Tattoos, SMS, Offline Section

ConradDeas · 14th Sep 2011, 03:16 PM

I just saw that there was a Mobile Section here and thought this may be something Mobile Marketers would want to see. It's from the Offline Section and IT IS NOT MY POST, but I don't think Arron would mind me sharing it over here. It is originally posted by AREEVEZ and has some good posts throughout it, but I copied some of the ones I thought were best...

Original Post by areevez:
Got the idea to call some tattoo shops to offer SMS marketing as they have totally been off my radar since I've began for some reason. I called 49 shops in about an hour. The owners are VERY easy to reach! Talked to 27 owners on the first call. 19 were interested enough to give me their email address.

I sent out an email to the 19. Within the last week and a half, 7 of them have emailed me back with their upfront payment. Just wanted to let you guys know this is a great business to go after, highly untapped, and SMS is perfect for tattoo shops, they have lots of repeat customers.

Cheers.

Follow Up Posts by Tim Brendel:
They use SMS marketing to build a list like any other business would use it. Things such as coupons, or bring a friend today and they get 50% off types of deals.

They can also build a list very quickly by offering a free tattoo contest. I bet this that this method in conjunction with a small (local) social media campaign would net them some a lot of new customers off the bat, and returning customers that respond to the SMS coupons for tattoos down the road.

That would be my pitch to them.

and when asked "interesting...could you elaborate a little on the free tattoo contest?"

Sure. The shop will announce the contest. At the counter in the shop they can put out a small cardboard table tent, or special business cards, or a sheet of paper announcing the contest. Hell, they would even get numbers by placing an ad on Craigslist in the Free section. They also announce it to their fans and followers (assuming they have some - which they should already) and they give out their shortcode and keyword for the campaign.

The table tent/business cards/social media pages/whatever else will read something like "Text tattoo to 12345 to enter and win a tattoo valued up to $250!".

Bam! Let the magic happen! They will start getting phone numbers in their list the day that the campaign kicks off. They must follow through of course and deliver on their promise.

They take pictures of the winner and their free tattoo, post it up on Facebook/Twitter, even in-store and repeat this process monthly. Now they are getting new subscribers monthly while building a fat list of targeted people interested in tattoos.

I have not tested this of course, but this is exactly what I would do if I owned a tattoo shop.

Step 1. Kick off SMS & social media campaign

Step 2. ?????

Step 3. Profit

Then a post by Rowdy Yates:
Areevez.....Great Post!

**Anybody that has repeat business can use Mobile Text Marketing**

So, who needs Mobile Marketing?

Restaurants
Fast Food / Pizza, Burgers
Doctors/ Dentists
Retail Shops – All - Tattoo Shop as well
Car Dealerships
Spas and Resorts
Real Estate Professionals
Entertainers
Concert Venues
Golf Courses
Churches
Ski Resorts
Political Campaigns
Charities
Schools
Finance Professionals
Celebrities
Coaches and Consultants
Casinos
Authors/ Publishers
Fitness Trainers
Night Clubs
Antique Collectors
Travel Agencies
ANYONE doing a promotion, or promoting Anything!!!!

The original post is here http://www.warriorforum.com/offline-...y-clients.html

Big Gee · 14th Sep 2011, 03:53 PM

that's a great topic, hopefully this and others like it can be moved here to the mobile section

areevez · 14th Sep 2011, 04:01 PM

Hey, thanks for sharing this here, I wasn't even aware of this section of the forum!

ConradDeas · 14th Sep 2011, 04:13 PM

Originally Posted by Big Gee

that's a great topic, hopefully this and others like it can be moved here to the mobile section

Yeah I hope some more people can bring over popular threads.

ConradDeas · 14th Sep 2011, 04:14 PM

Originally Posted by areevez

Hey, thanks for sharing this here, I wasn't even aware of this section of the forum!

Thanks for originally posting it! And thanks for sending me an email about the thread. I just found this section today.

