Is QR Marketing Dead??

cdubay · 17th Aug 2012, 07:24 PM

Reposted so it's readable-LOL

QR codes can stand alone as a profit maker if used in the correct niche. There’s an old adage in business “follow the money”. The Money in this sense are the large corporations who have spent thousands researching a product before investing in it. Do they always get it right? No, but most of the time they are on the mark.

Today, QR’s are the hottest and newest mobile marketing device going. Coke-Cola, Starbucks, Kraft, and many other large corporations are using them extensively and with good results. Study what they do and apply it.

Hands down video is the most engaging media type available to us. QR codes are perfect for this. How does this apply to us as small businessmen? Here is a couple of suggestions I use which bring in a monthly ongoing residual income.

Mr.Bill was right on about restaurants. They are an idea target market, especially sports bars, lounges etc, where people gather to socialize and pass time. Table tents with a nice graphic background to the QR and text leading in can serve to offer up promotions, lead into a text or Emailer campaign, or just entertain by leading them to a video

. A video that YOU create for the business. Very nice generic slideshow video’s can be created cheaply thru Animoto. It just takes some pics garnered from Google Images, or the business itself.

Professional quality video with Adobe After Dark can be made for about 75.00. Hook em first with the generic, create one Hi-res video as your showcase, and they get very interested. Sell em for abut $150.00. Gathering the pics or short movie clips, writing a 4-5 graphic messages, takes about 20-30min. Then ship it off to Fiverr and have it put together. Avg video length is best at 90-180 sec research shows.

My residual income however comes from the Real Estate industry. Everyone wants to see a 3D tour of a prospective home. New homes come in every week. You create the slideshow video, cover graphic image/QR code, subout to a printer for the real estate sign. Your cost is +/- 0, brokers cost is $50.00/per sign. They are happy to have it.

Hope this inspires you guys to incorporate QR’s into your marketing packaging. Is it a Get Rich quick method. No, but it’s solid and steady.

Here's a generic example to get ya started.
Happy Marketing

Mr Bill · 17th Aug 2012, 07:43 PM

Originally Posted by YellowGreenMedia

Are you talking for everybody now? isn't that a bit over the top, Bill?

I'll let you be, i know you have friends in high places here so i will be off getting me some hyperlinks for my sites...

Later.

Once again Yellow, thank you so much for your valuable input. I look forward to you being "off" (though you've threatened to leave us alone many times and never seem to be able to actually ever pull it off) and wish you much success this time. Hopefully you will succeed. :rolleyes:

Originally Posted by jayc470

I have to agree with Dante2k. Many of the posts refer to QR codes as a fad and somewhat irrelevant. QR codes are huge in the Asian markets and have been a part of life there for years.

Rather than thinking of QR codes as just a tool, it should be presented as a relationship builder. QR codes, first and foremost, should be used to connect with the client and obtain their opt-in information. This allows for the obvious connection moving forward providing valuable info, incentives, etc.

The majority of restaurants and other businesses have no clue who just visited their store. QR codes allow an opportunity for businesses to find out who their clients and prospective clients are and help them with future buying decisions. The easiest sales are to existing clients and interested prospects.

Retention + Increased Frequency + Higher Spending = Huge Profits

QR codes can also enhance the promotional efforts of any business for their goods and services. (i.e. Scan here to for a short video to learn how you will benefit from this product. Or - Scan here to learn more about our upcoming events).

If presented in a fun and engaging way to consumers, QR codes can be very effective for lead capture, client retention, and increased sales.

Excellent Post!

Originally Posted by shane_k

I understand warriors saying have a QR code on a table tent with an offer, or using a QR code to send someone to an offer on your site.

But you can do the exact same thing by just putting the URL page on that same table tent, or any other marketing piece.

As for trying to make it sound like remembering and typing in a websites URL is really, really hard, c'mon really?

