The Mobile Movement Report

by T2007
39 replies
Just sharing...

I found this report about Mobile Usability by Google Insights.
Quite interesting; information that could be of use to you,
if you are in Mobile Marketing...

http://www.gstatic.com/ads/research/...leMovement.pdf

Best,
T2007
#mobile #movement #report
  • Profile picture of the author Quentin
    That is an excellent report T2007.

    Q
    {{ DiscussionBoard.errors[5053148].message }}
  • Profile picture of the author Online Bliss
    Awesome report. Full of facts.

    And now I know that 39% of
    Smart Phone users have used them to
    access the internet while using the Bathroom. LOL

    Great find T2007, Appreciated.
    Signature
    You've got it Made
    with the Guy in the Shades!
    {{ DiscussionBoard.errors[5053522].message }}
  • Profile picture of the author Huskerdarren
    yes, thank you for sharing. This will be very useful to share.
    {{ DiscussionBoard.errors[5053663].message }}
  • {{ DiscussionBoard.errors[5054401].message }}
  • Profile picture of the author alexd
    That is an excellent report. I was looking for something like that for some facts about smartphone usage.

    Thanks for sharing it with us.
    {{ DiscussionBoard.errors[5054947].message }}
  • Profile picture of the author BillSmith59
    Hi, This is an outstanding report. Everything in this report is based on reality. Thanks for sharing this useful report with us.
    {{ DiscussionBoard.errors[5055361].message }}
  • Profile picture of the author scarab
    Great share T2007. These are the same points that I let my clients and propsects know.
    Signature

    {{ DiscussionBoard.errors[5055813].message }}
  • Profile picture of the author neoo28
    I was looking for something like this. Thanks a lot !!!
    {{ DiscussionBoard.errors[5059523].message }}
  • Profile picture of the author Dj Taylor
    I was in the process of finding information about mobile phones for a blog post I am creating and this will come in handy. Thanks for providing it!
    {{ DiscussionBoard.errors[5060058].message }}
  • Profile picture of the author ElenaEn
    thanks for sharing! You've probably seen the video also, but in case someone didn't:
    Smartphone user study shows mobile movement under way - Google Mobile Ads Blog
    {{ DiscussionBoard.errors[5067338].message }}
  • Profile picture of the author GFox
    This really a fantastic share. Thanks!
    {{ DiscussionBoard.errors[5073383].message }}
    • Profile picture of the author escribe
      Thank you for this share. This type of report is great to add to your mobile marketing resource file. Great up-to-date information that you can share with your prospects or use in your marketing. Thanks for the find! www.Neilsen.com is also an excellent resource too.
      Signature

      Content Creation and Publishing Design Specialist!

      {{ DiscussionBoard.errors[5073479].message }}
  • Profile picture of the author leoalvin
    Originally Posted by T2007 View Post

    Just sharing...

    I found this report about Mobile Usability by Google Insights.
    Quite interesting; information that could be of use to you,
    if you are in Mobile Marketing...

    http://www.gstatic.com/ads/research/...leMovement.pdf

    Best,
    T2007
    This is awesome. I have been looking for this. Can definitely help me big time.
    {{ DiscussionBoard.errors[5074026].message }}
  • Profile picture of the author annemarieb
    Awesome report...Thanks for sharing!
    {{ DiscussionBoard.errors[5074509].message }}
  • Profile picture of the author andrewnstale
    The information which you have shared here is very nice and also much beneficial. I like the way for sharing it with all. I mainly like the way for sharing this with all here.
    {{ DiscussionBoard.errors[5076374].message }}
  • Profile picture of the author 1netscribe
    Great info

    Thanks T2007
    Signature

    {{ DiscussionBoard.errors[5080065].message }}
    • Profile picture of the author tobyddd
      Some nice info guys - many thanks.

      Another good site for stats and infographics is :-

      Our Mobile Planet

      Basically adapt the infographic to suit your needs and customers niche.

      I'm collating various bits of data and graphics to show my clients to "guide" them in the right direction when it comes to needing a mobile webiste and I found the graphics most helpful
      {{ DiscussionBoard.errors[5102342].message }}
      • Profile picture of the author syncjam
        Cool link - thanks!! That adds to the info I need to sell a client!



        Originally Posted by tobyddd View Post

        Some nice info guys - many thanks.

        Another good site for stats and infographics is :-

        Our Mobile Planet

        Basically adapt the infographic to suit your needs and customers niche.

        I'm collating various bits of data and graphics to show my clients to "guide" them in the right direction when it comes to needing a mobile webiste and I found the graphics most helpful
        {{ DiscussionBoard.errors[5102551].message }}
  • Profile picture of the author Rhino08
    Great report....Thank you. BJ
    {{ DiscussionBoard.errors[5102597].message }}
  • Profile picture of the author AppsFromHome
    Awesome find...

    Mobile services are essential to business owners....but being armed with additional ammo always help push them in the right direction. Thanks for the share.
    {{ DiscussionBoard.errors[5103035].message }}
  • Profile picture of the author agonce
    so do you guys suggest that I present SOME of the most important facts in this report to a potential client when meeting face to face , or it will bore them and take their attention away?

    thanks
    {{ DiscussionBoard.errors[5103588].message }}
    • Profile picture of the author Jeffrey Betman
      I always present some facts. It shows your knowledge of the subject. If they want more, I have more in my head and a printout/report of key stats. I figure better to have too much than not enough.
      {{ DiscussionBoard.errors[5103982].message }}
    • Profile picture of the author tobyddd
      Originally Posted by agonce View Post

      so do you guys suggest that I present SOME of the most important facts in this report to a potential client when meeting face to face , or it will bore them and take their attention away?

      thanks
      Basically - yes. I am going for a - full facts and graphics on the website - and a small flyer with bullet points and essential info.

