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How Will Net Neutrality Affect Internet Marketing?

by ActionToCash
11 replies
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Hi Everyone,
It sounds almost inevitable that Net Neutrality will be revoked soon & I was curious what your views are on how it will affect the IM space.

Do you think small websites will even be worth building going forward or do you think everyone will need to get back to 'Bum Marketing' where you don't have your own website and just market on the large ones that already command heavy traffic.

I'm interested to hear in particular how you think it would affect AdSense websites & whether you think it's worth even building new ones.

Kind regards,

Randy
#affect #net #neurtrality
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  • Profile picture of the author agmccall
    it had virtually no impact going in, so I am inclined to say it will have no impact going out

    al
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  • Profile picture of the author Brent Stangel
    It's a non-issue.

    No, the end of 'net neutrality' isn't cyber-maggeddon

    Brent
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  • Profile picture of the author Lee Rees
    The UK has had non net neutrality since the 1999's. I remember some of the early mobile phone packages in the early 2000's offered free MSN, unlimited skype and priority video streaming. Even today most ISP's in the UK prioritise video traffic and offer deals with big content providers. This has only ever been a good thing as it's brought high bandwidth services to consumers that wouldn't have been possible if our country enforced net neutrality.

    I believe this is the reason why streaming media in the UK was years ahead of the rest of the world in the tech boom. If the UK had net neutrality we'd all be paying £200 a month for 56k modem speeds like we was before our government stepped in. Can you imagine an internet where torrents got the same priority as streaming media, it would be a disaster.
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    • Profile picture of the author Mike Anthony
      Originally Posted by Lee Rees View Post

      If the UK had net neutrality we'd all be paying £200 a month for 56k modem speeds like we was before our government stepped in.
      Net neutrality doesn't keep prices up...lack of competition does that. People are rightfully concerned not on the basis of torrents but cases where lack of net neutrality can be used to stifle competition

      Att throttling skype
      comcast throttling netflix or a service like sling
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  • Profile picture of the author tritrain
    What are the speeds in the UK? If they are like other parts of Europe they're somewhere around 100Mbs, whereas in the US it's common to have less than 10Mbs real speeds. I know on DSL I'm somewhere around 6Mbs. And yet we pay $50/mo or more for cable internet or DSL.

    I think it would drive our prices up, while getting well below average internet speeds. Most of us have few options either. My choice is DSL and cable, and I'm kind of lucky.
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  • Profile picture of the author Chris Brindamour
    Randy,

    It's all about content and delivering value no matter what the media is. I don't think that will ever change.

    Chris
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  • Profile picture of the author ActionToCash
    Hi Everyone - I appreciate your responses. It's hard to tell how things will be affected because of the biased slants on both sides - which makes it confusing. I really appreciate your thoughts to add a little clarity & calmness in the wake of so many emotional arguments concerning Net Neutrality.

    Kindest regards Warriors!

    Randy
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    Happy Marketing!!!

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  • Profile picture of the author RonaRosen
    For me, much of the frenzy around Net Neutrality is generated by the media and those groups with either very strong opinions or a vested interest in the matter. The impact will likely be on the consumer end, as companies jostle to make more profits. And likely make consumer internet packages more confusing than they are currently.
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    • Profile picture of the author tagiscom
      Originally Posted by RonaRosen View Post

      For me, much of the frenzy around Net Neutrality is generated by the media and those groups with either very strong opinions or a vested interest in the matter. The impact will likely be on the consumer end, as companies jostle to make more profits. And likely make consumer internet packages more confusing than they are currently.
      True, mass media are either trashing a celebratory, (and for the most part, justified, Rolf Harris, etc) or milking some other deadly dull concept.

      Seems more like they are borod sh***less, and will go for an old bone, since the the new ones, are for the most part buried.

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  • Profile picture of the author MikeFriedman
    Originally Posted by Mike Anthony View Post

    Net neutrality doesn't keep prices up...lack of competition does that. People are rightfully concerned not on the basis of torrents but cases where lack of net neutrality can be used to stifle competition

    Att throttling skype
    comcast throttling netflix or a service like sling

    This is the concern to me. Comcast already pretty much has a monopoly in areas they operate.

    I know a lot of people who have "cut the cord" and only use Comcast for internet while relying on Netflix, Hulu, Sling, etc. to watch what they want to watch. Comcast would have the power to make those services more expensive by charging them more to reach their customers. That extra cost gets passed down to the customer. The rates would likely be raised to a point that it would no longer be cheaper to cut the cord.
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  • Profile picture of the author Princess Balestra
    I would want always to figure on an even motion goes down the pipe.
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