Old Spice Guy In College? WATCH 'The Man Your Grades Could Be Like' (VIDEO)

by David Jackson Posted: 14 years ago 3 replies

The Harold B. Lee library at Brigham Young University is tapping into to promote, of all things, studying -- and the execution is really quite impressive.

I love it!

David Jackson

#off topic forum

Kurt 14 years ago

The Old Spice campaign is a great one...IMO they actually have two campaigns going on right now.

The one campaign with the "Is this your man" is targeted to women:
YouTube - Old Spice | Questions
The other commercials with Terry Crews are targeted to men (and some of the weirdest commercials ever):
YouTube - Terry Crews - Crazy Old Spice Commercials

For football fans....Both guys are former football players. Terry Crews was a back-up LB for a year or two in the NFL and the other guy played for ASU and was a 5th string WR and friend of Jake Plummer's.

I saw the "other" guy on ESPN and he's pretty cool. He's modest, funny and nothing like the commercial character. Even the voice is made up...He doesn't talk like that at all.
Bobby Rodgers 14 years ago

I do love the old spice commercials. Hilarious
HibikiTarek 14 years ago

This is gonna be a worst trend than those Lady Gaga videos on Youtube

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Old Spice Guy In College? WATCH 'The Man Your Grades Could Be Like' (VIDEO)

David Jackson • 14 years ago • 3 replies

The Harold B. Lee library at Brigham Young University is tapping into Old Spice's viral marketing campaign to promote, of all things, studying -- and the execution is really quite impressive. I love it!