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Unread 19th Aug 2013, 12:50 PM   #1
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HUGE Victory for Mobile Marketing! SMS Link Patent Tossed Out!!!
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This is a great day for mobile marketing, I'm sure many of you in the business as the OEM, Reseller, or end customer must be very happy with this news!

A federal judge in Chicago tossed out suits Wednesday alleging against the Times Co., CBS Corporation (NYSE:CBS), J.C. Penney Company, Inc. (NYSE:JCP), Bravo Media LLC and G4 Media, Inc., infringed patents on systems used to send hyperlinks with breaking news and product alerts to customers through text messages, according to court documents obtained by International Business Times.

The so-called patent troll -- a shell company that doesn’t produce anything but makes money suing firms -- has sued dozens of companies since 2008 and sent notice letters to at least 121 others, including Apple Inc. (Nasdaq:AAPL) and The Walt Disney Company (NYSEIS), which paid $750,000 per content license.

The Times Co. led the charge last August when it banded together the five defendants -- each of which was fighting a separate suit -- to share resources and strategies to defeat Helferich.
Read the full article here: New York Times Co. (NYT), J.C. Penney (JCP) And Others Win Patent Troll Suit

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Unread 20th Aug 2013, 02:21 AM   #2
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Re: HUGE Victory for Mobile Marketing! SMS Link Patent Tossed Out!!!
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Right on!

Thank for posting this information.

Sharing the love!

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Unread 20th Aug 2013, 07:44 AM   #3
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Re: HUGE Victory for Mobile Marketing! SMS Link Patent Tossed Out!!!
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I wonder why the patent was approved in the first place. I didn't see any sense to it but hey, great news!

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Unread 30th Aug 2013, 11:54 AM   #4
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Re: HUGE Victory for Mobile Marketing! SMS Link Patent Tossed Out!!!
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I know right!?! Well I'm glad that courts are seeing that now as well.

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