How Should I Get Over This Mental/Work Block?

by Dayne Dylan Banned
14 replies
So I'm working on creating an authority site in the self-improvement niche. A site that will cover multiple areas, and include articles, products, etc.

But here is where I'm stuck...

I get overwhelmed by everything that needs to get done, like...

- improving the salescopy on each of the product pages
- blogging, adding articles, creating videos, etc. to generate traffic
- increasing SEO
- creating various autoresponder "email series" for readers

And the biggest BLOCK I'm currently struggling with is knowing that in time, it will actually make money or an income. I have a fear that I'm going to put in all this work, and it won't make much. I ultimately want it to make a daily profit average of at least $150/day. This will come from unique products, Adsense, affiliate links, etc.

Anyway, I guess I needed to vent as I feel "stuck" and blocked with everything. I think if I knew it was going to work and make money, it would motivate me more.

I look at my "to do" list and it overwhelms me so much that I end up doing nothing.
#block #mental or work
  • Profile picture of the author lovebeingdaddy
    Hi Dayne, I also can get overwhelmed when it comes to a project, sometimes something starts simple than gradually gets bigger and all of sudden your head is swimming. My back ground is in sales/marketing and event management. I believe if it is starting to feel overwhelming, you should step back and look at what you enjoy and are good at and start on that part first.

    Map out what you need to have done and what the priorities are and take on one by one.
    You don't need to eat the elephant in one bite!
    If you have the means and feel comfortable, outsource some of the mundane tasks.
    I know it sounds cheesy but celebrate the small accomplishments because they get you closer to the final goal.
    Don't look at your whole list, look at one step finish and then move to the next..
    Use what you learn in building this site to help people in what you are promoting..self improvement, overcoming obstacles, look at it as learning experience..just my two cents worth!

    Good Luck and keep striving!
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  • Profile picture of the author godinu
    Break it down into doable tasks, or into doable portions, such as: spend 30 mins doing this one thing, spend 20 mins doing item 2, etc. Tackle one thing at a time and your focus will help immensely. Thinking too much about the entire scope of a project is a good way for a project never to get done ... and we have all fallen victim to that at one time or another.
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  • Profile picture of the author Dayne Dylan
    Banned
    I think what I need to do is just make a daily Post -It note with 3-4 tasks to do that day only. That's it. Do them really well, and when I'm done, step away. And also ditch the "main" big list of to do's. This way everything is simplified and by the end of the week, I will have at least 20+ tasks complete. That will add up.
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    • Profile picture of the author lovebeingdaddy
      Exactly, I think that is a good idea, because ultimately your chopping that list down with out even thinking about it..you start getting closer to the goal your confidence goes up as well as your earnings!
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    • Profile picture of the author TopKat22
      Originally Posted by Dayne Dylan View Post

      I think what I need to do is just make a daily Post -It note with 3-4 tasks to do that day only. That's it. Do them really well, and when I'm done, step away. And also ditch the "main" big list of to do's. This way everything is simplified and by the end of the week, I will have at least 20+ tasks complete. That will add up.
      That is pretty much what I was going to tell you to do.

      The best way to overcome overwhelm is to make a list of the things you need/want/can actually do in one day.

      Then take one thing and one thing only off the list and do it forgetting all the rest.

      Then, reward yourself with some small thing. A little tea, coffee, hot chocolate, mocha, chai break. Or some other little thing that makes you happy.

      Rewarding employees, children, heck even your pets for a job well done, works to get more of that beneficial behaviour from them.

      It works with ourselves, too.

      Once you have had your little reward, do the next thing on the list for only today.

      Also, make the things on your list smaller.

      Most people list out things like

      Put up a website.

      That in itself has many steps.

      Make the steps smaller ones.

      The funny thing about all this is in the end, you will get more done in less time and not feel overwhelmed.

      BTW, also, when it comes to websites. I don't wait until the whole thing is done to start making money on it.

      Get a landing page done and start building a list and offer something great so that you have something growing while you build the rest of the site.

      Don't try to make everything perfect or complete before you get it out there.

      Besides, people love "coming soon" type information.

      I was on a list to find out about "The Secret" for two years before it ever came out. They were building such a huge list that when they finally did have it come out, they sold millions right away.

      Good luck.
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  • Profile picture of the author Stephen Dillon
    You start with the overall scope so you know where your are going.

    Then you break the major tasks it takes to achieve this goal.

    Then for each major task you create subtasks that are needed to create each major task.

    Once that frame work is established you concentrate on each subtask one at a time.
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  • Profile picture of the author frankm
    Hi Dayne

    I've faced exactly the same problem and ended up doing nothing.

    The only thing that got me moving was to set monthly profit targets to get me moving in the right direction.

    I basically said "If I'm going to create a big income in this niche I've to prove to myself that I can be profitable from the beginning." So I set up my profit targets on an increasing scale that decided that I have to hit them no matter what.

