46 replies
Stupid way to start a business:

Study 100 books
Try something
It fails
Study 100 more books

Smart way to start a business:

Try something
Fail
Find out why it failed through analysis instead of letting others do your thinking for you
Try again
Fail but do better
Analyze your mistakes, figure out what you did right, what you did wrong
Continue this process until you are succesful

Success in business is not an event, it is a process that first involves failure. Sucess works like:

Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Success!

The reason your business isnt working is because your only trying once and then hopping to something else -- because you've been led to expect to succeed right away. Im sorry to inform you those expectations are false...

Instead -- EXPECT failure in the beginning, and realize that success is a process of making mistakes, learning from them, and trying again without making the same mistakes you made before. You keep doing this until you succeed.

Most people lack confidence because they expect to succeed overnight and when they dont they think its "their" fault. Its not, its just hypey sales copy has convinced you to succeed overnight.

The truth? No one succeeds overnight, if you assume you will fail and keep trying anyways, with full knowledge and REALISTIC expectations that it could take six months of trial and error in a single business before you get it up to profitability -- you will be far more capable of success.

The reasons most people dont succeed is:
1. Lack of capital
2. Unrealistic expectations

Lower your expectations of yourself to the level of a human being not god on mount olympus. Expect to fail at first before succeeding because you are a human being and not a god. Remember, fail, fail, fail, fail, fail, fail, fail, fail, fail, succeed! as much as you want to believe it will, reading books wont shortcut this process.

There is no getting around failure before success -- you can bitch and whine about it or you can get down to business.

Commit yourself to 1 industry, 1 business this year and stick with it. Assume you will fail in the most pathetic, miserable way at first -- and dont expect profits for the first 6 months. Then your going to start seeing a change in your results.

Try something
See the results
Try to improve that

Focus on YOU and YOUR RESULTS getting better -- never compare yourself with other people who have 100x the resources and experience. Its idiotic to do so. All these so called overnight success blablabla aka COMPLETE BS is just a way of selling products. Dont believe the claims of people trying to get you to part with $2000 okay, they want your money not to help you. Real success takes time, effort, and lots of failure.

You dont need products for this, all you need to do is to use your head and have confidence in yourself.

Have fun and good luck

Use the power of your mind, the thing you think with, to think INDEPENDENTLY, analyze your own situation, try things, see the results and expect it to be terrible. Continue to work at gradually improving your results until you succeed. Sucess is a PROCESS of gradual improvement and lots of failure **NOT** an overnight magical event, unlike what most marketers would have you believe!

Dont have the capital for this? Get out of business or go get a job to raise the capital for it.

You wouldnt expect to be a master piano player in 1 day of trying to play the piano -- dont expect to be a master internet marketer in 1 day of trying to start a business.

You wouldnt spend all your time reading piano books instead of practicing the piano -- dont spend all your time reading internet marketing books instead of practicing internet marketing.
#business #defeats #failure #mindset #process
  • Profile picture of the author Jami Pagan
    Very nicely explained, a lot of people think success is an over night thing, they don't realize that to attain success you have to hang in there, take risks, face defeats and learn from them in order to be successful!
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    • Profile picture of the author mikelukjaniec
      What I learned before I got any success in IM, was...find a business model that you like, devise a marketing plan, comprising several marketing methods, learn how to apply the first method and then move onto the next!
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  • Profile picture of the author maximus242
    The key is you have to think of success as a process of failure and gradual improvement. Success is not an event but a gradual build up of making mistakes and correcting those mistakes until you are profitable, then you are in the process of building a business.

    Its not an event, a million dollars is made one dollar at a time. Gradual approaches to success with a full expectation of failure in the beginning allows you to persist despite the emotional pain of failing. You must expect failure to move past it and improve on it.
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  • Profile picture of the author wordpressdoctor
    Nice info. Thanks
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  • Profile picture of the author danlew
    Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Fail, Success!
    I strongly agree with this. Don't be afraid to fail, it's part of our learning experience. Since I've began exploring SEO and internet marketing in the past few years, I had so many failures and struggled to become successful. I realized that it really takes a lot of time and hardwork to be successful, just don't give and keep going.

    I'm proud of who I am right now, my failures have finally paid off and I'm successful of overcoming that one.
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    • Profile picture of the author JoeUK
      Originally Posted by danlew View Post

      I strongly agree with this. Don't be afraid to fail, it's part of our learning experience. Since I've began exploring SEO and internet marketing in the past few years, I had so many failures and struggled to become successful. I realized that it really takes a lot of time and hardwork to be successful, just don't give and keep going.

