NathanBai

Hey hit me up...I hear this all the time! I'm all computer based but if anyone is killing the mob marketing ...share

512 Designs

And here I thought you were going to tell us how to do it.

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Jetmir

Me too!

m-skeezy

This title so misleading. I want to get into the mobile market myself.

drurykey

I am a Real Estate Investor and have been a warrior for about a month and while I have visited other forums...I am excited about this one and look forward to mastering mobile marketing and connecting it to RE, but we got to keep it real and stay away from the hype.

512 Designs

I'm a part time real estate agent and my broker just set up our website to also be mobile. You can check it out at Northwood Realty Services - Real Estate Pittsburgh PA - Pittsburgh Pennsylvania Homes. We have over 1000 agents at our brokers firm and we're the second largest broker in the area so we've got some pretty deep pockets.

Each agent has their own personal mobile site as well....that was set up automatically.

I'm telling you and everyone this just to show that mobile sites are getting very popular and very functional.

Mike

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Karen Corbett

Each agent has their own personal mobile site as well....that was set up automatically.

Mike[/QUOTE]

That's a great idea!

madzstar

Man I also thought that I was going to learn how to make 4k a week from mobile marketing. So we all alike huh

PatrickC

Are you guys talking about having mobile sites as agents and/or using mobile marketing services to increase business? We have very affordable plans that allow the usage of text message marketing, email marketing, QR codes, Shortcodes, etc all in one platform. I'd recommend you check it out! Trumpia.com

cottonking2000

I built software that runs into the databases that google bing and yahoo pull map data from. We sell a new concept CALL PERFORMANCE MARKETING based on click to calls. Our customers really do not have mobile sites. That is a common fact. I do not see a place for mobile sites on the mobile web. Everything is app based right now. Just like the web of old.....exe based with web help portals.

The click to call business with local search is big and I find the best way to drive sales. We do a tremendous amount of business and I think that this fact helps with local search to eliminate the need for a web site on mobile devices. Just my exp.

NerdGary

I don't get the whole mobile site thing... The whole idea of mobile marketing is to have an app uploaded to an app marketplace.. like the android market. millions of people dig the market for new apps..

A "mobile site" is just a website... Silly, because all smart phones come with browsers... that whole concept is a waste of time imo. Stick with native apps.

.::NATIVE ANDROID APP CREATOR SOFTWARE ::.

TWalker

I say exactly the opposite. Apps have a place but being mobile is more about accessing information quickly and efficiently. Downloading an application every time you need new information would ruin the experience.

Would I want to download applications constantly simply to view different sites? Heck no. We already have to with Flash, java etc.

And besides mobile sites already are web applications. I would be extremely frustrated if each time I tried to visit a site on my mobile device the site said:

"Sorry: You must download, install and learn to use an application if you wish to access this information"


My response: Idiots! I just wanted your phone number so we could do business.goodbye

azurews

I agree with TWalker. I think mobile apps are great, but for certain things.

If I am out shopping (24 hour Walmart lol) and it's getting late and we haven't eaten, I just want to know what restaurants in the area are open. I don't want to download an app (I am really hungry) and in fact I don't even want to call them and talk on the phone....I just want to know how late they are open.

MarkusD

Says the man promoting an app building product.

From what it seems, you have no experience selling mobile websites and you're trying to tell us it's a waste of time.

Apps are great, you're right, there is no denying that, but I'm not going to sit here and make a general sweeping statement like, apps suck, stick with XXXX.

Blanket statements without facts to back it up, mean absolutely nothing, especially when there is a proven market for these websites.

Mobile sites sell well, they are great for clients, they are the perfect starter service to upsell further products to offline clients and they look much better on mobile phones then a standard website.

Take your "tech" hat off and try and see this from a marketing and gaining more clients (both for the seller and the website owner) point of view and you might change your opinion.

MarkusD

I should add full disclosure, I've made a bucket from selling mobile sites, so I'm extremely biased.

trumpador

Hi, I'm new here, could you explain how you " sell " mobile sites? Do you mean that you are converting existing sites to mobile using HTML 5 etc?

"Take over the world, like Donald Trump Shi*&" - Mac Miller

markjob

This will be the death of mobile marketing forum!

MarkusD

Yes, it means creating a mobile phone friendly version of a clients website.

trumpador

Thanks for clearing that up. I thought he was talking about building native apps.

Ed Micah

Misleading topic :/

Amber Jalink

I read an article about this actually this morning on eMarketer: Publishers Slow to Take Advantage of Mobile Sites - eMarketer

Mentions:

"More than two in five mobile users will go online from their phones each month, eMarketer estimates, but many websites have been slow to make their content available in mobile-optimized formats.