14th Sep 2011, 03:16 PM	#1
ConradDeas Nerd Join Date: 2011 Location: Las Vegas, NV Posts: 84 Thanks: 96 Thanked 68 Times in 34 Posts	Tattoos, SMS, Offline Section Share on: I just saw that there was a Mobile Section here and thought this may be something Mobile Marketers would want to see. It's from the Offline Section and IT IS NOT MY POST, but I don't think Arron would mind me sharing it over here. It is originally posted by AREEVEZ and has some good posts throughout it, but I copied some of the ones I thought were best... Original Post by areevez: Got the idea to call some tattoo shops to offer SMS marketing as they have totally been off my radar since I've began for some reason. I called 49 shops in about an hour. The owners are VERY easy to reach! Talked to 27 owners on the first call. 19 were interested enough to give me their email address. I sent out an email to the 19. Within the last week and a half, 7 of them have emailed me back with their upfront payment. Just wanted to let you guys know this is a great business to go after, highly untapped, and SMS is perfect for tattoo shops, they have lots of repeat customers. Cheers. Follow Up Posts by Tim Brendel: They use SMS marketing to build a list like any other business would use it. Things such as coupons, or bring a friend today and they get 50% off types of deals. They can also build a list very quickly by offering a free tattoo contest. I bet this that this method in conjunction with a small (local) social media campaign would net them some a lot of new customers off the bat, and returning customers that respond to the SMS coupons for tattoos down the road. That would be my pitch to them. and when asked "interesting...could you elaborate a little on the free tattoo contest?" Sure. The shop will announce the contest. At the counter in the shop they can put out a small cardboard table tent, or special business cards, or a sheet of paper announcing the contest. Hell, they would even get numbers by placing an ad on Craigslist in the Free section. They also announce it to their fans and followers (assuming they have some - which they should already) and they give out their shortcode and keyword for the campaign. The table tent/business cards/social media pages/whatever else will read something like "Text tattoo to 12345 to enter and win a tattoo valued up to $250!". Bam! Let the magic happen! They will start getting phone numbers in their list the day that the campaign kicks off. They must follow through of course and deliver on their promise. They take pictures of the winner and their free tattoo, post it up on Facebook/Twitter, even in-store and repeat this process monthly. Now they are getting new subscribers monthly while building a fat list of targeted people interested in tattoos. I have not tested this of course, but this is exactly what I would do if I owned a tattoo shop. Step 1. Kick off SMS & social media campaign Step 2. ????? Step 3. Profit Then a post by Rowdy Yates: Areevez.....Great Post! Anybody that has repeat business can use Mobile Text Marketing So, who needs Mobile Marketing? Restaurants Fast Food / Pizza, Burgers Doctors/ Dentists Retail Shops – All - Tattoo Shop as well Car Dealerships Spas and Resorts Real Estate Professionals Entertainers Concert Venues Golf Courses Churches Ski Resorts Political Campaigns Charities Schools Finance Professionals Celebrities Coaches and Consultants Casinos Authors/ Publishers Fitness Trainers Night Clubs Antique Collectors Travel Agencies ANYONE doing a promotion, or promoting Anything!!!! The original post is here http://www.warriorforum.com/offline-...y-clients.html

14th Sep 2011, 03:53 PM	#2
Big Gee HyperActive Warrior War Room Member Join Date: 2011 Location: Northern California Posts: 251 Thanks: 240 Thanked 44 Times in 23 Posts	Re: Tattoos, SMS, Offline Section Share on: that's a great topic, hopefully this and others like it can be moved here to the mobile section

14th Sep 2011, 04:01 PM	#3
areevez Advanced Warrior War Room Member Join Date: 2009 Location: Virginia via Cleveland, OH Posts: 932 Thanks: 791 Thanked 410 Times in 191 Posts	Re: Tattoos, SMS, Offline Section Share on: Hey, thanks for sharing this here, I wasn't even aware of this section of the forum!
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