      I'm proud of who I am right now, my failures have finally paid off and I'm successful of overcoming that one.
      Yep, as 'Mr Honda' I think it was said - "Success is 99% failure..."
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      • Profile picture of the author Witty
        Originally Posted by JoeUK View Post

        Yep, as 'Mr Honda' I think it was said - "Success is 99% failure..."
        Lol, great statement. So true.
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  • Profile picture of the author maximus242
    Just look at it as a process of gradual improvement. Like making a sculpture you must chip away at it one piece at a time until your masterpiece is revealed. If you give up after two chips and say, "it just looks like an ugly block" you'll never unleash the masterpiece hidden within the stone.

    The same is true with your business, you can make it into a masterpiece, one chip at a time, but you must realize, its going to take many chips to remove the stone -- before your masterpiece is revealed.

    Success is gradual improvement, not magical miracle results from buying an ebook. Your success will always come down to a process of trial and error, chips in the stone, each one bringing out your masterpiece a little more.
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  • Profile picture of the author sandy christine1
    Great information.

    Thanks for sharing.
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    • Profile picture of the author Ziga Andric
      This should be made a sticky! Excellent post maximus242! Rome wasn't built in one day... but then again, it doesn't have to take ages to get the ball rolling either.

      When I go on the internet I READ AND WATCH ADS. They are the doorway to profitable opportunities that WORK RIGHT NOW. If I see an ad stick on one website for more than two weeks, I know the person behind that campaign is making money.

      Then it's just a simple thing of reverse engineering, remodeling and adjusting it to my advertising budget. My point is after you get the basics in (it should take way less than six months) it's all about taking action, tracking results and improving upon them (so I agree with you 100% ).
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  • Profile picture of the author FreeMan22
    Banned
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    • Profile picture of the author watty12
      If you've got an online business it will take time. People fail because they don't treat it like a proper business - they think it's going to happen overnight.

      Concentration and determination are what will lead you to success. I've also struggled, but once I found my real motivation, slow and steady goes it!
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  • Profile picture of the author maximus242
    Way to go guys, thats the spirit. Businesses work in systems and no system is perfect when its first designed, especially when you dont have a lot of experience with it.

    The key is to remember, your not perfect, your not a robot who can perfectly copy someones instructions like a computer taking programming. Instead your mind works off what is called error-correction through whats known as neural feedback.

    What it means is that your mind NATURALLY learns by making mistakes and getting feedback from those mistakes. To try to skip that step is like trying to skip the fact that you need to breath air in order to live. You learn by making mistakes and correcting them, its how you've learned almost everything in life -- and it is how you can learn to build great businesses as well.

    Getting out there, trying something, making mistakes, and learning from them. Do that all the time for a couple years and you'll never read another ebook again -- you wont have to -- experience will have taught you all you need to know in the way your mind naturally learns.

    There is no one who achieved great success without first failing.

    The first ten or twenty attempts may be filled with errors -- but thats okay because your just a normal human being who isn't perfect. No one is perfect. Marketers seem to expect you to be perfect, proclaiming you will magically succeed after using their system... but really... this is just to sell you their system, its just hype.

    Instead just realize your not perfect, your going to make mistakes - and thats okay - everyone does. No one in the history of the world is without error.

    If you stick with it, keep discovering your mistakes and keep moving forward, success is simple. Keep correcting your mistakes and your success, is inevitable.

    The keys are:
    > Assume in advance you will fail miserably and make lots of mistakes in the beginning
    > Focus on finding your mistakes and correcting them
    > Persist in a single field, with a single method, until you succeed
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    • Profile picture of the author cashmonk
      Yes...that's right...never give up....never.

      CashMonk
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      • Profile picture of the author JohnWiz
        Love the Bencivenga headline
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  • Profile picture of the author tjcreation
    Every successful person that I have ever run across, read about or knew has multiple failures in their background. Some have multiple bankruptcies. However, the overwhelming feature all of them share, is that they never gave up. Thomas Edison tried hundred's of times (something like 1400) to get an electric light bulb to work - he finally succeeded. Where would we be if he had given up on try 50?
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  • Profile picture of the author aireland
    Great post!
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  • Profile picture of the author hails2009
    Hi,
    I am a believer in benchmarking your success. Review what is working and what is not. Keep moving with your success and stay on track.
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    Respectfully
    Sandra Hails
    www.influentialeffects.com

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  • Profile picture of the author cdolphin
    I really like this post! You did a great job explaining yourself thoroughly and I definitely agree that starting a business is an act that takes a lot of adapting, there is no sure set formula. Very interesting, thanks for the thoughts!
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    • Profile picture of the author RobSharp
      Originally Posted by cdolphin View Post

      I really like this post! You did a great job explaining yourself thoroughly and I definitely agree that starting a business is an act that takes a lot of adapting, there is no sure set formula. Very interesting, thanks for the thoughts!
      I agree with cdolphin! well put. I'd thank you but I think I need a few more posts to be able to do that.
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  • Profile picture of the author maximus242
    Thanks guys im really glad I could be of help
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  • Profile picture of the author Collinms
    Thanks for sharing
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  • Fail, fail,fail, fail .......success!