Research from mobile site detection API provider Company Data Trees found that in January 2011, 14.32% of the top 10,000 sites on Alexa had a mobile version, and 14.67% of publishers (defined as websites with advertising) had one. The percentages have grown since then, to around 24% and 26%, respectively, as of September. That growth represents a 75% increase in mobile adoption among publishers and 66% among all websites over the course of approximately nine months."


I'd much rather see a proper mobile page than to have to install an app. I'm very picky what I'll install on my phone, and most of the websites out there just plain suck on a phone's browser!


Amber

Amber Jalink, Founder http://www.dime-co.com
WSO - Create Native Apps - Prelaunch Announcement

monicad

This is a great discussion. I will add my 2-4 cents for the record. I too think web apps for small businesses are the way to go for obvious reasons. It's the bare minimum and can lead to additional engagement via a custom native app, but biz has to start somewhere.

Why web apps are important and super lucrative to you:

1. They're affordable to the average biz - a native app to the avg. mom and pop shop is going to cost at least $3k - that doesn't include updates as the iphone and droid software changes and makes advances - that means you have at least 2 different applications you have to keep up to date. A web app (not to be confused with a native application) does not require any software specifications and the user does not have to download anything.
2. What Google is saying and where are they putting their money: Google is betting the farm on mobile. Look at what they've invested in just m.Youtube. They are literally begging their customers to catch up and launch a mobile strategy. Here is a link to a Google conference I was lucky enough to find the link for - it's long but you will get all the stats you need to prove to yourself and businesses that we can't stop the mobile movement unless someone proves it causes cancer and is hurting the environment (I still think we would still not let go of the mobile phones - here is the link

   Think Mobile Live Streaming 2/10/2011 (recorded)...

3. What does the research say. I keep abreast of alot of the research coming out b/c I'm offering to lead and shepard companies through the mobile maze. I have to stay informed. Here's the link to the report: Survey Results: Mobile Web Has More Users While Mobile Apps See Higher Engagement | Mobile Marketing Watch - This report basically says this - more people are using web apps, but people stay more engaged with native apps. BUT web apps will eventually overtake native apps in usage. WHY? Because businesses just haven't been able to catch up. They don't know what to do? We can provide that direction and add value.
4. In the telecom industry alone, according to Google - 20% of searches coming from mobile devices - that's not native applications - that's web search which leads to website....
5. According to Google also, the top 79% of Google's top 100 customers are not ready to engage with mobile optimized sites. So small business is not alone. There's massive work here.

I could go on and on, but basically, this is the reality, like it or not.

Hope this helps.

M

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Centurian

A mobile site gives people what they want, quick info. Hours, location, menu...

You can offer an app on your sites as well.

Pierre!

I thought about it, and I personally think that building a website you can update and test on a few phones beats the heck out of trying to have an application run in minimal ram with other apps installed and working to grab that ram as well - and all of us applications want access to the in/out bound bandwidth...

Mobile Web has less dependencies on the phone OS - It's in a browser - and when they need the info you provide, there is no wait for an update to an app to delay access to your site...

Apps, on the other hand, are very 'needy' - Need access to the SD, Need access to MY contacts (WHY???), Need access to this, Need access to That...

It's like the Federal Govt fer cryin out loud!!!

As 'Big Brother' creeps in, many will drop apps in favor of browsers due to the impression that browsers are safer than apps, particularly when you begin to wonder why that RSS reader or QR Code reader wants access to MY CONTACTS!

With true mobile apps running $50K to $100K why would you go with an app that might cause another apps to fail and earn YOUR software a complaint???

Browser = Easy to build, Easy to update
Application = easy to build for one platform on one OS... but once you go beyond 2 OS's... now you are getting into some $$$

Browser based is the way to go if you ask me...

HTH
Patrick

abubakar89

whats this .......

Reading title I thought there something good waiting for me

f5mtadas

Where to find any CPA for mobile marketing?

epihakete

I use http://offermobi.com for my mobile cpa but... beware this is not easy money unless you have free traffic.

Eps.

kenmichaels

as are most of us

chemo38

I have a concern about mobile sites for the future. Improvements in phone technology, and service, could make ANY site viewed in a smart phone a mobile site. My fear is putting a LOT of effort into selling mobile web sites only to discover down the road that most smart phones will have a feature that does this for you!

Thoughts?

chemo38

Kenny007

Mobile marketing is the next big thing.... Go get it before everyone else jumps in

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Barefootpainting

It is not just about getting a mobile page set up as much as it is getting your site set up to in various places to receive mobile connections.

