![]() | #351 |
Mobile+WP = JumpMobi.com War Room Member Join Date: 2009 Location: San Antonio, Tx
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Having a responsive site really only skims the surface of being mobile friendly, for me responsive is far from being mobile optimized. The majority of the sites we do are RESS/Adaptive - if you are not sure what this is think how WordPress uses a theme.... we use a responsive theme for desktop and tablets, and select a mobile optimized theme for mobile visitors, so when someone is looking at the site on a mobile device the mobile theme kicks in and presents a mobile app type of experience instead of the desktop theme, this mobile theme just compliments the desktop theme but offers greater control over the mobile usability of the site to the site developer and also gives a much more improved mobile end user experience, for those that don't want to see the mobile theme no problem they can switch back to the responsive layout just like you can from a standalone mobile site, however thats not the case for if you are only stuck with one choice for responsive. I have experienced many responsive sites where i simply wish it wasn't responsive since the responsive experience is far from a pleasant one.... Using this approach is a totally acceptable method by Google, like a responsive approach it uses the same Urls, there is no duplicate content since it can use the same content on the same url just like a responsive site - or you can modify your content so it reads better for those people on the go, its much more lightweight than a regular responsive site since if done properly you are not loading tons of bloated code or making unnecessary HTTP request so its faster to load too. Basically an RESS/Adaptive approach takes the best of both responsive and standalone mobile sites and compliments your existing desktop site regardless if its responsive or not. The cool thing is you can also use this approach on non responsive WordPress sites so you don't waste time rebuilding a site to be responsive all you are doing is adding a mobile friendly theme and a plugin to tell WordPress to show the mobile theme when someone is accessing the site from a mobile device.. Overall an RESS/Adaptive mobile approach compliments the desktop version of a site with very little effort. If you look you will also find most of the sites listed in the top 100 Alexa also use this method. Even Googles own search page uses this approach and you dont get much simpler than a single search field on page! lol Don't believe try expanding the Google page it doesn't change format or anything unless you access the same url with a different user agent... funny how much Google recommends responsive but yet dont practice what they preach.... However in some instances there is simply no getting away from doing a standalone mobile site - but i personally try to avoid that wherever possible. At the end of the day there is no one glove fits all - while responsive is an extremely popular approach for mobile and dare i say "lazy" approach for mobile, it isn't the ONLY approach that's accepted by Google or necessarily the approach that is best for your end user.... a good understanding to the pros and cons of each approach will help you determine whats best for you and your clients. Hope that helps! Jay |
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![]() | #352 |
VIP Warrior War Room Member Join Date: 2006 Location: USA
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It does make sense to optimize for mobile, (there are other methods that produce even better results) Its all about what the business needs, its not all about functionality, though there are times when its definitely needed. Responsive is a good fit for many small business owners, but I think that its not really about the technology, at least from the business owners perspective, many do not know what a mobile site is or even if they need one. More businesses these days "think" that having a Facebook page is just fine. "Why go to the trouble and expense of building any kind of website when all you need is a Facebook page." Actually had this happen, recently, while working with an account, the guy just says "Yeagh we have a Facebook page" my wife handles that. LOL, (at that point I just thanked the man for his time and went to his nearest competitor) A week later I got a phone call from the business owner who's wife let him know how "really nice" xyz competitors website was than their own Facebook page, I just smiled because I knew what was going to happen next. Overall,. I do not see a huge reason for a dedicated mobile site unless you are offering specific functionality that may be difficult to offer otherwise. Web applications can be much more effective than a mobile website, for many small businesses. Its all about the fit and its about making it an easy process for the buyer. |
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![]() | #353 |
HyperActive Warrior War Room Member Join Date: 2008 Location: Sydney, Australia
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Hi Mak25, I have an offline business that deals in promoting small to medium enterprises and we have just celebrated 34 years in business.............. So I guess we're doing something right or we'd have gone broke ages ago. In making this statement I'm assuming you are a trained salesman and able to paint a picture of the benefits of your mobile site..... Not technical benefits but bottom line benefits to your potential client, they're not interested in your technology. Assuming you get the foreplay out of the way and have a satisfied client wanting to do business with you we come to price. You mention that you're asking $29 a year? Now that may sound like a good and honest price to you but I am going to get into the shoes of your prospect here: I have taken a second mortgage on my home to set up this business, I struggle to get sufficient bookings to pay my staff and overheads, I'm working 60+ hours each week and this jerk believes he can put that right for $29 a year? No way Jose! Take a good look at your pricing because 99% of your clients will think like the above paragraph. You've heard the sayings: Pay peanuts and employ monkeys - Or: In business what's cheap is dear. Now if you were to offer this service at $199, plus $19 a month maintenance I'm sure you'd turn it all around........... Providing you can sell. By the way when I mentioned jerk earlier it was for effect, I certainly don't know you so it wasn't personal. Good luck davmac |
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![]() | #354 |
HyperActive Warrior Join Date: 2012
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I once tried this.. I made the mobile websites, then i contacted the companies and told them that "hi we already have a custom made website ready for you.." This was on the top list of stupid things.. Never believe in the hype.. never trust a marketer.. When he has sold you the book he is out.. and never mistake the power of words. Now some marketer will come by and call me a liar.. But the truth is he has never listened to anybody.. That people are listening to each other are absurd, we are all just walking inside our own bubbel. |
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![]() | #355 | |
Attraction Marketer Join Date: 2013 Location: Tennessee
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Mark Whitney Marketing and Advertising Club | |
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![]() | #356 |
Attraction Marketer Join Date: 2013 Location: Tennessee
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Sounds like I bought the same course you did
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![]() | #357 | |
HyperActive Warrior War Room Member |
How did you do it? Can you share DOs and DONT's? Thanks for starting this informative thread. MikeR | |
------------------------------------------------------------------------------------------------------------------- Discover How a pack of Thieves Conquered the Black Plague and how You Can Use this Knowledge Today! ------------------------------------------------------------------------------------------------------------------- | ||
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![]() | #358 |
Warrior Member Join Date: 2016
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waw $29/month is not a lot :) thanks
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![]() | #359 |
Warrior Member Join Date: 2009 Location: Australia
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Market data will always outsell product data - I think 92% of all local searches start from mobile devices - do the research get the real data and promote the market data like you havnt before - having a mobile optimized site is a necessity - go after law firms - large ones, accounting firms, franchised restaurants and dont be shy to charge premium prices - this will align you with the right people to work with instead of the low hanging fruit so to speak. Good luck!
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![]() | #360 |
VIP Warrior War Room Member Join Date: 2006 Location: USA
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Wow, yes I can certainly understand where your coming from, people in that niche, they are hard to reach and yes some of them may actually be morons, (hey its not their fault) but if your talking to someone that works 60 plus hours a week for a demo during a time where they traditionally might be out back smoking a cigg, chances are you may not really have their attention. This niche, it is really difficult to enter and most of them are struggling, Im not saying that it is impossible to sell but I do think that there are more profitable niches to enter. The only way to actually reach the "owner" is outside of normal business hours or at a time when you can be assured of their attention, over all to be honest, I would be looking for a different business model and a better niche. |
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