Yes really. Come on, push one button vs having to type in a whole web address? There really is not contest. If you asked people "what would you rather do (or, "what would be easier"), push one button or fumble around trying to type a heap of characters, forward slashes, question marks, commas and product codes into a mobile phone's tiny and awkward address bar?" the answer would obviously have to be "push one button".

Originally Posted by shane_k

I bet if you tested a 100,000 people, had half of them open up a QR code scanning app, click on the button and then get directed to a website, versus the other half who had to open up a browser window type in the URL and get sent to the same page, the difference in time would be would be like 1-2 seconds.

It's not only about the extra time it takes, it's about the hassle, the possibility of errors, frustration and "couldn't be bothered" factor. To lift your phone and scan a code is a dead simple thing to do, to type in a whole address (aside from the fact that there is zero fun or novelty value to encourage them to do so) is a hassle and in my experience, people won't bother at all with the URL but they might lift their phones and press one button. I can see no harm, only benefit and engagement both of which are things that help a business engage with their clients - a good thing.

Originally Posted by shane_k

Not only that but if you think about all the lousy QR code scanning apps out there. It's a pain to have to find an actual good one.

Maybe what phone companies should do is have a built in app this way they can control the quality.

I and everyone I've ever talked to about this must be very lucky, I just grabbed the first one that appeared in the app store and it's worked flawlessly every time.

Your second point about all new phones hopefully one day having a built in scanner is my wish too.

Originally Posted by shane_k

I was a huge QR code fan when I first started hearing about it, and especially when I started seeing them appear in many different areas of my city. But then I started realizing the only people raving about them were the people who were selling them to others.

I certainly don't hear my family, or friends or anyone I know for that matter raving about how they have helped them.

They are like a novelty item that you see at a gift shop that is cool when you first buy it, but then it just sits there.

Firstly, I've never sold one. I've only ever included them in my website packages as an improvement and every single one of my clients likes them and thanks me for adding such a cool feature. If it's free what do they have to complain about. It adds value - all good.

I wouldn't expect friends or family to ever rave about a QR code any more than I would expect them to rave about a "web address" they saw. They may however mention a website they went to - though I'm not sure I've ever heard people talk much about visiting websites whether they visited from the simplicity of a QR code scan or by having to type an address or click a hyperlink. They just go there and do their business.

Originally Posted by johnwarhem3

The above was pretty cool. A great sign of the power behind QR codes.

I agree! The power of their use is only limited to the imagination.

Originally Posted by watsonovedades

how can i start a sms campaign when a client scans a QR code from a flyer? is there service to storage phone numerbs like aweber does with emails?

cheers

Two ways;

1) The QR code starts an SMS for them with the keyword inserted so all they have to do is press "send" and they are joined to the SMS list from your SMS list provider.

2) You can use the QR code to direct them to a sign up page where they are greeted by a simple form which they send to join the SMS list.

Originally Posted by kbrady

I have been looking at the value of QR codes myself and wonder if they are just a fad. Is it easier to type in a URL or scan a code? I think the general public finds QR codes a bit too techy. Depends on your market I guess.

Given that QR Codes were developed by DENSO in 1994, I think it's a safe bet that they are not a fad, just a cool tool and quick and easy way for business to get attention and take people straight to a page instead of customers having to type in a long address (say to a product numbered page that is in several subdirectories which a customer wouldn't stand a chance of ever typing in correctly).

As for them being too techy, I saw a lady with 2 misbehaving children at a supermarket just the other day whip out her phone and scan a QR code that was hanging off an item from a string. I REALLY wanted to ask her if I could take a photo of her doing so but decided against it for two reasons. 1) it would look staged or some smart arse would no doubt acuse me of staging it and 2) I could see that she had her hands full.

QR Codes are not dead, I would say they are just coming to life and are here to stay and so they should be.

I can't even believe the question warrants a serious answer (no offence to the OP). Maybe we should start a thread asking if mobile phones are dead? I'm sure some Ludite from some far away tiny corner of the planet could come back with some "research" proving that they are a nusiance and that no one will ever use them and that home and desk phones are perfectly capable of handling phone calls and besides, who would want to carry a phone around with them everywhere.

