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Cable companies are so scared of Netflix they've actually started showing fewer ads

by Joe Mobley
6 replies
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Time Warner, in particular, is a useful case study.

On a recent earnings call, Time Warner's CEO pledged to chop its "ad time" in half for primetime shows, starting next year, on its channel "truTV."

TruTV is a channel focused on reality programming, and marketed toward the younger viewers Time Warner is most scared of losing. This explains the drastic ad cut.
A VERY... interesting article.

Cable companies cut ads because of Netflix - Business Insider


Joe Mobley
  • Profile picture of the author tagiscom
    Yes, Netflix is giving Foxtel the willies, but Freeview plus or setop box isn't a contender, since there so called updating only covers a few weeks.

    Try to watch something from a month ago, and all you will get when clicking on a station is endless loading!

    But trust and commercial tv stations in AU, don't mix!

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    • Profile picture of the author whateverpedia
      Originally Posted by tagiscom View Post

      Yes, Netflix is giving Foxtel the willies, but Freeview plus or setop box isn't a contender, since there so called updating only covers a few weeks.

      Try to watch something from a month ago, and all you will get when clicking on a station is endless loading!

      But trust and commercial tv stations in AU, don't mix!
      What's interesting about Netflix Down Under is that before they even launched here they already had over 15,000 Aussie customers. No need to do any market research, customers did it all for them.

      As far as FoxTel goes, they've been in operation now for around 25 years. Netflix has been open in Australia since March this year. By the end of September this year, Netflix has more customers than FoxTel.
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  • Profile picture of the author sbucciarel
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    Interesting. Haven't noticed it myself and streaming isn't an option here where we live, so it's put up with DirectTV or no tv.
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    • Profile picture of the author lanfear63
      Originally Posted by sbucciarel View Post

      Interesting. Haven't noticed it myself and streaming isn't an option here where we live, so it's put up with DirectTV or no tv.
      You live out in the middle of no-where, no cable net? Is not Sat Net available? I know it's expensive but up to 15 megs a second, suitable for streaming, just wondering?
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      • Profile picture of the author tagiscom
        Originally Posted by whateverpedia View Post

        What's interesting about Netflix Down Under is that before they even launched here they already had over 15,000 Aussie customers. No need to do any market research, customers did it all for them.

        As far as FoxTel goes, they've been in operation now for around 25 years. Netflix has been open in Australia since March this year. By the end of September this year, Netflix has more customers than FoxTel.
        Yes, Foxtel, their up front fees, even for the $25 a month deal, is killing them.

        Netflix has no additional fees!

        And to put it honesty, Foxtel is the main reason Australia is becoming a race of pirates.

        Virtually all decent entertainment has been removed from normal tv, and ended up there.

        I always find it funny when they are being interviewed by the paper about AU pirates.

        THEY KNOW, that they are the main reason!


        No, l hope that Foxtel burns to the ground, they might put something decent back on tv again?


        But tv does have a wider and wider selection of crap to choose from?

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  • Profile picture of the author whland
    There's no cable in my small town and I don't really care about it.

    I get over the air tv through an antenna and with that and the internet it's enough for me.

    I don't watch much tv anyway.

    I have several old shows saved to my emachines desktop with windows xp.

    I have a crt monitor hooked up to it and if nothing else is on the main tv I turn on the emachines and watch the old shows on my old computer.

    I like watching the old shows on crt. I mainly only use the old desktop for youtube and watching those shows.
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