Help with mobile marketing for record label

him77 · 3rd Aug 2012, 11:13 PM

I have a client that referred me to a guy trying to do mobile marketing for his record label. I can put up a mobile site in the blink of an eye, but I can't think of anything right now to help this music company take advantage of having a mobile website outside of an SMS campaign to get the phone numbers of customers/fans. Any advice?

Robert X · 4th Aug 2012, 12:13 AM

Well,, isn't that waht mobile marketing is? But, there's so many different offers that could be offered,, coupons, % discounts,,, maybe even an offer for advanced purchasing of new releases, etc. It's an imagination game. You're only limited to your imagination,,,, and,,, "borrowing" from what others are doing. (see what other record labels offer,,,,,,, for starters.

Robert X

him77 · 4th Aug 2012, 12:16 AM

Originally Posted by Robert X

Well,, isn't that waht mobile marketing is? But, there's so many different offers that could be offered,, coupons, % discounts,,, maybe even an offer for advanced purchasing of new releases, etc. It's an imagination game. You're only limited to your imagination,,,, and,,, "borrowing" form what others are doing. (see what other record labels offer,,,,,,, for starters.

Robert X

Great points. I agree 100% and I'm thinking to myself why I didn't think of seeing what others were doing. Think the stresses of the day may have gotten the best of me but your advice has me thinking clearer now

Thanks

Robert X · 4th Aug 2012, 12:25 AM

I feel like Yoda now. It's always a good place to start by seeing what others are doing. Most great inventions are just improvements on what already exists. Ever heard the phrase, "don't try to re-invent the wheel"? Just make a better wheel.

And as Pablo Picasso said,, "Good artist copy,,, Great artists steal"

Me too,
Robert X

Robert X · 4th Aug 2012, 12:50 AM

Originally Posted by him77

I have a client that referred me to a guy trying to do mobile marketing for his record label. I can put up a mobile site in the blink of an eye, but I can't think of anything right now to help this music company take advantage of having a mobile website outside of an SMS campaign to get the phone numbers of customers/fans. Any advice?

How fast can you build sites?

BTbuzz · 4th Aug 2012, 11:34 PM

Originally Posted by him77

I have a client that referred me to a guy trying to do mobile marketing for his record label. I can put up a mobile site in the blink of an eye, but I can't think of anything right now to help this music company take advantage of having a mobile website outside of an SMS campaign to get the phone numbers of customers/fans. Any advice?

give away tracks blah blah, you might have better luck selling tee shirts of band or some kind of angle like that
www.nashvillecalifornia.com

PsycFa · 7th Aug 2012, 03:12 AM

I have done one for a previous client; one thing they liked the most was....

2 things that the client really liked were:

1. Integrated Demo Playerlist (just choose the songs and it plays it automatically)
2. Ringtone Download (I think you get the idea of what to do with that)

It does not only create interactions but people keeps coming back. And I get paid biweekly to main that "mobile website".. Once you have your codes and everything setup..

It is just about editing the playlist/ringtone and copy paste new links in it

Easy as Peasy

3rd Aug 2012, 11:13 PM	#1
him77 HyperActive Warrior War Room Member Join Date: 2011 Posts: 281 Thanks: 186 Thanked 26 Times in 11 Posts	Help with mobile marketing for record label Share on: I have a client that referred me to a guy trying to do mobile marketing for his record label. I can put up a mobile site in the blink of an eye, but I can't think of anything right now to help this music company take advantage of having a mobile website outside of an SMS campaign to get the phone numbers of customers/fans. Any advice?

4th Aug 2012, 12:13 AM	#2
Robert X The Warrior Syndicate War Room Member Join Date: 2011 Location: San Diego Posts: 566 Thanks: 377 Thanked 191 Times in 102 Posts Blog Entries: 1	Re: Help with mobile marketing for record label Share on: Well,, isn't that waht mobile marketing is? But, there's so many different offers that could be offered,, coupons, % discounts,,, maybe even an offer for advanced purchasing of new releases, etc. It's an imagination game. You're only limited to your imagination,,,, and,,, "borrowing" from what others are doing. (see what other record labels offer,,,,,,, for starters. Robert X
	[

4th Aug 2012, 12:25 AM	#4
Robert X The Warrior Syndicate War Room Member Join Date: 2011 Location: San Diego Posts: 566 Thanks: 377 Thanked 191 Times in 102 Posts Blog Entries: 1	Re: Help with mobile marketing for record label Share on: I feel like Yoda now. It's always a good place to start by seeing what others are doing. Most great inventions are just improvements on what already exists. Ever heard the phrase, "don't try to re-invent the wheel"? Just make a better wheel. And as Pablo Picasso said,, "Good artist copy,,, Great artists steal" Me too, Robert X
	[

7th Aug 2012, 03:12 AM	#7
PsycFa Subliminal Expert War Room Member Join Date: 2012 Location: Malaysia Posts: 138 Thanks: 4 Thanked 38 Times in 27 Posts Blog Entries: 2	Re: Help with mobile marketing for record label Share on: I have done one for a previous client; one thing they liked the most was.... 2 things that the client really liked were: 1. Integrated Demo Playerlist (just choose the songs and it plays it automatically) 2. Ringtone Download (I think you get the idea of what to do with that) It does not only create interactions but people keeps coming back. And I get paid biweekly to main that "mobile website".. Once you have your codes and everything setup.. It is just about editing the playlist/ringtone and copy paste new links in it Easy as Peasy
	The aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.....