YellowGreenMedia · 18th Aug 2012, 05:05 AM

Once again Yellow, thank you so much for your valuable input. I look forward to you being "off" (though you've threatened to leave us alone many times and never seem to be able to actually ever pull it off) and wish you much success this time. Hopefully you will succeed.

Well maybe you should stop with reacting on me Bill.... Cus that means i have to respond... because i am not going to let you putting me down... so when i leave this thread filled with BS is totally up to you Bill....

Mr Bill · 18th Aug 2012, 05:29 AM

Another fantastically helpful post yellow, thanks for your input. I'm sure it helps everyone reading this thread. Sorry for forcing you to type inane comments...lol

:rolleyes: Hopefully if we ignore him...

**************************************************

Anyway, for real members (who are interested in the CONTENT of this thread) I just received this interesting and RELEVANT link from Stephen Alberts (mobileRockstar).

Vintage Store Offers the 'Ultimate in Window Shopping' - DNAinfo.com New York

Robert Henry Vintage Offers the Ultimate in Window Shopping

The window display at Robert Henry Vintage, which sells furniture, glassware, dishes and other items from the 1960's and 70's in a window display on 6th Avenue between 19th and 20th streets in Park Slope.

PARK SLOPE — A Park Slope vintage store is taking window shopping to a new level.

Customers at Robert Henry Vintage don't take their purchases to a counter to be rung up by a cashier. Instead they choose what they want from the store's window display, then use their smart phones to make the buy without ever setting foot inside the store.

In fact, at Robert Henry Vintage, there is no store in the traditional sense. The entire retail space is a four-foot by 13-foot window display on the ground floor of a South Slope residential building at 683 Sixth Ave. between 19th and 20th streets.

"We call it the ultimate in window shopping,'" said co-owner Robert Walden, who lives near the Sixth Avenue window display with his partner Henry Chung. "You can come by and look at the stuff and buy stuff without having to interact with anybody."

When shoppers spot something they want to buy, they use their smart phone to scan a QR code assigned to that item that's posted in the corner of the window display. QR codes are black and white designs that smart phones scan using apps that can be downloaded for free.

Once the customer scans the QR code, their phone automatically takes them to a secure URL where they complete the purchase with a credit card and arrange for delivery or pick-up. Customers who don't have smart phones can call or email if they want to buy something in the window. All sales are final, but if a customer needs to return a purchase that's damaged, they can get in touch with Walden and Chung using contact information provided on their digital receipt.

Walden and Chung "open" the store by pulling up a window shade every morning around 10 a.m. or so. They keep the window on view until about 10 p.m., long enough to get foot traffic from diners headed to nearby restaurants Lot 2 and Giuseppina's Pizza.

For Walden and Chung, selling merchandise out of a display window cuts down on the costs and hassles of running an actual store — there are no employees to pay and manage, and they don't have to open and close on a strict timeline.

"One of the main reasons to do it was we didn't have to staff it," Walden said. "We wanted a way to have the space without having to be there."
The couple has been collecting vintage housewares since about 2006.

...
Vintage Store Offers the 'Ultimate in Window Shopping' - DNAinfo.com New York

Fantasic use of QR codes! Obviously not dead for these adapters.

jayc470 · 18th Aug 2012, 10:08 AM

Originally Posted by shane_k

I bet if you tested a 100,000 people, had half of them open up a QR code scanning app, click on the button and then get directed to a website, versus the other half who had to open up a browser window type in the URL and get sent to the same page, the difference in time would be would be like 1-2 seconds.

A QR scan directing someone to a website is only one use of QR.

To receive a valuable offer, you can lead a prospect to scan the QR to pull up an SMS opt-in page with the keyword text and their cell number pre-populated. All they have to do is tap send...super simple and your client has just added someone to their list.

watsonovedades · 18th Aug 2012, 01:50 PM

Originally Posted by jayc470

A QR scan directing someone to a website is only one use of QR.