Most phones run off of Google Search engines and have the technology to register where in the world you are (the GPS part of your phone can haunt you here) and when you type in a search, the companies from the local town you are in should show up.

Those that have done the correct methods of aligning their Google place pages, bing and yahoo local listings and have been cited elsewhere as well are the ones who will come up out on top of the search. The phone numbers in these searches are clickable and dial direct to the client (again, assuming they completed their work correctly)

Work is required of course to set these up, and unless you have some major clients, I am not sure how the $4000 per week is going to happen. Suppose you had many clients and were charging for many things like their SMS messages, web design, updates, Facebook pages, google listings and more then you might be able to reach this amount but it is not going to happen in the beginning

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EvanBeck

It definitely is possible if you have the right system. Problem right now it that it is mostly local marketing, so you have to pave the payment, or come up with a sales system. It will happen, so jump in now to get your feet wet. The potential is almost limitless.

Evan Beck
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512 Designs

Ok. I have the answer.

Sell 6945 mobile websites to businesses at $29.95 per month for hosting.

Now go make some phone calls.

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jay123

hi

I have invested some time in research on this topic over the past couple of months and found the two mains way to earn income from the mobile marketing is

1. affiliate and cpa offers- creating a mobile page with aweber optin related to the product offer, buid a list and send the email with the offer (mobile is great for listing building) use the mobile advertising network sites to get clicks on your offer.

2. offering mobile advertising to select local business markets, which people actually use their mobile phones to find i.e bars, cafes, restuarants, and maybe even other markets if you explore deeper, but offer then, a mobile page, with aweber, tied in with facebook places and google places, put in a QR offer too, and managing the advertising network and either charge a monthly and one off fee, you can also combine it with social media such as yelp and foursquares, and also text marketing if you capture the mobile number in aweber.

I will be giving this a shot over the coming weeks, any further information on the matter, feel free to pm folks

jay

olauno

I have been getting customer calls asking me to take them mobile and social. I have long been a network tech, practically worldwide setting up networks of all sizes, no fluff here even 100,000 plus users and without marketing customers want mobile and social, and I was referring them to my web designers and people I know and half of them didn't even know. Heck this is not my realm either but what I can say is being technical going mobile and social is much easier for my team, and we are gearing our focus onto mobile and social for 2012.

drurykey

Hey Jay 123 I like your idea about mobile and CPA offers

Riz

Lol! Classic

But with those numbers you would be at $48,000 per week

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JBroyer44

How about making a mobile optimized site/landing page that the customer lands on when they search in google for your biz via their smartphone and on that mobile optimized landing page you have a nice shinny call to action "Download our Iphone/Android App Here!"

Kill two birds with one...well technically two stones

Oh yeah and you can build both in jquery mobile! BAM app/site dilemma solved!

Upadate:

This doesn't mean we don't build out the mobile site to a full mobile site either, you can still do that but also give them the option of downloading a native app with your cool little app icon, if anyone is with Avidmobile for SMS you have seen their demo, would be easy to incorporate using their platform.

"The force is strong with this one"
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bhuff85

Actually, you would be at $4,000.05 per week:

6945 x $29.95 = $208,002.75 per year

$208,002.75 / 52 weeks = $4,000.05 per week

I don't know where $48,000 per week came from...

webass

I dont think technically, that without any code provided You could have the result, You fear so much.
Nope, if You ask me. (EDIT: Other way round: Yes, with a website You can force a browser to do aynthing)

I guess, to add to the general discussion, the person opening the thread wanted to know why anybody will earn a respective amount of money.

In my eyes there are two main points:
1. A mobile website serves anybody using a smartphone when searching locally during being on the road, where an app (want an Androis, iOS or Symbian APP?) can't do this. I say this because in my opinion local busines owners are the ones that have the most out of a mobile webpage ( I am not thinking WAP).
2. Apps can bring viruses fast (I know websites too, but which normal user does know?), scam and other stuff, still need to be installed, so leave data and footprints on Your hardware and I think and App will not be serving a market that wants, what a website also delivers.
And the run on websites some 15 years ago was unbelievable.... So is todays mobile website chances.

Cheers.
Andre

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D_Rogers

I'm making my killing with mobile Apps. Much better then mobile sites.

theIV

Where can I learn how to program apps? What website would you refer me to? I'm good at website coding...no experience with apps yet.

Andy Bo

To clear it up...

The poster who said go and make some calls said $29.95 PER MONTH x 12 months = $359.40 per client

6945 clients x $359.40 per client = $2,496,033 per year... =$48000.63 per week.

