15th Apr 2012, 09:14 PM | #1 |
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Hi guys, I have learned the process surrounding mobile websites in the last month and am starting to search for clients. I see different styles of mobile marketing in this forum, between mobile websites and SMS. I'm curious as to the proper approach to mobile, as a beginner should I be just be trying to sell my service as a mobile website builder, and then later upsell on SMS marketing? Should I sell my service on SMS marketing and throw a free mobile website in as a bonus/incentive? I'd just like to know what your guys' approach and most converting tactics are when it comes to this. Please let me know, any feedback would be appreciated. Thanks, Darrett |
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15th Apr 2012, 10:08 PM | #2 |
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Do you have prior experience as a mobile website builder? Can you show potential customers/employers a portfolio of mobile sites you've developed? I think you'd need to show people what you can do before you can sell your services as a mobile website builder. |
16th Apr 2012, 12:52 AM | #3 |
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I have done a few free ones for people but sorry if I was vague that's not what I meant. I meant that should I be trying to work on selling them the service of me building them a mobile website, and then try and upsell SMS later? Or try and find clients for SMS marketing and throw in bonus offer of free mobile website. Thanks for the reply |
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16th Apr 2012, 01:09 AM | #4 |
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First I would sell them on the notion of new customers, which shouldn't be too hard for them to accept. What I do is typically go after businesses that already have a good ranking in Google and don't have a mobile website. Then I explain that their customers aren't getting the important details from what they're seeing. I show them the mobile site, and then I show them the button that their customers can click to get deals sent to their phone. When it comes time to closing I explain all the fees, design and monthly SMS. Hope that helps. |
16th Apr 2012, 07:29 AM | #5 | |
I Do Voice Over Work War Room Member Join Date: 2011 Location: Oregon
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I do voice over work... here's a SAMPLE | ||
16th Apr 2012, 01:28 PM | #6 |
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Mobile Websites are just one aspect of Mobile Marketing and quite frankly, without other services are pretty much next to innefective. Don't panic...I am by NO means saying a business shouldnt have a mobile site... What I am saying is without promotion of that site, thru Mobile SEO and/or Mobile PPC, that Mobile site that you sell them is going to be of very limited benefit. The best approach, BY FAR, is to offer a suite of Mobile Marketing Services. SMS Marketing, Mobile Websites, and Mobile Website SEO and/or PPC, or a combination thereof, is what is going to significantly benefit your clients. Selling someone a Tire isnt going to get a carless person where they need to go...you need to sell them the whole working vehicle for it to truly benefit them. |
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16th Apr 2012, 06:57 PM | #7 |
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When I do a website, I try to optimize it for mobile. However, I do try and let the client know there are other mobile only features that can bring in better customer retainment and gain!
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18th Apr 2012, 12:49 AM | #8 | |
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