To receive a valuable offer, you can lead a prospect to scan the QR to pull up an SMS opt-in page with the keyword text and their cell number pre-populated. All they have to do is tap send...super simple and your client has just added someone to their list.

i want to do this with my local clients business but how can i build the SMS opt-in page. where can i learn ti build the funnel.?, any thoughts?

jayc470 · 20th Aug 2012, 02:35 PM

Originally Posted by watsonovedades

i want to do this with my local clients business but how can i build the SMS opt-in page. where can i learn ti build the funnel.?, any thoughts?

Check out Trumpia. They have a free trial and training videos.

bumkeun · 21st Aug 2012, 02:20 PM

I personally think QR codes are stupid. I incorporate it with my services as well because my clients think this is the next big thing when actually, it sucks.

Mr Bill · 21st Aug 2012, 08:09 PM

Originally Posted by bumkeun

I personally think QR codes are stupid. I incorporate it with my services as well because my clients think this is the next big thing when actually, it sucks.

Stupid? It Sucks? Wow, that's pretty strong. What a fascinating point of view. Care to elaborate why? If they can help your client in any small way and they take you all of 10 seconds to create why are you so violently and strenuously opposed to them?

bumkeun · 21st Aug 2012, 09:57 PM

Originally Posted by Mr Bill

Stupid? It Sucks? Wow, that's pretty strong. What a fascinating point of view. Care to elaborate why? If they can help your client in any small way and they take you all of 10 seconds to create why are you so violently and strenuously opposed to them?

I use the qr code for my clients customers to opt into the texting program. I can see how many are scanned and the only ones that are scanned are from me.

Other than that, qr codes are directed to a website which I think is a waste and I have only seen one person scan one at one of my locations in 5 months.

jlarkin353 · 22nd Aug 2012, 06:04 PM

There is a company out there that makes art out of QR codes, you should have a look at them. Can't remember the name though

They redesign a qr code from color etc to make it much more appealing. nice idea

WF99 · 22nd Aug 2012, 11:43 PM

Yes I do....and I need suggestion for solving the problems....

pablierix · 23rd Aug 2012, 02:29 AM

From a marketing perspective, QR codes offer obvious value and they’re easy to create, cheap, trackable, and open up a world of possibilities for consumer-product interactions. From the consumer side, however, the value is not as clear. Scanning a code is cumbersome and costs the consumer time and effort. Plus, its value is unknown.

The biggest problem that QR codes have is that consumers consistently have demonstrated that they don’t have a clue what they are marketers are so excited by the potential and intrigued by the concept that they’ve totally forgotten that consumers are not marketers.

The other consideration that is often ignored is the intrinsic value of the code as a piece of media itself. More often than not, QR codes are used as a simple link to a company website or specific landing page. The thought process being that it saves users the trouble of entering a complicated URL. This would be true if all a user had to do was wave their device over the code.

fxjmcalster · 23rd Aug 2012, 02:31 AM

than you for sharing this

Mr Bill · 23rd Aug 2012, 02:40 AM

The biggest problem that QR codes have is that consumers consistently have demonstrated that they don’t have a clue what they are marketers are so excited by the potential and intrigued by the concept that they’ve totally forgotten that consumers are not marketers.

Well then I guess it's up to us to explain it to them. An example is a hair salon that I recently set up with QR codes stuck to each mirror. As the client is sitting there they are educated as to what a QR code, they are helped by being guided to a QR scanner on the App store (all smart phone users know what an app is and where the app store is) and they are encouraged to join by a discount this cut and an SMS for future discounts if they join the SMS list. So far the uptake has been almost 100% of all smart phone users and non smart phone users are asking what that bar code thing is so that presents a further educational opportunity. The hair stylists love it because it gives them something interesting to discuss instead of the usual and painful "so what do you do?" conversation that (from their feedback) they all dread.

