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Unread 12th Aug 2013, 08:44 AM   #1
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Show a mobile mockup of their own site or competitors mobile site
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Hi all,

I wondered what would work better show the business owner a mockup of their own new to be made mobile site , how them my pre-made collection of mobile websites or show them a competitor's mobile site ?

I would think that if you show the neigbours mobile restaurant that they either think I want a mobile site as well or the other option they could respond negative when showing them the competition is doing better than them.

Making mobile mockups takes up more time in comparison to showing pre-made mobile site or the competition's mobile site ! What works best, what are your experiences with selling mobile.

Cheers,

Chris
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Unread 12th Aug 2013, 09:30 AM   #2
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Re: Show a mobile mockup of their own site or competitors mobile site
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This is just my opinion on this.

Eye candy is always nice and can for sure seal a deal.
Showing something in my opinion is a must as most will not have much idea what you are talking about.
Showing a few sample between there poor site and a kick butt looking mobile site general works good.

With doing a sample of theirs though, yes its a good idea, but I think it needs to be limited. I have heard people doing a full blown sample before going in. I think this is not a good idea for a reason. Yes, if you can do a Main page sample only. It shows a dramatic difference and if done right will be enough to close.
By doing a full blown each and ever page sample of the site, in my opinion it is in a way devaluing your service(in a sense). Your faced with those that will think, heck it already made it, ill get it cheap and grind him on the price and you also get those that may think it must not take long to make it, if you walk in with a full sample. Last thing you want is to have them think it doesnt take long to create it.

Again, this is just my own thoughts. Each has their own selling way and some techniques work for some versus others.

Defiantly, a main page sample can a lot of times just be more than enough to make it a sale. If you have the time to do it great and sometimes it may be worth it for a bigger client your going after if your sales pitch is a bit shaky.
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Unread 12th Aug 2013, 09:40 AM   #3
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Re: Show a mobile mockup of their own site or competitors mobile site
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Chris,

I will PM you.
Dexter.
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Unread 25th Aug 2013, 05:58 AM   #4
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Re: Show a mobile mockup of their own site or competitors mobile site
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PM sent a week ago, so you have 2 options:

To send them a link that is not relevant to them

OR

To send them a link to a mock up of their mobile website

Which do you think will get more conversions? In our experience the second one!

We do this all the time and can close customers quickly by showing them their mobile site rather than a competitor. But using a competitor as an example of mobile success is great.

Recent case study:

I went out for dinner with my wife and went into a restaurant, we had limited time and the restaurant opposite was booked solid! So I looked at the full restaurant and it had a mobile site.

Got talking to the owner of the place we where eating and asked him if "he was always this quiet?" He said it started 3 weeks ago, and looking at the mobi site this corresponded with the mobile site being launched of the restaurant opposite.

I took my Blackberry out and showed the owner the mobile site and his restaurant site and told him I could create him a mobile site and we could do some mobile marketing. We left and a day later, the owner contacted me and asked for a mock up of HIS site - we had the order for 1 restaurant website $799 and mobile marketing at $199 per month for 12 months.

Dexter.

We offer mobile optimized websites at http://mobilewebsitecreationltd.co.uk/
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Unread 25th Aug 2013, 10:34 AM   #5
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Re: Show a mobile mockup of their own site or competitors mobile site
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Originally Posted by DexterGallagher View Post

PM sent a week ago, so you have 2 options:

To send them a link that is not relevant to them

OR

To send them a link to a mock up of their mobile website

Which do you think will get more conversions? In our experience the second one!

We do this all the time and can close customers quickly by showing them their mobile site rather than a competitor. But using a competitor as an example of mobile success is great.

Recent case study:

I went out for dinner with my wife and went into a restaurant, we had limited time and the restaurant opposite was booked solid! So I looked at the full restaurant and it had a mobile site.

Got talking to the owner of the place we where eating and asked him if "he was always this quiet?" He said it started 3 weeks ago, and looking at the mobi site this corresponded with the mobile site being launched of the restaurant opposite.

I took my Blackberry out and showed the owner the mobile site and his restaurant site and told him I could create him a mobile site and we could do some mobile marketing. We left and a day later, the owner contacted me and asked for a mock up of HIS site - we had the order for 1 restaurant website $799 and mobile marketing at $199 per month for 12 months.