      A link on the leaflet that goes directly to the main info, with a downloadable PDF if they want it. I'm currently doing that with a number of the services that I offer - Facebook, QR Codes, Mobile, Social - a simple A5 double sided leaflet is more than enough to hand your client.
      {{ DiscussionBoard.errors[5106068].message }}
      • Profile picture of the author sunburn
        Thanks for sharing. Amazing facts & graphics!
        {{ DiscussionBoard.errors[5127308].message }}
  • Nice reports! And "our mobile planet" is a useful tool that comes in handy - recommended ...Thanx!
    {{ DiscussionBoard.errors[5127423].message }}
  • Profile picture of the author MLEWISJRONE
    THANK YOU, THANK YOU, THANK YOU T2007 and tobyddd!! I needed this a great deal!!
    {{ DiscussionBoard.errors[5581075].message }}
  • Profile picture of the author ktmakwana
    Thanks for sharing. Excellent resource with facts and figure to help close clients.
    {{ DiscussionBoard.errors[5581138].message }}
  • Profile picture of the author MartynM
    Brilliant find T2007! Some fantastic facts to include in my email campaigns.

    Thanks Martyn
    {{ DiscussionBoard.errors[5581415].message }}
  • Profile picture of the author 4webmaster
    Some great facts on mobile penetration stats according to our mobile planet shows that Australia have higher percent rates than U.S.

    UK have similar rates than U.S.

    AU=37 (TOP)
    China=35
    HK=35
    Switzerland=34
    Spain=33
    US=31
    UK=30
    FR=27
    DE=18


    So targeting AU is great
    US and UK too but not on top.

    I know now why our fellow warrior and famous mobile marketer from Aussie "QUENTIN" is doing great I want to have his comment if possible.
    {{ DiscussionBoard.errors[5597139].message }}
  • Profile picture of the author Quentin
    Well you also have to remember that Australian population is a lot smaller than these other countries so 37%, and I imagine that's what it is, relates to about 22 million people whereas China relates to a billion +

    In actual fact I get orders from all over the world so it is not really an issue as businesses everywhere are jumping on board.

    UK is a little more restricted as they are slugging them for data on smartphones but this should drop as it has in OZ

    Quentin
    {{ DiscussionBoard.errors[5597180].message }}
    • Profile picture of the author WillR
      Originally Posted by Quentin View Post

      Well you also have to remember that Australian population is a lot smaller than these other countries so 37%, and I imagine that's what it is, relates to about 22 million people whereas China relates to a billion +
      Actually, 22 million people would be 100%, that's the total population of Australia. 37% would be about 8.14 million people.
      {{ DiscussionBoard.errors[5597223].message }}
      • Profile picture of the author 4webmaster
        Originally Posted by WillR View Post

        Actually, 22 million people would be 100%, that's the total population of Australia. 37% would be about 8.14 million people.
        Sorry WillR forgot to mention your name too in my previous post.

        As I see top mobile marketers here are from Australia, sounds funny but logical.
        Might have other mobile marketers from AU too.

        So I'm surprise to hear from Quentin mobile design can be sold to worlwide so local marketing is not just what to target. It's a good news!
        {{ DiscussionBoard.errors[5597256].message }}
  • Profile picture of the author nickhumph
    Thanks for providing this!

    I Can use this to sell customers now and in my own reports!
    {{ DiscussionBoard.errors[5598034].message }}
  • Profile picture of the author Josper
    One word! Awesome.
    {{ DiscussionBoard.errors[5601394].message }}
  • Profile picture of the author Michael William
    Who needs to make a report? Just hand prospects this one by the big G and it has instant credibility. One of the best shares I found here. Thanks for posting T2007!
    {{ DiscussionBoard.errors[5601833].message }}
  • Profile picture of the author 4webmaster
    France= 27

    I'm going to target France. I'm outside France but my wife is french so she writes and speaks french.
    I won't do any local advertising, meet local businesses, do call calling, emailing... but will only count on search engine.
    So I will need a good seo, domain name... I have my own strategy for this.
    Hope it works.
    {{ DiscussionBoard.errors[5606358].message }}
  • Profile picture of the author 4webmaster
    Nearly half of Americans have smartphones:

    Technolog on msnbc.com

    Tell it to your clients
    {{ DiscussionBoard.errors[5736695].message }}
  • Profile picture of the author dun5599
    Banned
    [DELETED]
    {{ DiscussionBoard.errors[5773088].message }}
    • Profile picture of the author nickhumph
      Originally Posted by dun5599 View Post

      Awesome report. Full of facts.

      And now I know that 39% of
      Smart Phone users have used them to
      access the internet while using the Bathroom. LOL

      Great find T2007, Appreciated.
      Actually, I just saw somewhere that 91% of teens have used their mobile in their bathroom.

      Yup, you can't get a break from being connected today - even in the dunny!
      {{ DiscussionBoard.errors[5775951].message }}

Trending Topics