This hair salon is going to take a clue from the shampoo products (which ALL have QR codes on them that take the scenner to a YouTube clip on how to style at home) and add more QR codes in cards that they give their clients to their YouTube channel they are going to set up with recording on how to style at home and other hair hints and tips. Not only that but they are adding educated clients who now know what a QR code is.

All it takes is a bit of effort on our part and the imagination to create a value ad for the client. No one is or ever will be born with any knowledge, they pick it up along the way. As marketer's it's encumbered on us to spread the word and being free to set up it's a win win for everyone concenrned.

...This would be true if all a user had to do was wave their device over the code.

Which is exactly all they have to do. All the user has to do is (press one button and) wave their device over the code. It's the simplest thing to do and once educated they think it's fun.

pablierix · 23rd Aug 2012, 02:52 AM

However, let’s consider the user’s side of things. In order to scan a barcode, a user has to: 1. Get out their phone; 2. Unlock their phone; 3. Boot the app; 4. Get the code in focus and scan it. This is assuming they already have an app that scans barcodes. For most users, it’s faster to just search Google for whatever the code is giving them a shortcut to

Mr Bill · 23rd Aug 2012, 03:02 AM

Originally Posted by pablierix

However, let’s consider the user’s side of things. In order to scan a barcode, a user has to:
1. Get out their phone;
2. Unlock their phone;
3. Boot the app;
4. Get the code in focus and scan it.

This is assuming they already have an app that scans barcodes. For most users, it’s faster to just search Google for whatever the code is giving them a shortcut to

How is that not MUCH LESS work and easier than...

1) Get out their phone;
2) Unlock their phone;
3) Click to open their browser
4) Type in a search term
5) Wade through all the irrelavent results
6) or at the very least - Try to memorise AND Type in a long and complicated url?

A QR code is much faster than doing all that and most users couldn't be bothered to do all that anyway, where as a QR code is novel AND easier and only requires a few seconds of education.

No contest. Not even close.

QR codes do for mobile users what hyperlinks did for desktop internet users. Imagine what would happen if hyperlinks stopped working and every time we wanted to visit a new page or website we'd have to type the url (no matter how long and complicated it was) into an address bar. How much easier is it for us to just "click a link"?

bluecoyotemedia · 23rd Aug 2012, 07:41 AM

Mr Bill

that is a great application for QR codes. and your 100% on the money.

question: can I set up a QR code to get scanned and automatically collect sms number then go to youtube channel??

thanks

eddie

Originally Posted by Mr Bill

Well then I guess it's up to us to explain it to them. An example is a hair salon that I recently set up with QR codes stuck to each mirror. As the client is sitting there they are educated as to what a QR code, they are helped by being guided to a QR scanner on the App store (all smart phone users know what an app is and where the app store is) and they are encouraged to join by a discount this cut and an SMS for future discounts if they join the SMS list. So far the uptake has been almost 100% of all smart phone users and non smart phone users are asking what that bar code thing is so that presents a further educational opportunity. The hair stylists love it because it gives them something interesting to discuss instead of the usual and painful "so what do you do?" conversation that (from their feedback) they all dread.

This hair salon is going to take a clue from the shampoo products (which ALL have QR codes on them that take the scenner to a YouTube clip on how to style at home) and add more QR codes in cards that they give their clients to their YouTube channel they are going to set up with recording on how to style at home and other hair hints and tips. Not only that but they are adding educated clients who now know what a QR code is.

All it takes is a bit of effort on our part and the imagination to create a value ad for the client. No one is or ever will be born with any knowledge, they pick it up along the way. As marketer's it's encumbered on us to spread the word and being free to set up it's a win win for everyone concenrned.

Which is exactly all they have to do. All the user has to do is (press one button and) wave their device over the code. It's the simplest thing to do and once educated they think it's fun.

Mr Bill · 23rd Aug 2012, 08:08 AM

Originally Posted by bluecoyotemedia

Mr Bill, that is a great application for QR codes. and your 100% on the money.