    I always taught this as failing your way to success.

    One point to ponder though....
    Make sure what you are trying to succeed at is really what you want to succeed at.

    Nothing worse than to climb the ladder of success, reach the top and find it was on the wrong wall.....

    Old Dog...
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    P.S. If I can be of any assistance in your "Off" or "On"- line sales and marketing please PM me or email at WinnersChoice-Warrior@yahoo.com . Old Dog

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  • Profile picture of the author Shilpa
    Well explained....
    Thanks for sharing!!
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  • Profile picture of the author tunbridgeangus
    Your point is very clear! Failure is not an ending time for all of us, it is just a test so that we can get a success.Slowly but surely!
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  • Profile picture of the author aireland
    Great info! thanks for sharing
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  • Profile picture of the author maximus242
    Your welcome guys im glad to be of help, I think the biggest problem in internet marketing today is the deadly idea that people are supposed to succeed overnight.

    Its simply not true, marketers know its easier to sell products if they can convince people that they will magically succeed overnight, but almost no one ever does. It would be the same as buying an ebook promising to make you into a pro surfer by teaching you a couple of secret moves... if this were true...

    There would be an instant flood of thousands of pro surfers!

    The reality of the situation is excellence and success in anything takes time, practice, and effort -- and while you can speed up the process by learning and having mentors... at the end of the day, no matter how many books you read about surfing...

    You aint gonna be able to surf until you get on that board and fall off a dozen times first!

    While it makes great for selling books, the solution to your problem lies not in another info marketing product but within yourself. Through regular practice of sound business principles (more money comes in than goes out) you too can achieve success through practical experience, which is the most valuable form of knowledge in the world.

    The real answer to the problem almost everyone faces in internet marketing is not lack of knowledge, but a lack of experience. It would be the same as someone who tried to ride a bike once, fell off and was told he now needs to buy a dozen books on how to stay on the bike... its not true he just has to try riding it again and he will learn for himself.

    Granted, there are people working 24/7 to convince you that you will never be able to ride the bike without their seminar, but this is just BS. You dont need any products if you are willing to try, fail, and learn through experience.

    You wouldnt go out and buy a book on how to stop falling off a bike, dont go buy another internet marketing product on how to succeed in IM. Instead just get out there and learn for yourself from experience. Its much faster. Plus you may gain knowledge you never would have got if you just mindlessly followed someone elses advice.

    IM thrives on the idea you need information, you dont, you just need to practice using what you've learned, and fail a few dozen times before it all clicks. Like learning how to skate, dont expect to be a gold medalist skater the first time you try to skate. Takes practice.

    This is the #1 reason for peoples failure, not for lack of knowledge, but for having the wrong information - the idea that they need more info - when in reality they have more information than necessary, they just need to fail a bit first before they get good at it.

    Come up with your own ideas, try them out and see what happens. How do you think all these techniques got invented in the first place? Someone tried a dozen things, found something that worked really well, made tons of money off of it and eventually sold the ideas to other people.

    But ideas are not enough, Roger Federer can tell you precisely how he plays tennis but you and I both know even if you know how he plays Tennis your not gonna play like Roger Federer the next time you get on the court. If it were that easy everyone who read Tiger Woods book "How I Play Golf" would now be a PGA Pro.

    The truth is excellence in any field is usually a combination of hard work, passion, lots of practice, and a driving determination to succeed.

    Any super successful company once began as a small seed that grew into a mountainous tree. But you must remember they all started small, made plenty of mistakes and errors... and grew with time. Every major corporation has had countless blunders, but no one ever succeeded without failure. They are always hand in hand.

    Michael Jordan missed tens of thousands of shots before being able to consistently get the ball in the basket. Building a corporation is like making a painting, you create it stroke by stroke. Sometimes you need to go back and correct, it may take time, but with each stroke it gets closer to completion
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  • Profile picture of the author maximus242
    Because application is imperfect.

    I can tell you precisely how to draw realistically, but even if you know how its done you still wont draw a perfect drawing the first time.

    Even if you use the exact same method as me, your drawing will be inferior because my mastery over the method will be far greater.

