Before I Took Charge, I Acted Like A Trunnion

I finally woke up to the fact that I have no excuse with all the technology at my fingertips not to excel in IM, I was rather indifferent maybe even ambivalent to the Internet. It was far more a love hate relationship than one of interest, amazement and endless curiosity. It was as though I were connected to a shaft as a pivot point for some heavy load and all I did is swing back and forth as needed by the angle of demand that was hitting me.

But now I have stopped acting like I don't know enough, or the time isn't right yet for that kind of move, or any other momentum stopping excuses and have moved up to acquire an even larger grasp of what can be done on the web from a marketing point of view. I owe it to an added sense of appreciation for just "how much" is out there and know that it can become my very own with the right curiously excited effort: something to actually have fun with instead of drudging over.

I don't have specifics yet, but the feeling is right, the timing is right and the resources are all lined up like ducks in a row for the taking. It's almost laughable to think all I have to do is ask, receive, then take action based on the right instructions. All I have to do is increase the use of research materials followed equally by new marketing actions, testing and re-testing: . . . just a matter of time now.