Dexter.
Dexter,

I answered your PM a while ago, but I know you know ! Well this is a really good way to sell. The restaurant owner was desperate to have a (mobile) website cause of his competition. Going out to dinner with beautiful women is hobby of mine so, I could join business with pleasure ;-)

Maybe even better to have my hot date ask for the owner pointing out the problem on her Smartphone and than tell the owner I can help him with mobile website and marketing. A beautiful woman pointing this out to the owner hits home harder, well at least if they are not gay like the two owners of the pizza place I went to last time ;-). Thanks Dexter for the info, I'll keep you in mind for outsourcing when I am selling more than I can handle !
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Unread 25th Aug 2013, 10:42 AM   #6
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Re: Show a mobile mockup of their own site or competitors mobile site
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Originally Posted by webss View Post

This is just my opinion on this.

Eye candy is always nice and can for sure seal a deal.
Showing something in my opinion is a must as most will not have much idea what you are talking about.
Showing a few sample between there poor site and a kick butt looking mobile site general works good.

With doing a sample of theirs though, yes its a good idea, but I think it needs to be limited. I have heard people doing a full blown sample before going in. I think this is not a good idea for a reason. Yes, if you can do a Main page sample only. It shows a dramatic difference and if done right will be enough to close.
By doing a full blown each and ever page sample of the site, in my opinion it is in a way devaluing your service(in a sense). Your faced with those that will think, heck it already made it, ill get it cheap and grind him on the price and you also get those that may think it must not take long to make it, if you walk in with a full sample. Last thing you want is to have them think it doesnt take long to create it.

Again, this is just my own thoughts. Each has their own selling way and some techniques work for some versus others.

Defiantly, a main page sample can a lot of times just be more than enough to make it a sale. If you have the time to do it great and sometimes it may be worth it for a bigger client your going after if your sales pitch is a bit shaky.
Thank your for your insights, this really helps. I was thinking of doing mockups with only a main page like you said, but when they tap the options in the menu, that every option they click on the menu leads to a page with the following text. This mobile website is an example of what your mobile website could look like so it's not created in full. We can have this mobile website created and setup for you within 72 hours and you could be attracting more money and customers for a one time payment.
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Unread 25th Aug 2013, 03:58 PM   #7
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Re: Show a mobile mockup of their own site or competitors mobile site
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You can show them this site

Premium Mobile Website Demos | MobiDemo.net

[
brick&mobile
Click here to start your
Mobile Marketing business
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Unread 26th Aug 2013, 02:25 AM   #8
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Re: Show a mobile mockup of their own site or competitors mobile site
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Chris,

Been inundated with work, working with sooo many people and emailing them! Your the guy from the Netherlands right?

Dexter.

Originally Posted by chriz View Post

Dexter,

I answered your PM a while ago, but I know you know !

We offer mobile optimized websites at http://mobilewebsitecreationltd.co.uk/
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Unread 26th Aug 2013, 10:38 AM   #9
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Re: Show a mobile mockup of their own site or competitors mobile site
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Originally Posted by Kevin Z View Post

Looks good Kevin, is it yours and how does the website work ? Is it simply a display of mobile websites or is it an online CMS or other system ?
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Unread 26th Aug 2013, 10:39 AM   #10
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Re: Show a mobile mockup of their own site or competitors mobile site
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Originally Posted by DexterGallagher View Post

Chris,

Been inundated with work, working with sooo many people and emailing them! Your the guy from the Netherlands right?

Dexter.
Yep I am the guy from Amsterdam, The Netherlands Dexter. If you are that busy do you have time for more clients in future or do you have more webdesigners you work with ?
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Unread 26th Aug 2013, 12:00 PM   #11
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Re: Show a mobile mockup of their own site or competitors mobile site
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Chris, if you don't have a portfolio to show to businesses, you could quickly create some sample mobile sites or a mockup tailored to that business using some templates or tools. If you didn't build the competitor's website, I wouldn't show that to them.
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Unread 27th Aug 2013, 04:56 AM   #12
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Re: Show a mobile mockup of their own site or competitors mobile site
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Originally Posted by chriz View Post

Yep I am the guy from Amsterdam, The Netherlands Dexter. If you are that busy do you have time for more clients in future or do you have more webdesigners you work with ?
Yes, we have just taken on 3 more web designers

We offer mobile optimized websites at http://mobilewebsitecreationltd.co.uk/
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Unread 27th Aug 2013, 04:57 AM   #13
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Re: Show a mobile mockup of their own site or competitors mobile site
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Originally Posted by Nail Yener View Post

If you didn't build the competitor's website, I wouldn't show that to them.

I agree 100%.

We offer mobile optimized websites at http://mobilewebsitecreationltd.co.uk/
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