Question: Can I set up a QR code to get scanned and automatically collect SMS number then go to youtube channel?

Thanks

Eddie

Hi Eddie, from what I can think right now you can do one or the other but not both.

You can set a QR Code to send a SMS with a keyword that when sent will join them to an SMS list.

You can also set the QR Code to send them to a form which you ask them to fill out and then once joined you can redirect them to your YouTube page (instead of your thank you page).

HTH.

bumkeun · 23rd Aug 2012, 01:05 PM

Originally Posted by watsonovedades

how can i start a sms campaign when a client scans a QR code from a flyer? is there service to storage phone numerbs like aweber does with emails?

cheers

Yes. There are many companies out there that have these capabilities.

YourBusinessEye · 23rd Aug 2012, 05:28 PM

I agree with most that QR code is a good add on to additional services you offer.

The reality is many clients do not know how to use the QR code effectively in their marketing . If used right there are many possibilities for conversion like have a QR code directed to landing page with specific offer or promotion. It can also be used as a lead generation technique to gather leads info

Thanks

Saniya
Your Business Eye

Inkslingers · 24th Aug 2012, 09:59 PM

Originally Posted by YourBusinessEye

I agree with most that QR code is a good add on to additional services you offer.

The reality is many clients do not know how to use the QR code effectively in their marketing . If used right there are many possibilities for conversion like have a QR code directed to landing page with specific offer or promotion. It can also be used as a lead generation technique to gather leads info

Thanks

Saniya
Your Business Eye

Agreed.
The target demographic's locale also factors in.

TBone · 26th Aug 2012, 02:10 PM

I dont think they are dead. I still see the used. I just think they are a niche that only a portion of customers would use or be interested in. You could use QR codes as a icing on the top option to get the customer to say yes if they are on the fence. Instead of offering a discount, throw in a free QR code.

17th Aug 2012, 07:24 PM	#51
cdubay Christopher C. Dubay Join Date: 2012 Location: Greater Cleveland, Ohio Posts: 11 Thanks: 0 Thanked 4 Times in 3 Posts	Re: Is QR Marketing Dead?? Share on: Reposted so it's readable-LOL QR codes can stand alone as a profit maker if used in the correct niche. There’s an old adage in business “follow the money”. The Money in this sense are the large corporations who have spent thousands researching a product before investing in it. Do they always get it right? No, but most of the time they are on the mark. Today, QR’s are the hottest and newest mobile marketing device going. Coke-Cola, Starbucks, Kraft, and many other large corporations are using them extensively and with good results. Study what they do and apply it. Hands down video is the most engaging media type available to us. QR codes are perfect for this. How does this apply to us as small businessmen? Here is a couple of suggestions I use which bring in a monthly ongoing residual income. Mr.Bill was right on about restaurants. They are an idea target market, especially sports bars, lounges etc, where people gather to socialize and pass time. Table tents with a nice graphic background to the QR and text leading in can serve to offer up promotions, lead into a text or Emailer campaign, or just entertain by leading them to a video . A video that YOU create for the business. Very nice generic slideshow video’s can be created cheaply thru Animoto. It just takes some pics garnered from Google Images, or the business itself. Professional quality video with Adobe After Dark can be made for about 75.00. Hook em first with the generic, create one Hi-res video as your showcase, and they get very interested. Sell em for abut $150.00. Gathering the pics or short movie clips, writing a 4-5 graphic messages, takes about 20-30min. Then ship it off to Fiverr and have it put together. Avg video length is best at 90-180 sec research shows. My residual income however comes from the Real Estate industry. Everyone wants to see a 3D tour of a prospective home. New homes come in every week. You create the slideshow video, cover graphic image/QR code, subout to a printer for the real estate sign. Your cost is +/- 0, brokers cost is $50.00/per sign. They are happy to have it. Hope this inspires you guys to incorporate QR’s into your marketing packaging. Is it a Get Rich quick method. No, but it’s solid and steady. Here's a generic example to get ya started. Happy Marketing

21st Aug 2012, 02:20 PM	#58
bumkeun Active Warrior Join Date: 2012 Location: Chicago, IL Posts: 49 Thanks: 9 Thanked 6 Times in 5 Posts	Re: Is QR Marketing Dead?? Share on: I personally think QR codes are stupid. I incorporate it with my services as well because my clients think this is the next big thing when actually, it sucks.