    This is proven in art ateliers where masters and students use the exact same method but one drawing is far superior to another. It is the application and mastery of the method, not the knowledge of it that makes one good

    Another example is in selling. I used to do door to door sales - we would all say the EXACT same thing. One person would sell 20 orders, another would sell 3. With the exact same words. The guy selling 20 would be so fluid and smooth in his presentation, he would radiate confidence and move from one point to another seamlessly. The newbie would be rough, nervous and stumble - even though he was saying the same thing...

    His application was weak and anothers was strong.

    There are many fields also like martial arts, where a master and student know the exact same moves -- yet one can defeat another. The reason? Mastery of the method, not knowledge of it.

    Making money is a skill set, not a knowledge set. It is your ability to effectively apply the knowledge that matters. Just like reading books on surfing wont make you a pro surfer. Reading books on internet marketing doesnt make you a pro internet marketer.

    This is proven by countless people who have spent hundreds of thousands of dollars on seminars and still have no money to show for it. They have this belief that knowledge alone is enough - its not. Making money, running successful companies is a skill - not a set of knowledge.

    Everyone you are competing against online has tons of knowledge. Knowledge doesnt make you win, its masterful application of that knowledge.

    Because if all it took was knowing the secrets - then everyone who bought a $2000 internet marketing course would be successful, but this is so not true. In fact its more like 98% of people fail, because they think all they needed was the knowledge.

    Another example is in copywriting, John Carlton teaches everything he does to write copy exactly - and yet, most people cannot write nearly as good as Carlton. Mainly because they do not know how to effectively try to apply this knowledge, and when they do apply it - they make mistakes, because they are human beings.

    Its just like if the worlds best racecar driver tells you how to drive a Formula One race car, are you going to win the next grand prix? I dont think so, instead your probably going to crash and burn. Not because you havent been instructed with the right information, but because you have no experience.
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  • Profile picture of the author Code Weaver
    thanks for sharing the thoughts, true lasting riches are achieved gradually, rarely anyone has obtained these overnight.
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  • Profile picture of the author mattryan30
    Awesome post maximus 242.I believe multiple failures are critical to become successful. Until we learn from the process of our mistakes that made us fail in the first place, we wont reach success.I know some people got really lucky,and didn't fail to get where they are,but they are usually few and far between.

    I'm taking an internet coaching course to lower the amount of failures,but I expect there's going to be some failures that will happen.One just needs to not be discouraged and keep trying, knowing that they will eventually reach success,and all those failures that were along the road will make that eventual success all the more worth it.
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  • Profile picture of the author frankm
    Yes, awesome post Maximus, I've just started hanging out in the Mind Warriors sub-forum and feel completely at home here!

    Thomas Edison is my hero and epitomises everything you wrote about failing

    Frank
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  • Profile picture of the author dugu56
    It's not failure that is stopping me, but procrastination. Do you have an advice for me as valuable as this post of yours Maximus?
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    • Profile picture of the author frankm
      Originally Posted by dugu56 View Post

      It's not failure that is stopping me, but procrastination. Do you have an advice for me as valuable as this post of yours Maximus?
      I'm not Maximus, but...

      If you're procrastinating it suggests you have a plan but aren't actually following through on it.

      Is that true?

      If you have a detailed, specific plan it's much easier to follow through than if you've just got some vague notion of 'making money online'

      So I'd suggest if you're not consistently following through then perhaps you need to make a better plan that you'll be more passionate about following through on.

      Does that help at all?

      Frank
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      • Profile picture of the author Tony Grant
        Hi,

        I was one of those that jumped from idea to idea repeatedly and mostly because I had no forward clarity. Once i had clearly defined where my target was, and by this I mean my short term target output for 2012, suddenly everything started to fall into place very quickly. Before you can ever get there, you need to know where 'there' is in your own mind. It does not have to be 'rich' or 'famous', it can be 5k a month or even enough to put some money aside for a holiday. Whatever your desire is, make it clear, then understand the steps to take you there and then diversions and loss of direction will be concepts of the past.

        And don't forget that a plan was never meant to be set in stone, it must react to influences and environment, adapt to change and remain strong against the changing environment. To say that you should follow a plan a, b, c... is impossible because circumstance can never be recreated to match the exact ideal.

        therefore, be clear, and then be single minded and the rest (focus etc) will fall into place easily.

        Tony

        Originally Posted by frankm View Post

        I'm not Maximus, but...

        If you're procrastinating it suggests you have a plan but aren't actually following through on it.

        Is that true?

        If you have a detailed, specific plan it's much easier to follow through than if you've just got some vague notion of 'making money online'

        So I'd suggest if you're not consistently following through then perhaps you need to make a better plan that you'll be more passionate about following through on.

