Mobile Text message marketing

by iamdennis 11 replies
Hi.. my name is dennis.. Is there someone here who can tell me about the text message marketing? perhaps those ones who have experienced this, can you share something about it? thanks..
#mobile marketing #marketing #message #mobile #text
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  • Profile picture of the author Reinhard
    It is valuable if it is well planned and well executed. By this I mean you need to know what message to send to who and at what time. That would require some degree of statistcs and Data mining. You could contact you service providers to get the cost of PRS services, or buy software that will enable you to send the messages from your computer.
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    • Profile picture of the author ballparkbob
      Text message marketing is inexpensive and offers great ROI. The key is to get as many customers and prospects to opt-in to your database. The beauty of the opt-in is that these are highly qualified customers that WANT to receive your promotional messages.

      Subway sends all of its mobile coupons at 11:30 am so that consumers are reached at the most ideal time: just before lunch. That's targeting that other mediums can't offer.

      You can check out costs here.
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      • Profile picture of the author AJ Warrior
        Originally Posted by ballparkbob View Post

        Text message marketing is inexpensive and offers great ROI. The key is to get as many customers and prospects to opt-in to your database. The beauty of the opt-in is that these are highly qualified customers that WANT to receive your promotional messages.

        Subway sends all of its mobile coupons at 11:30 am so that consumers are reached at the most ideal time: just before lunch. That's targeting that other mediums can't offer.

        You can check out costs here.
        cool I just learned something new thanks!!!
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  • Profile picture of the author Cabbey
    Mobile marketing is on its way to becoming HUGE.

    Search the forum. You will find great info.
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  • Profile picture of the author Chris Chicas
    I would love to experiment with this, the key like concept, like someone mentioned, is having them opt in. In order for this to work you'd have to be delivering some top notch content/information, so much that people would be happy to get a text from.

    The best thing is to find the right angle, be entertaining, and deliver high value - otherwise this can backfire. I"m ready to start giving in a try.
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  • Profile picture of the author xlfutur1
    I stopped at a Qdoba today while traveling and a display at the front of the order line was this message:

    Text "Q" to 50500 and get free chips and queso sauce"

    so while waiting in line I did just that, got the message back on my phone, and got my free stuff when checking out. Within 2 minutes I sent the text, got the auto reply, and showed my text to the checkout lady. Now they have another subscriber.

    This is SO easy for businesses if they just try it. The trick is to get the business owner to understand how building an SMS list can be so powerful to their business.
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  • Profile picture of the author Chris Chicas
    I should add that Bank of America is working with mobile texts as they quite often send me texts about free tickets to a local museum. They are quite sneaky. If I find just the right thing to give away I might give it a try.
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  • Profile picture of the author rising_sun
    Banned
    Text message marketing is a rich and affordable way to reach any customers .
    Two things is important :
    -writing ability
    -information
    I have little experience about it,you can know more from textmessagemarketing(dot)com.
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  • Profile picture of the author TheLocalCoach
    Hi Dennis,

    Text message marketing is quickly becoming the most dynamic and powerful medium to communicate directly with consumers. It offers access to users in a way no other technology has ever before. Businesses who utilize correctly can find their best customers while learning specific buying motivations. At the same time they can maximize and fine tune their ROI from their traditional advertising channels. It's a very powerful way to market if you know what you're doing.

    Good Luck
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  • Profile picture of the author WillR
    Well so far this thread is full of a hole load of hot air.

    It's very hard to give any meaningful answers when the OP hasn't even asked an actual question. I hate to say it but these types of threads are useless.
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  • Profile picture of the author bumkeun
    Originally Posted by iamdennis View Post

    Hi.. my name is dennis.. Is there someone here who can tell me about the text message marketing? perhaps those ones who have experienced this, can you share something about it? thanks..
    My clients (the one who actually use it to its full potential) love it! They are seeing higher redeem rates than traditional forms of marketing.

    And they can send any promotion at any time of the day to get those doors open!

    It's really inexpensive way to market and reach all of your customers.
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