22nd Aug 2012, 06:04 PM	#61
jlarkin353 Warrior Member Join Date: 2012 Posts: 17 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Is QR Marketing Dead?? Share on: There is a company out there that makes art out of QR codes, you should have a look at them. Can't remember the name though They redesign a qr code from color etc to make it much more appealing. nice idea

22nd Aug 2012, 11:43 PM	#62
WF99 .. I am stiLL aLivE .. Join Date: 2012 Posts: 252 Thanks: 12 Thanked 23 Times in 23 Posts	Re: Is QR Marketing Dead?? Share on: Yes I do....and I need suggestion for solving the problems....

23rd Aug 2012, 02:29 AM	#63
pablierix Warrior Member Join Date: 2012 Posts: 6 Thanks: 0 Thanked 1 Time in 1 Post	Re: Is QR Marketing Dead?? Share on: From a marketing perspective, QR codes offer obvious value and they’re easy to create, cheap, trackable, and open up a world of possibilities for consumer-product interactions. From the consumer side, however, the value is not as clear. Scanning a code is cumbersome and costs the consumer time and effort. Plus, its value is unknown. The biggest problem that QR codes have is that consumers consistently have demonstrated that they don’t have a clue what they are marketers are so excited by the potential and intrigued by the concept that they’ve totally forgotten that consumers are not marketers. The other consideration that is often ignored is the intrinsic value of the code as a piece of media itself. More often than not, QR codes are used as a simple link to a company website or specific landing page. The thought process being that it saves users the trouble of entering a complicated URL. This would be true if all a user had to do was wave their device over the code.
	Chat Outsourcing

23rd Aug 2012, 02:31 AM	#64
fxjmcalster Warrior Member Join Date: 2012 Posts: 1 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Is QR Marketing Dead?? Share on: than you for sharing this

23rd Aug 2012, 02:52 AM	#66
pablierix Warrior Member Join Date: 2012 Posts: 6 Thanks: 0 Thanked 1 Time in 1 Post	Re: Is QR Marketing Dead?? Share on: However, let’s consider the user’s side of things. In order to scan a barcode, a user has to: 1. Get out their phone; 2. Unlock their phone; 3. Boot the app; 4. Get the code in focus and scan it. This is assuming they already have an app that scans barcodes. For most users, it’s faster to just search Google for whatever the code is giving them a shortcut to
	Chat Outsourcing

23rd Aug 2012, 05:28 PM	#71
YourBusinessEye Active Warrior Join Date: 2012 Posts: 43 Thanks: 0 Thanked 5 Times in 5 Posts	Re: Is QR Marketing Dead?? Share on: I agree with most that QR code is a good add on to additional services you offer. The reality is many clients do not know how to use the QR code effectively in their marketing . If used right there are many possibilities for conversion like have a QR code directed to landing page with specific offer or promotion. It can also be used as a lead generation technique to gather leads info Thanks Saniya Your Business Eye
	Last edited on 23rd Aug 2012 at 05:29 PM. Reason: Name added

26th Aug 2012, 02:10 PM	#73
TBone Active Warrior Join Date: 2011 Posts: 49 Thanks: 4 Thanked 13 Times in 11 Posts	Re: Is QR Marketing Dead?? Share on: I dont think they are dead. I still see the used. I just think they are a niche that only a portion of customers would use or be interested in. You could use QR codes as a icing on the top option to get the customer to say yes if they are on the fence. Instead of offering a discount, throw in a free QR code.