Marketing Strategy: Free Give-away or Not?
The Plus so far is I get a lot more traffic and looky loos...
The Minus is I don't make a dime giving away free stuff...
What are your Marketing Strategies when it comes to giving away free stuff or offering free memberships?
I'm starting to think that putting all this effort into marketing something and giving away real value... you really should be earning money for all your hard work. The fear of doing all the work, giving away something worthwhile and not making anything unless they take you up on your up sale, after sale or join after the free trial membership blows my mind.
It's a catch 22, because if you only market things that cost money and you earn on every sale... you will risk losing a substantial amounts of traffic and you probably will not be building your lists as rapid either.
Anybody done some testing on this? Maybe there's a place for free offers in some niches??
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Gudrun Marquardt
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Gudrun Marquardt
Personal and Business Development
http://gudrunmarquardt.com
Make it a Great Day! : )