Advertising Coupons Without Their Permission

lirikh · 22nd Oct 2011, 06:41 PM

Hey I was just thinking, would I be able to give out existing coupons that are already available on the net, for example in Google's Places.

Because I was thinking of starting a local SMS campaign, and capture leads without setting up meetings and agreements companies to get their coupons, as majority of them can be found on the net. Then later on, I would approach companies and offer them a service with a big list.

So regular coupons. Thanks.

WillR · 22nd Oct 2011, 06:46 PM

Originally Posted by lirikh

Hey I was just thinking, would I be able to give out existing coupons that are already available on the net, for example in Google's Places.

Because I was thinking of starting a local SMS campaign, and capture leads without setting up meetings and agreements companies to get their coupons, as majority of them can be found on the net. Then later on, I would approach companies and offer them a service with a big list.

So regular coupons. Thanks.

I don't see why you couldn't. Popular sites like http://www.retailmenot.com/ exist purely to share online discounts and coupon codes. After all, you are basically advertising for that business, I don't think many business owners would have a problem with that.

Hugh · 26th Oct 2011, 08:57 AM

Interesting concept.

Hugh

petethepeddler · 26th Oct 2011, 09:13 AM

Interesting idea... But here's the problem I see with it. How are you going to get opt-ins to your list?

If you were to go to the local business first, explain what you are doing and have them put up a flyer or promote it to their customers, then it would build your list and establish a relationship with the business.

It's much easier to go into a business and pitch them on putting up a flyer or table tents or business cards in exchange for a free text blast to "test the idea" in a few weeks after the flyers were put up.

Then the business owner then has already made a commitment, once you send the blast out they will have proof it works and will be very willing to pay you to send future blasts out to your large list.

What business owner wouldn't want to be able to "Order up a busy day"?

Aaron Doud · 26th Oct 2011, 09:23 AM

Originally Posted by petethepeddler

Interesting idea... But here's the problem I see with it. How are you going to get opt-ins to your list?

If you were to go to the local business first, explain what you are doing and have them put up a flyer or promote it to their customers, then it would build your list and establish a relationship with the business.

It's much easier to go into a business and pitch them on putting up a flyer or table tents or business cards in exchange for a free text blast to "test the idea" in a few weeks after the flyers were put up.

Then the business owner then has already made a commitment, once you send the blast out they will have proof it works and will be very willing to pay you to send future blasts out to your large list.

What business owner wouldn't want to be able to "Order up a busy day"?

This is what I came in to post. Agree 100%. Trade blasts for signage to get the list going.

Wild Card · 26th Oct 2011, 09:38 AM

I agree with Pete - and there is another small problem with your plan. If you use their coupon you will be driving traffic to their business. . .

They will think they are doing great and won't see any need for your service. Why should they pay you when sales/profits are up?

Working with the business, even if they don't end up being your client, is a better plan.
Good luck,
Jim

22nd Oct 2011, 06:41 PM	#1
lirikh HyperActive Warrior Join Date: 2010 Posts: 314 Thanks: 61 Thanked 12 Times in 11 Posts	Advertising Coupons Without Their Permission Share on: Hey I was just thinking, would I be able to give out existing coupons that are already available on the net, for example in Google's Places. Because I was thinking of starting a local SMS campaign, and capture leads without setting up meetings and agreements companies to get their coupons, as majority of them can be found on the net. Then later on, I would approach companies and offer them a service with a big list. So regular coupons. Thanks.

26th Oct 2011, 08:57 AM	#3
Hugh HyperActive Warrior Join Date: 2003 Location: , Florida , USA. Posts: 392 Thanks: 239 Thanked 52 Times in 46 Posts	Re: Advertising Coupons Without Their Permission Share on: Interesting concept. Hugh
	"Never make someone a priority in your life who makes you an option in theirs." Anon. "Some see private enterprise as a predatory target to be shot, others as a cow to be milked, but few are those who see it as a sturdy horse pulling the wagon." -- Winston Churchill

26th Oct 2011, 09:13 AM	#4
petethepeddler Warrior Member Join Date: 2011 Posts: 1 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Advertising Coupons Without Their Permission Share on: Interesting idea... But here's the problem I see with it. How are you going to get opt-ins to your list? If you were to go to the local business first, explain what you are doing and have them put up a flyer or promote it to their customers, then it would build your list and establish a relationship with the business. It's much easier to go into a business and pitch them on putting up a flyer or table tents or business cards in exchange for a free text blast to "test the idea" in a few weeks after the flyers were put up. Then the business owner then has already made a commitment, once you send the blast out they will have proof it works and will be very willing to pay you to send future blasts out to your large list. What business owner wouldn't want to be able to "Order up a busy day"?

26th Oct 2011, 09:38 AM	#6
Wild Card HyperActive Warrior Join Date: 2005 Location: , , Canada. Posts: 163 Thanks: 23 Thanked 29 Times in 24 Posts	Re: Advertising Coupons Without Their Permission Share on: I agree with Pete - and there is another small problem with your plan. If you use their coupon you will be driving traffic to their business. . . They will think they are doing great and won't see any need for your service. Why should they pay you when sales/profits are up? Working with the business, even if they don't end up being your client, is a better plan. Good luck, Jim
	Jim Bettke http://s-m-s.ca