    This forces me to adopt something better than a "throw mud at the wall strategy" but to be focused on getting at least a few people to see my offer.

    Instead of going for something big, it was a case of getting something small but valuable up there and selling, and then afterwards focusing on improving it. It's a different concept to the way I normally work but it's got me out of procrastination mode.

    It might be different for you, but I need a certain income by a certain date as I'm mostly living off borrowed money... Therefore quick profitability is necessary.

    Frank
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  • Profile picture of the author AaronMorton
    Hi Dayne,
    A few things I have noticed from reading your post. I understand this
    is a vent, so by the time you read this the 'vent period' may be over,
    to which congratulation!

    The site you are proposing sounds big, so with that comes bigger
    pressure, especially if you are attempting to do it on your own and
    as you feel overwehelmed it appears to be the case.

    Although from what you have said its not so much the workload, its
    you can't see with certainty you are going to make money from this
    project. Afterall if something is BLOCKING your view, you can't see
    past it so its no suprise you can't see with certainty you will make
    money.

    A block is only a block until it gets removed. Now unless you can
    start seeing into the future you are never going to know for certainty
    any project is going to be successful; thats the nature of the beast
    of have your own business.
    However what is possible is leveraging the process so success is
    more likely; call it the sledgehammer to your block! Maybe you can
    start to think of ways you can leverage the workload and promotion of the
    site.

    When the brain gets overwhelmed it will freeze in its place; A nice
    little way of showing this is when someone is lost and have to look
    at a map, they will stop, why? because the cognitive capacity has
    become overloaded.

    Aaron Morton
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    • Profile picture of the author frankm
      Originally Posted by AaronMorton View Post


      The site you are proposing sounds big, so with that comes bigger
      pressure, especially if you are attempting to do it on your own and
      as you feel overwehelmed it appears to be the case.
      Yes Aaron that struck me too. No revenue usually means having to it on your own and increases the pressure.

      I've decided to leave these projects until I've more capital to back them.

      Dayne do you have one idea that is more valuable than any other? Something to focus on to get things going? One central idea to launch yourself?

      Frank
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  • Profile picture of the author Dayne Dylan
    Banned
    All of you are amazing, such GREAT points I needed to hear, and some great ideas! Thanks so much!
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  • Profile picture of the author Dayne Dylan
    Banned
    Frank, the site has a multitude of original ebooks that fall under the self-improvement umbrella, and also some audio tracks, etc. Of course, each product has it's own page dedicated to it. Maybe what I should do is go in, beef up my sales copy for one of the products and add a free opt-in, email course on that subject, and then run some PPC traffic to test conversion. This way, when it DOES convert, even if at a loss with PPC, I will know it works. Then I can move on to another of my products and do the same.

    This way it will give me greater confidence that working hard and sending free traffic will have a have a better chance of paying off.
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    • Profile picture of the author TopKat22
      Originally Posted by Dayne Dylan View Post

      Frank, the site has a multitude of original ebooks that fall under the self-improvement umbrella, and also some audio tracks, etc. Of course, each product has it's own page dedicated to it. Maybe what I should do is go in, beef up my sales copy for one of the products and add a free opt-in, email course on that subject, and then run some PPC traffic to test conversion. This way, when it DOES convert, even if at a loss with PPC, I will know it works. Then I can move on to another of my products and do the same.

      This way it will give me greater confidence that working hard and sending free traffic will have a have a better chance of paying off.
      yes, something like this is exactly what I was suggesting in my prior post.

      However, keep it simple so that you don't just add a bunch more to your plate to get overwhelmed about.

      Start with just a simple one time product, ebook or audio or something, create a simple squeeze page, get traffic. Build the list. Then keep the list updated about the status of so much more coming to the site and also keep it a little personal but not too much. You can be building a relationship with your list while you work on the site.
      Signature
      44 days in and we broke the $10K a month recurring bench mark.

      Guaranteed 60% Opt In Rate Traffic-Real People-Fresh Today-High Quality Biz Opp traffic![/URL]
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      • Profile picture of the author frankm
        Originally Posted by TopKat22 View Post

        yes, something like this is exactly what I was suggesting in my prior post.

        However, keep it simple so that you don't just add a bunch more to your plate to get overwhelmed about.

        Start with just a simple one time product, ebook or audio or something, create a simple squeeze page, get traffic. Build the list. Then keep the list updated about the status of so much more coming to the site and also keep it a little personal but not too much. You can be building a relationship with your list while you work on the site.
        That sounds like the best plan... Your goal is to be able to pay for traffic and be profitable on the backend (and helping your customers of course)

        Frank
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  • Profile picture of the author Lin Raj
    Hey Dayne,don't think too much .Just relax or move out for any recreation.Now slice your project into small doable segments and get set go.......
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