How to run CPI in RTB format?

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Is there any way to optimize CPM or CPC traffic to CPI? Is it real to promote app for developer using programmatic buying and have even miserable profit?
Which DSP suits the best for this case?
Which exchanges? We've tried to run campaign using SiteScout, but it seems like their DSP is quite usefull for mobile app marketing (am I wrong?)

I'll be thankful for any advice you can give me.
#cpi #format #rtb #run

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