faster that way!

      Take ACTION!
      Thanks a lot for your thought and input into this!

      It sounds like you have the right formula for taking action now.

      Good luck on all of your future endeavors!

      Seth
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      • Profile picture of the author HenryDicks
        I usually get loads of "Aha"s from reading the good ol' No B.S. series.

        A few that I really like:

        - All advertising works at some price

        If a campaign doesn't work, maybe I'm just paying too much. Maybe PPC is the wrong approach and I should try CPM, maybe the site just sucks and Google hates it, maybe I should do offline with a better list broker.

        If you spend some good time on your ad costs and don't just go "Hey I'll add 10k keywords and bid 5 cents each", you might find a way to get clicks for a nickel your competition is paying a dollar fifty for. Think you can profit with that w/o being that good of a copywriter or being the expert in your market?

        - You gotta know what your customer is worth

        Kennedy usually tells the story about how Proactiv goes many months negative before getting profitable on a new Informercial. Why do they still spend millions making them? Because they know that the typical customer stays on for x.yz months and what he's paying every month or the glob to smear in his face.
        If I tell you that I can get you a lead for $1, or a sale for $25, can you do the math in your head and tell me whether the deal is hot or not? If you can't, that's usually something to work on. I just told a friend that he can pay out 125% commission to his affiliates on the first sale and be profitable the first month by doing small changes on his mail f'up - think these affiliates are going crazy? Hell yes.

        - Internet is just a medium

        But a real good one. Internet is cheap, global and you can do text, video, voice, what have ya. Internet Marketing is the perfect playground for badguys, it's a bit rough, but once you've know how to play, going offline and diversifying your marketing portfolio isn't quite as hard as getting started online. Actually, with direct mail becoming "uncool" and mobile just starting up, you'll probably have an even easier time.

        So always keep an eye open, because:

        - 1 is the worst number in business (or anything else)


        Don't just use a single way to get traffic. Or a single product. Or a single supplier. Go on as you please. If anything changes and your well starts to get dry, you're pretty much screwed. I, on the other hand, don't care as much about Google changing their rules - even if I stop getting traffic for a while, I have banner ads running, I have JVs with multiple people and I'll soon have sites active in multiple markets.

        Having a well established position in warfare usually means having multiple smaller bases to support your main position or HQ and using different supply lines, business doesn't work that much differently.

        An entrepreneur doesn't just advertise in his favorite magazine, he's in all of them, with stores or websites adjusted to any big enough to deserve his attention.


        These are the three that made me realize that this is not just a "trend", that will make me some money now and then I gotta move on - this is something you'll want to do long-term, even if you'll at some point hire people to do it for ya.

        Enjoy the process,
        Henry
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        • Profile picture of the author SethLarrabee
          Originally Posted by HenryDicks View Post

          I usually get loads of "Aha"s from reading the good ol' No B.S. series.

          A few that I really like:

          - All advertising works at some price

          If a campaign doesn't work, maybe I'm just paying too much. Maybe PPC is the wrong approach and I should try CPM, maybe the site just sucks and Google hates it, maybe I should do offline with a better list broker.

          If you spend some good time on your ad costs and don't just go "Hey I'll add 10k keywords and bid 5 cents each", you might find a way to get clicks for a nickel your competition is paying a dollar fifty for. Think you can profit with that w/o being that good of a copywriter or being the expert in your market?

          - You gotta know what your customer is worth

          Kennedy usually tells the story about how Proactiv goes many months negative before getting profitable on a new Informercial. Why do they still spend millions making them? Because they know that the typical customer stays on for x.yz months and what he's paying every month or the glob to smear in his face.
          If I tell you that I can get you a lead for $1, or a sale for $25, can you do the math in your head and tell me whether the deal is hot or not? If you can't, that's usually something to work on. I just told a friend that he can pay out 125% commission to his affiliates on the first sale and be profitable the first month by doing small changes on his mail f'up - think these affiliates are going crazy? Hell yes.

          - Internet is just a medium

          But a real good one. Internet is cheap, global and you can do text, video, voice, what have ya. Internet Marketing is the perfect playground for badguys, it's a bit rough, but once you've know how to play, going offline and diversifying your marketing portfolio isn't quite as hard as getting started online. Actually, with direct mail becoming "uncool" and mobile just starting up, you'll probably have an even easier time.

          So always keep an eye open, because:

          - 1 is the worst number in business (or anything else)


          Don't just use a single way to get traffic. Or a single product. Or a single supplier. Go on as you please. If anything changes and your well starts to get dry, you're pretty much screwed. I, on the other hand, don't care as much about Google changing their rules - even if I stop getting traffic for a while, I have banner ads running, I have JVs with multiple people and I'll soon have sites active in multiple markets.

          Having a well established position in warfare usually means having multiple smaller bases to support your main position or HQ and using different supply lines, business doesn't work that much differently.

          An entrepreneur doesn't just advertise in his favorite magazine, he's in all of them, with stores or websites adjusted to any big enough to deserve his attention.


          These are the three that made me realize that this is not just a "trend", that will make me some money now and then I gotta move on - this is something you'll want to do long-term, even if you'll at some point hire people to do it for ya.

          Enjoy the process,
          Henry
          Henry

          Great post man!

          I love No B.S.

          Especially if you are talking about Dan Kennedy.

          I agree wholeheartedly!

          Thanks for sharing.

          Seth
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  • Profile picture of the author Michael Newman
    One of my most profound defining moments is the realization that the labels we attach to ourselves could be limiting or transformational. A lot of us use lables and terms from the E and S quadrants (using Robert Kiyosaki's Cashflow Quadrant as a model). Yet, we long for rewards that those in the B and I quadrants have, but we approach IM, as if it's a job! Or even a hobby!!

    It dawned on me, that I could experience quantum leaps in my business (that has a nice ring to it :-)) if I think and act like a business owner or investor.
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  • Profile picture of the author Scott Skinner
    It all changed the day I decided "Stop being marketed to" and "start marketing". In essence, I "Just Did It." By virtue of Action, misguided as it was, I created opportunities that I never even could have conceived would ever exist.

    I was inspired by this:

    "....every morning in Africa, a lion wakes up and realizes that he is going to have to out run the slowest gazelle or he may starve to death, at the same time, a gazelle wakes up and realizes that he will have to out run the fastest lion or he will be dinner. And so it is with life. It doesn't matter whether you are a lion or a gazelle, if you are gonna survive in this world, you had better get up running!"
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    • Absolutely. Mine was when I first heard Jeff Walker talking about the sideways sales letter as part of his Product Launch Formula. Since I heard that the whole world of IM opened up to me.
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      • Profile picture of the author naruq
        My "Aha" Moment in Internet Marketing came when I realized the importance of Building a List and Establishing A Relationship With That List.
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