HTH

cfl

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webass

I doubt this completely.
Might be the case, that this is in the US.
But a mbile website isn't an APP which can deliver a Virus or is installed.
I deny installation on my mobile phone most often.

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Alipatinho

hahaha i was thinking the same thing!

ElenaEn

Guys,
i so agree with azurews - we are on the go, and no time to download any apps, just need to know this one piece of information.

And in addition to the scenario of a late hungry shopper, think through other common scenarios (and think "I" or "me"):

1. Shopping at a store and notice a significant discount on a brand item I heard nothing about and I am curious how durable the item is before I can decide to buy ("This is $30 cheaper.. if I knew it would last me, I'd buy it right now, but I don't know, therefore.. ")
2. I am having a surprisingly bad experience in a restaurant I frequently visit, and would like to let the owner know ("I hope they fix this, otherwise - will let the world know how bad this place. After all, I've spent way too much money here")
3. I am travelling for business and doing a mobile search for a local wifi-enabled coffee shop ("None of these Google map listings show if there is wifi or not.. I guess I'll just drive to that Starbucks.")
4. I am in a financial hole working 3 jobs and visiting a used car parking lot after hours, and really like this 2005 Mitsubishi Lancer, but I have two other options from Craigslist waiting on my prompt decision ("I need to give the other seller my decision by 10am tomorrow.. The price on this one looks right, if I just had a VIN number to run a check.")
5. I have a 3 month old and about to go on a trip, so I am at Target at 11:45 pm selecting a portable crib with "assembly under 5 minutes" being my main criteria. ("If I knew for sure this was easy to assemble, I'd buy it now, but who knows if this assembly is going to require an engineering genius, so ..")
.............

Not giving the info needed right then means lost sales or bad comments on social review sites.

Time is our most precious resource, and the ability to get all the info and a way to act now makes us buy (or visit) and also - feel good because we get things done on the spot and based on the right information. not providing the needed info means that we may not buy or visit or do anything else, and feel like our time was wasted.
That simple : )

John Durham

100 people paying 40 bucks per month for a mobile maintained package isnt unthinkable.

Lets say you add another simple bonus, and charge 100 bucks per month and get only 40 customers instead. This is doable.

Whats not reasonable about it?

Seems like a solid plan. Now take 90 days and go for it!

In fact, make it simple. Bundle a few simple services together and make it a simple $99 per month plan. Easy to assimilate... Easy to explain...No muss no fuss. Takes 20 seconds to make a mobile site, and 20 minutes to create a webpage... or even submit a places listing.

Bamm.

Get some affiliates out there working for you and make a goal of 50 Sales in 90 days. And drive to it.

The question is this: "Can you even make 4 or 5 sales?", If so then you can make 4 or 500.

IM Pro

I just want to add the point of a business is to provide value at a reasonable price. So if you are able to provide $4000 worth of value a week after your partners and JVs get their share, I will be impressed hah.

CRUSH IT

tylerjaysen

Yeah the title of this thread reeled me in...dude should sell a course on writing headlines...LOL.

OK my 2 cents on the app craze.

Well I purchased Amish's APP Code (google it if you don't know what it is) but essentially it's about creating apps for iphone, droid and windows and getting ads in them (like adsense) and getting a ton of them out there so that you get a lot of downloads and hopefully make money when someone clicks one of the ads. I'll comment more in a sec.

The other topic I see on this thread is for the small biz having their own app to reach out to existing customers and send push notifications etc....

Yeah it all sounds so great and if you market the apps to small biz at $3k a pop you will get rich quick. Wrong!

This new app craze and all the products promoting apps to make money....are so freakin bogus. I bought them so I can comment on them.

Yea if you want to generate 200 apps and get them out there and have them network together and create this network so you can sell them down the line...well keep dreamin there too. The payout on these apps (ads that are clicked on) are so miniscule that it is more beneficial to have a 20 page adsense site.

As far as selling to local biz..well go out and try that too. Most shops that want one...don't want to drop $3k on it. Those that do have the money....well you better be prepared to hand-hold them through all the new-ness....or rick losing the client and them bad-mouthing you.

About the only way to really pull in money with apps....is to create a game that goes viral and you charge $.99 and make money.

Oh I forgot...the title in this thread talks about mobile marketing and making $4000 per week! Ha what a laugh that is. Bought the course mobilemonopoly too when it came out and spent about $500 promoting offers via mobile through offermobi and a few others....and made about $50 back. Ouch.

Bottom line...if it sounds too good to be true...well you know the rest.