16th Sep 2011, 06:40 PM | #1 |
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The cutting edge technology are now smartphones and mobile devices, its popularity is increasing every day and therefore marketing companies increase their efforts to optimize their marketing and advertising strategies and diversity of ads through these devices . But so far, the various existing systems and formats have led some barriers and compatibility limitations. Something that no doubt will boost the implementation of the new HTML5 as a standardized solution. Recently, Mobile Marketing reported that advertising professionals believe that the widespread adoption of HTML 5 will enable them to achieve just that. Advertising agencies are the main defenders of HTML 5 as it allows them to build computers simultaneous strategies for mobile platforms and for increasing their marketing and advertising services. One of the great advantages can be seen in some mobile devices like the iPhone, or iPhone are not compatible with Flash, but that he supports this language. "One of the real benefits of HTML 5 is its long-term potential to standardize the world of rich media, making it easier for advertisers to engage consumers with advertising, which campaigns become more efficient." Even the consumer experience to be "more involved", said Jamie Wells, director of worldwide marketing, mobile and local businesses at Microsoft. The number of users of smartphones in the United States continues to grow, as reported in a recent comScore study, in which states have already reached the figure of 65 million consumers take advantage of these figures for the products will be marketing and advertising the goal to achieve. The large number of mobile users require companies to adapt their advertising for them, as is presented as a very attractive market that do not want to lose. Even Google and found that this is the year of mobile marketing, where advertising will adapt to the changes and have a greater reach. With the new HTML 5 code, this adaptation will be much simpler, so companies only have to worry about how to target their marketing campaigns for maximum results. |
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17th Sep 2011, 11:15 AM | #2 |
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Any suggestions of great resources to help use HTML5 on mobile websites? Thanks. |
19th Sep 2011, 07:17 AM | #3 |
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Hey This is a great post, mobile advertising is big and is only going to get bigger. I am so glad that HTML is keeping its ear to the grindstone and developing the proper coding to help push the mobile market. Tyler |
19th Sep 2011, 07:06 PM | #4 |
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Anyone know what the main differences between html5 vs flash is? Obviously (or not) html5 is a newer and better(?) technology but is the difference that big for apple to not support flash at all in their iphones?
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19th Sep 2011, 07:12 PM | #5 |
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HTML5 Good article HTML5 vs Flash This is a awesome video showing the diff This is a flash developer guy. We all love tech crunch! More flash html5 Last interesting article I prefer html5 - I find lack of flash on iOS is a BIG issue since the install base of iOS products is so high. Broken links is not good...no video in flash broken is bad....so make html. Vimeo has html 5 for mobile. |
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