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What are the most creative and positive ways to circulate business cards? Which ways will drum up the most business?
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  • Profile picture of the author Jeffery
    Instead of business cards try $1.00 bills with your domain name on them.
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  • Profile picture of the author deu12000
    You can accidentally "forget" your business cards everywhere, especially if you have a general interest offer. Business cards are generally very cheap to make so leaving them in as many places as possible can give you more potential views for your offer. Of course introducing yourself and handing them to someone that may actually be interested in your product/service is the best bet.
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  • Profile picture of the author Kay King
    very cheap to make so leaving them in as many places as possible can give you more potential views for your offer

    To me, that is old and bad advice. I've seen advice to 'leave your card in library books' and 'insert cards in magazines at the doctor's office'. I have FOUND cards and even printed ad pages tucked in library books - it's tacky.



    To me it says 'I'm desperate and have no idea how to sell anything so...here's card'. ... the business card equivalent of 'spam'.


    I no longer use business cards ....but I do think having cards with your name, company/business name and url is a good idea if you are someone who regularly interacts with others. When someone asks, give them your card....if trying to explain what you do, give them your card.
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    • Profile picture of the author Odahh
      Originally Posted by DURABLEOILCOM View Post

      What are the most creative and positive ways to circulate business cards? Which ways will drum up the most business?
      Originally Posted by Jeffery View Post

      Instead of business cards try $1.00 bills with your domain name on them.
      Originally Posted by Kay King View Post

      I no longer use business cards ....but I do think having cards with your name, company/business name and url is a good idea if you are someone who regularly interacts with others. When someone asks, give them your card....if trying to explain what you do, give them your card.
      well depending on the business you ..and how much it normally costs you to get a customer ..it is more expensive per card .. but print your business cards to look like gift cards with the business name .. a value on the card and a QR code and website ..

      if the person opens the account and uses the card ..that card gets linked to the account and they can hand it to a friend and if the friend uses the card the friend gets a discount but the first customer gets another discount on their next order ..

      and when you fullfil order put a new card in their for the customers to pass out to new friends .
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      • Profile picture of the author Claude Whitacre
        Originally Posted by Odahh View Post

        well depending on the business you ..and how much it normally costs you to get a customer ..it is more expensive per card .. but print your business cards to look like gift cards with the business name .. a value on the card and a QR code and website ..

        if the person opens the account and uses the card ..that card gets linked to the account and they can hand it to a friend and if the friend uses the card the friend gets a discount but the first customer gets another discount on their next order ..

        and when you fullfil order put a new card in their for the customers to pass out to new friends .
        Yes! For the last several years (Owning my retail store) , I handed out gift certificates to people who asked about my business. They are $20 gift certificates. They weren't business cards.

        The rules were that they could only use one (no hoarding of cards to buy something expensive), And I wrote the name of the person who I gave the card to...on the card. They couldn't give them to someone else.

        The results were (on the gift certificates that were used);

        25% used them to buy something that was just $20 (or a dollar more or less). The cost to me in goods was an average of $6.50.

        55% would buy something and use the certificate to save some money. On these transactions, I actually made some profit.

        20% would use the gift certificate to apply to buying a new high end vacuum cleaner. The average profit was about $300 (on an average $550 sale).

        So these paid better, in retail, than any business card design I used.

        I've been slacking off on this the current year (because of Covid, we don't go anywhere and talk to people), but I'll do it again, once things open up more.

        When I do, I'll put expiration dates on them, because we aren't going to stay open for more than another year or so.
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    • Profile picture of the author deu12000
      Originally Posted by Kay King View Post

      To me, that is old and bad advice. I've seen advice to 'leave your card in library books' and 'insert cards in magazines at the doctor's office'. I have FOUND cards and even printed ad pages tucked in library books - it's tacky.



      To me it says 'I'm desperate and have no idea how to sell anything so...here's card'. ... the business card equivalent of 'spam'.


      I no longer use business cards ....but I do think having cards with your name, company/business name and url is a good idea if you are someone who regularly interacts with others. When someone asks, give them your card....if trying to explain what you do, give them your card.

      It might be tacky but it does work with volume and the right offers. Just like leaving flyers on windows can work (I'm not talking about selling SEO and web design). Sure you'll get a ton of pissed off people but you'll get a few to the right offer.


      I have business cards from 20 years ago and every 5 years or so I get more cards and I never hand out more than a handful of each batch. My business isn't a general interest business though and I'm 90%+ online only.


      He asked a generic question without implying any business type.
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  • Profile picture of the author Claude Whitacre
    The only time I've ever found business cards to be useful in generating business is when they had an offer right on the card.

    The back of my business card had a discount on a popular service I offered.

    When I handed out my card (which wasn't often), I would turn the card over, explain the offer (in a sentence or two) and point out the discount.

    About 1% of the cards I handed out generated a sale. But just hand them out at parties, throw them into crowds, place them in books? No.

    When I was selling my local online marketing service, my business card unfolded to three panels, with my Google search results for my retail store. And then there was an offer on the other side. This was actually a very short mini-presentation, when people asked me for my card.

    And again, it generated some business. But there is no way I could have lived on the business it generated.
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  • Profile picture of the author hardraysnight
    i like funny business cards
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