        Does that help at all?

        Frank
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  • Profile picture of the author nucleus
    In theory, theory and practice are the same. In practice they are different.
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    • Profile picture of the author YasirYar
      Originally Posted by nucleus View Post

      In theory, theory and practice are the same. In practice they are different.
      To some extent I agree, but this is not a universal fact. When it comes to implementation of a concept, diverting slightly means adopting a new concept. This is where people go wrong. You have to practice what you have learned.
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    • Profile picture of the author frankm
      Originally Posted by nucleus View Post

      In theory, theory and practice are the same. In practice they are different.
      Edison had a 'theory' that he could create a light bulb and I'm sure he initially thought he would get it right first time... But he didn't!

      And the next 4,998 times he was wrong too.

      But in the end he was right.. His theory was correct

      Frank
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  • Profile picture of the author sandy christine1
    Nice information.

    Thanks.
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  • Profile picture of the author maximus242
    thanks guys! I hope it helps you

    For procrastination, what procrastination really is - is a fear of failure and a lack of motivation. You are either afraid to fail and avoid it, because your subconscious mind is adversive to pain.

    Or you are not that driven to build a business. If this is the case you need to do something you love, something that would get you up every morning filled with excitement about what you were going to do. If you have a fear of failure I recommend hiring an NLP coach or using Michael Halls "Games For Mastering Fear"

    Finally the easiest way to overcome things you procrastinate about is to pay someone else to do it for you lol.
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  • Profile picture of the author Lin Raj
    So good!This is the reality.
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  • Profile picture of the author Salex5050
    Hi maximus242, Great posts. Do you have a website or d/l for the 'Billionaire Mindset' product? If not, send me info when its' available. Thanks in advance
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  • Profile picture of the author JingQuimPo
    Focus, Never give up.
    And never, never,never listen to those people that say your work won't amount to anything.

    Jing Quimpo
    “Be not afraid of growing slowly, be afraid only of standing still.” Chinese proverb
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  • Profile picture of the author KyleGolemMedia
    I won't be the first or the last person to say this: you can't get rich over night in this industry. I don't even think with luck it's possible. I've been working HARD to earn a couple hundred dollars a month and I'm happy because I have a firm grasp of what I'm doing. I'm in an exciting stage of IM where something will soon catch on and I can expand to make more money. Many people don't get past the learning stage.

    So OP, you have it exactly right. Take chances, fail, and learn from your mistakes. Fine tune the problems for the next go!

    Kyle
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  • Profile picture of the author RobbieT
    Thanks Maximus, your post couldn't have come at a better time for me. A bit like a wake up call I guess.

    How good is NLP in helping overcome fears ?

    Take good care of those that you love.

    Robbie T
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  • Profile picture of the author AaronMorton
    @maximus242 great post and I feel that whilst people know that you can't get rich overnight, there is still a small part of people that hope this new product is going to prove that part of them wrong.

    To illustrate my point I was reading another thread on the warrior forum where a good number of people were saying that WSO's should have headlines like 'earn 5000 dollars in 24 hrs whilst you sleep' and 'earning 6 figures has never been easier'. The reason being is people want the quick win and for it to be easy; work= hard.

    People understand getting rich takes time, but I get the feeling they don't want to accept it. There is a lot of emphasis on becoming clear on the end goals and get excited about it. I have a saying entertain the outcome, focus on the process.

    I do a course in improvisation and one of the sayings is an improv performance should go like 'nothing, nothing, nothing, something'. I see business like this; the nothing is the day by day running where if you were to write an autobiography, these are the days you wouldn't even remember. But then you have the something days, the ones that bring your business forward significantly. The problem is the people who want to get rich quick don't want the nothing days because they have only been dreaming about the something days.

    @RobbieT NLP is very good for overcoming fear, as is hypnosis. A good practitioner of NLP is going to ask you how you do fear. What they are doing here is establishing the structure of how you do fear because a lot of times you don't consciously know how to do fear and that is why a NLP person will look at the individuals physiology when you are describing how you do fear ("If you were to tell me what happens when you approach the venue that you are speaking at, what is the first thing you notice"). We all represent emotion in our physiology (embodied cognition if you want to look it up) so when we have the structure, we can make adjustments to how you approach a situation. As you do this you can then begin to imagine you doing that thing that caused you fear in the past yet now approaching the situation differently and you can notice the changes that occur now.

    So in summary yes NLP can help overcome fear a lot.

    A good book on fear from an NLP perspective is Joseph O'Connor - Free yourself from fearFree yourself from fear
    Aaron Morton
    aaronmorton.co.uk - A place where mindsets are built.
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